Yesterday Billboard Insider discussed the drawbacks of percentage leases. Huntington Outdoor CEO Justin Powell tells Billboard Insider percentage leases make sense for several reasons: I’m firmly in the percentage land lease camp. I think they’re the best structure for building a lasting relationship between a billboard operator and a landowner. […]
Author: billboardinsider
Keeping up with California: What Evolving Privacy Laws Mean for OOH
As states continue to strengthen consumer privacy protections, California remains at the forefront of legislation shaping how businesses collect, use and manage personal data. For the out of home (OOH) advertising industry, these developments are important to watch. While OOH operates differently from many digital advertising channels, evolving privacy laws […]
Outdoorlink Redesigns Portal Based On Operator Feedback
Every billboard operator knows the drill. An alarm comes in, someone rolls a truck, and sometimes the problem turns out to be something that could have been sorted out from a desk. The redesigned Outdoorlink Portal was built to help operators figure out what’s going on before anyone gets in […]
The Look Company Repurposes Giant Soccer Ball Panels
SEATTLE, Wash. (October 29, 2026) — The Look Company, the large-scale visual branding company behind the 65,000-square-foot transformation of Vancouver’s Science World into the official match ball of the FIFA World Cup 2026, is giving a second life to each of the 131 panels it installed for the event. Each […]
Company of the Day: Top Outdoor Billboards
Company: Top Outdoor Markets: Ontario, Canada Address: 125-720 King Street West, Suite 767 Email: chris.nimigon@topoutdoor.ca Phone: 844-390-5737 Top Outdoor operates a billboard plant with more than 850 locations in Canada. Billboard Insider talked with Christopher Nimigon, the company’s President. How did you get involved in the out of home business? […]
The Pros and Cons of Percentage Leases
On this week’s Bell Board Podcast Neil Bell and Franklin Outdoor President Dan Franklin discussed the pros and cons of percentage leases Dan Franklin says a percentage risk can share risk We’ve got some percentage stuff. It kind of really depends on the negotiation and that type of stuff. And […]
Garmin and Capital Sports Use Billboard For Product launch.
29 September 2026 — Anyone who recently travelled along the A12 near Utrecht may have witnessed a striking outdoor activation: a climber abseiling from an advertising mast high above the ground. The setting was not a rock face in the Alps or the Ardennes, but the Dutch urban landscape as […]
OAAA Legal Seminar Nov 11-12 in WA DC
Wednesday, November 11, 2026 5:00 PM – 7:00 PM Networking Reception Thursday, November 12, 2026 7:45 AM – 8:30 AM Breakfast 8:30 AM – 8:40 AM Welcome & Opening Remarks Mike Hershey, OAAA Allen Smith, OAAA 8:40 AM – 9:20 AM General Insights into Day-to-Day In-House Counsel Responsibilities Gray Reilly, Lamar Advertising Company Brett Alazraki, Clear Channel Outdoor […]
Dan Franklin Loves Easements
Neil Bell interviewed Franklin Outdoor President Dan Franklin on the Bell Board Podcast. Franklin Outdoor is a third generation family owned out of home company in Minnesota. Here are the highlights. The case for easements One of the things that I think Grandpa was always big on, and my […]
Company of the Day: TM Advertising
Company: TM Advertising Markets: New York, West Virginia, Ohio, Kentucky, Pennsylvania Headquarters: 1019 Route 519, Building #1, Eighty Four, PA 15330 Phone: 724-228-3469 TM Advertising has a plant with over 300 total faces, including 9 digital faces across five states. The company was formerly known as Transformation Media and 84 Outdoor. The company […]






















