Author: billboardinsider

The Life of an Independent Vinyl Installer

It’s fitting that we close out a week in which we published Billboard Insider’s 2024 list of OOH contractors with an interview with Tony Cross, a self-employed vinyl installer in Glasgow, Scotland. Tony, tell us about yourself. Well my name is Anthony Peter Cross, but I always get called Tony. […]

Central London Digital Billboard Runs Brain Injury Art

A Hackney-based artist, whose art made at a local art studio for people living with brain injury featured in a 5* exhibition at the Barbican, is to be exhibited on Old Street’s Digital Canvas, an iconic outdoor advertising site opposite Old Street Roundabout. Since 2016 Eastender Jason Ferry, who suffered from […]

Company of the Day: Lockridge Outdoor

Company: Lockridge Outdoor Advertising Headquarters: 2110 Ranch Rd 620 S., PO Box 341432, Austin, TX. 78734 Markets: Utah, Indiana, Illinois, Idaho, Ohio, Kentucky, Iowa, Alabama, Georgia, New Mexico, California, Pennsylvania, Oregon, Washington, New York, Connecticut, Michigan, and Florida Phone: 727-415-4332 Email: tony@lockridgeoutdoor.com Lockridge Outdoor is a family owned company which operates a nationwide out […]

Billboard Insider 2024 OOH Contractors List – Version 2.0.

Here is Billboard Insider’s updated 2024 out of home contractors list sorted by state.  Many contractors approached us yesterday to be added to the list.   Scroll down to your state and you can see what out of home contractors are active and what services they provide.  If you wish to […]

On Being a Good Corporate Citizen…

Billboard Insider’s Take: JC Decaux has published a self-commissioned study documenting what a good neighbor it is.  Billboard Insider has attached the press release  at the end of this article.  Billboard Insider is all for businesses being good stewards and good neighbors.  A well managed company tries to do more […]

Captivate and Place Exchange Expand Partnership

NEW YORK – April 24, 2024 – Captivate, North America’s premier on-the-go news and entertainment network, and Place Exchange, the leading SSP for programmatic out-of-home media, are proud to expand our partnership with an advanced and enhanced Programmatic Guaranteed solution for digital out-of-home (DOOH) advertising. This collaboration brings unparalleled predictability […]

Pete Hautem Says Overcome Your Personal Limitations

Many years ago, early 2000’s, I was in the market for a high definition TV.   I went to a big box store to look at the product. When I entered the electronics section, there were about three sales folks standing around chatting with each other. None of them asked if […]

Michael Kassan to Speak at 2024 OOH Media Conference

NEW YORK, April 23, 2024 /PRNewswire/ — The Out of Home Advertising Association (OAAA), the premier trade group representing the entire out of home (OOH) advertising industry, announced today that Michael Kassan will join its lineup of dynamic speakers at the 2024 OOH Media Conference taking place April 29 – May 1 in Carlsbad, Calif. In […]

Company of the Day: MAC Media

Company: MAC Media Markets: Florida Email: macmedia@cfl.rr.com Phone: 407-805-9238 MAC Media operates an out of home advertising plant with over 150 billboard displays including 90 digital displays in Orlando Florida.  Richard (“Mac”) McHugh is founder.  He entered the billboard business in Southern California after graduating from New York University in 1984. […]

Ohio Case Shows Sign Codes Still Subject to Strict Scrutiny

I’d like to call your attention to a recent Sixth Circuit court opinion impacting out of home.  In Norton v St Bernard we  argued that a local sign code was different from Austin in that this code layered content based exceptions on top of the content-neutral on/off-premise classification.  This means […]