Company: Media South Outdoor Advertising Headquarters: Jackson, Tennessee. Markets: Tennessee, Mississippi. Phone: 866.945.0243 Media South was started in 2007 by Norm Isbell. The company has 28 faces placed strategically in Tennessee and Mississippi. Most of the faces are 10.5′ by 36′. Prior to starting Media South, Isbell was a division manager for […]
Link Media Outdoor has grown rapidly over the past year with $138 million in acquisitions including Waitt Outdoor, Key Outdoor and Tammy Lynn Outdoor. Link’s parent company has $117 million in cash and access to public debt and equity markets so you can expect Link to keep growing. Insider talked with […]
New York, December 21, 2018 — Moody’s Investors Service (Moody’s) said Lamar Advertising Company’s ratings are unchanged following the acquisition of billboards in five markets located in North Carolina, South Carolina, Georgia and Wisconsin from Fairway Outdoor Advertising for $418.5 million. Pro forma leverage is expected to increase to 4.0x […]
Did you know: New Orleans was founded in 1718. New Orleans was once the capital of French territory in America. New Orleans has more miles of canals than Venice, Italy. This week’s Geopath Market Spotlight focuses on the New Orleans DMA. Infographics for the top DMAs and much more are […]
Company: Media Choice Market: Texas, Oklahoma, Arkansas and Illinois. Headquarters: 3701 Bee Caves Road, Austin Texas 78746 Phone: 512-693-9905 Email: info@mediachoice.com Media Choice operates a plant with 500 display faces in Central, South and East Texas, and a few digital billboard faces in the Chicago DMA. The company was started in 1997 and is […]
Insider wishes you a Merry Christmas and a happy New Year. Here’s how people in the out of home business are celebrating. [wpforms id=”9787″] Paid Advertisement
Here’s a summary of Sean Reilly’s comments from last Friday’s conference call announcing the $418.5 acquisition of 8,500 Fairway outdoor faces in North Carolina, South Carolina, Georgia, and Wisconsin. On how the transaction came together “We had looked at this property about 4 years ago and we were outbid by […]
Vistar Media’s CEO Michael Provenzano appeared on the Dec 4 Ad Exchanger Talks podcast to talk about programmatic out of home. Vistar’s been on a tear with revenues in excess of $20 million and 65% year over year growth. Here are the highlights. On the digital sign market You’ve got […]
Rate This Board allows a billboard designer to rate a billboard ad using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer recommends how to improve the ad. This week’s rating is provided by Melody Roberts, an OBIE nominated billboard designer and founder […]
Rutgers is using billboards to kick off the 150th anniversary of the first college game (Rutgers versus Princeton on November 6, 1869). To generate buzz about college football — and Rutgers — these “Birthplace of College Football” billboards appear in markets hosting college bowl games: Dallas (Cotton Bowl) Miami (Orange […]
