Billups Partner/Chief Strategy Officer Rick Robinson makes art: “OOH is a human instinct. We are visual at our core, we’re aggressive about it and it’s in our nature to mark space. As an expression of that DNA I’ve been a steel sculptor for 25 years. Have had the very good […]
Author: billboardinsider
The San Jose Problem
By Jennifer Sloane, Esq. As an attorney for the OOH industry, I love to see comments by local governmental officials such as those pointed out in the article New Digital Signs Headed For San Jose, CA. In that article, the city councilperson stated, in summary, that they wanted to allow […]
Graham Outdoor Buys Divine Outdoor
Graham Outdoor has purchased the assets of Divine Outdoor in Florida. Insider interviewed Graham Outdoor President Shannon Graham. Shannon, how did you get involved in out of home. I got involved in ooh by purchasing some hunting property in Ga back 16 years ago along I-16. My wife and mother […]
Freitas Explains Get Out of Home
Last week the OAAA launched a bold new out of home positioning campaign called Get Out of Home. Here’s what OAAA chief marketing officer Stephen Freitas says about the designs. “This is just the first part of a campaign that will run through the end of this year. We are […]
Company of the Day: Horton Outdoor
Company: Horton Outdoor Markets: Alabama, Georgia, Florida Headquarters: 162 W Main Street, Suite 101, Cartersville, GA 30120 Phone: 404-902-6902 Email: info@hortonoutdoor.com Horton Outdoor was started in 2015 and operates a billboard plant in Alabama, Georgia and Florida. The company has grown via the acquisition of G&G Enterprises, Owen Media, Lewis […]
Keenan Media Erects Digital Billboard
What’s it like to install your first digital billboard? That’s what Insider asked Brett & Lane Keenan who founded Keenan Media, a Conyers Georgia headquartered company to develop out of home locations in Georgia. Brett & Lane, what prompted you to enter the out of home business. Coming from a […]
Social Media Isn’t Enough For Your Brand
By Matt O’Conner, founder and CEO of Adquick We all know that one billboard or subway ad that greeted you on your commute for months When I was expansion manager for grocery delivery service Instacart circa 2014, I ran into a problem: declining effectiveness of our social media and online […]
Maryland May Outlaw Cannibas Billboards
Biz Journals reports The Maryland Medical Cannabis commission is considering measures to prohibit cannabis-related businesses form advertising on radio, TV or billboards. There are 14 growers, 15 processors, 5 testing labs and 69 dispensaries licensed to operate in Maryland and many are buying billboards. The Commission will vote on a […]
Mollman On Owning Radio and Out Of Home
Are all broadcasting/out of home combinations doomed to failure? No. Mollman Media is the thriving owner of two FM radio stations in addition to a 200 face out of home plant in Oklahoma. Insider asked Matthew Mollman for his thoughts on radio/out of home cross ownership. Are there synergies between […]
Geopath Market Spotlight: Memphis
Did you know: Congress officially recognized the legendary Beale Street in downtown Memphis as “Home of the Blues” in 1977. Graceland Mansion, Elvis Presley’s former home, is visited annually by more than half a million people. This week’s Geopath Market Spotlight focuses on the Memphis DMA. Infographics for the top […]
























