Recent Posts
- PARIS MAY 30, 2023 JCDecaux SE (Euronext Paris: DEC), the number one outdoor advertising company worldwide, announces that it has entered into agreements with Clear Channel Outdoor Holdings, Inc. to
- Pat O’Donnell just retired as President of YESCO Outdoor Media after a 40 year career in out of home. Today he talks about the key to sales and how to thrive in a down market. OOH Sales. I
- Some of the highlights from OUTFRONT CEO Jeremy Male’s talk at the 51st Annual JP Morgan Global Technology, Media and Communications Conference last week. What’s up and what’s down
- Company: Applied Advertising Markets: Texas, Massachusetts, Illinois, Nevada, Florida, New York Headquarters: 428 Hayden Station Rd., Windsor, CT 06095 Phone: 860-640-0800
- At last week’s JP Morgan conference Lamar Advertising CEO Sean Reilly was asked “If Clear Channel were to sell assets what would Lamar be interested in?” Reilly replied: Yes,
- Speculative art, or “spec art,” is a valuable tool for showcasing your company’s capabilities to help potential clients see creative ideas that are ready to be used right at that time.
Business
-
JCDecaux Announces the Acquisition of Clear Channel’s Businesses in Italy and Spain for $81 Million
May 31, 2023PARIS MAY 30, 2023 JCDecaux SE (Euronext Paris: DEC), the number one outdoor advertising company [...] -
Company of the Day: Applied Advertising
May 31, 2023Company: Applied Advertising Markets: Texas, Massachusetts, Illinois, Nevada, Florida, New [...] -
Company of the Day – Apple Outdoor Media
May 30, 2023Company: Apple Outdoor Media Address: PO Box 2 Gamaliel, KY Markets: South Central Kentucky, North [...] -
Memorial Day
May 29, 2023Billboard Insider is off for the Memorial Day holiday, but wanted to provide our readers with this [...] -
Billboard Insider Classifieds May 27, 2023
May 27, 2023Billboard Insider Classifieds work: “We got a big boost in qualified applicants from running [...] -
We Have New Soft Back Copies of Insider’s Guide to Leases, Easements and Real Estate!
May 27, 2023If you are interested, send an email to info@billboardinsider.com and provide the following [...]
- In Their Words – OOH Executives Talk About OOH
- SignValue’s Clear Channel Outdoor at a Glance
- Billboard Planet Is in Growth Mode
Digital Signs
-
SignBird’s Location of the Week – Lamar Northern California
May 25, 2023Welcome back to SignBird’s Location of the Week! For this project, we worked in Sacramento, CA to [...] -
Media Resources Unveils Cutting-Edge Technologies Showcasing at InfoComm 2023
May 18, 2023Toronto, Canada – Media Resources, a pioneer in LED displays, and end-to-end visual [...] -
SignBird’s Location of the Week – Link Media
May 17, 2023Welcome back to SignBird’s Location of the Week! For this project, we traveled to Bourbonnais, IL [...] -
Adkom, Blip and Broadsign Announce Programmatic Integration
May 12, 2023Orem, Utah and Montreal, Quebec; May 11, 2023 – Outdoor advertising technology leaders Adkom, [...] -
JOLT Energy Receives €150 Million To Add Ultra- Fast Charging Network in North America & Europe
May 12, 2023Munich, Dublin & London, May 9th, 2023 – E-mobility company JOLT Energy (JOLT), a pioneer in [...] -
New Research Reaffirms Billboards as Highly Effective Venue in Programmatic DOOH Advertising
May 11, 2023New York, NY – May 10, 2023 – Vistar Media, a cutting-edge global provider of [...]
- The Future of AI-Powered DOOH Ads
- SignBird’s Location of the Week – 2900 US-33 – Corridor H from WV Outdoor
- Revenue Per Board Increases 11.3% in Blip Marketplace
sales
-
Pat O’Donnell on the Key to OOH Sales and Thriving in a Down Market
May 31, 2023Pat O’Donnell just retired as President of YESCO Outdoor Media after a 40 year career in out of home. Today he talks about [...] -
A Special Offer From Kevin Gephart
May 27, 2023An offer to grow your OOH sales right now: Thanks to all who purchased and are now reaping the benefits of “The Ultimate OOH [...] -
The Ultimate Out of Home Sales Guide, A Great Book to Have in Your Toolbox
May 27, 2023We have received new soft cover copies of The Ultimate OOH Sales Guide, available on a first come, first serve basis! If you are [...] -
OOH Sales: Let’s Get Emotional, and Make More Sales
May 26, 2023The typical approach of presenting features and benefits to prospective buyers in the out-of-home (OOH) industry can often be [...] -
Catching up with Jim McLaughlin
May 23, 2023Billboard Insider caught up with Jim McLaughlin. McLaughlin has almost 50 years experience in the out of home advertising [...] -
12 Ways to Get a Client or Prospect to Meet Face-to-Face
May 22, 2023Thanks to Kevin Gleason (CEO of Adams Outdoor) for his insights a couple weeks ago in BI about the importance of meeting out of [...]
- Rate This Ad with Greg Callaham
- Volatility in First Quarter 2023 Out of Home Revenue Performance
- OOH Leadership: Want a Strong Return? Invest Your Time Wisely
Creative
-
How to Sell Billboards with Artwork
May 30, 2023Speculative art, or “spec art,” is a valuable tool for showcasing your company’s [...] -
Rate This Ad by Greg Callaham
May 30, 2023Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the [...] -
Fotofetch Shots of the Week
May 24, 2023By using proof of performance photos, billboard companies are able to provide assurance to [...] -
Verde Outdoor Connects with Lucit
May 24, 2023Bismarck, ND 05/2023 — Lucit, the leading provider of digital billboard inventory [...] -
Rate This Ad with Greg Callaham
May 22, 2023Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the [...] -
Fotofetch Shots of the Week
May 18, 2023In many ways, billboard advertising is old school. What’s so great about old school? [...]
- Talon Announces Partnership Between Grand Visual And Whisk To Cut Through and Supercharge Media Creativity in OOH
- Clear Channel & USO Digital Billboard Campaign Inspires American Support for Military
- Rate This Ad by Wes Frick
Finance
-
Jeremy Male: We think there’s less activity this year in terms of tuck-ins
May 31, 2023Some of the highlights from OUTFRONT CEO Jeremy Male’s talk at the 51st Annual JP Morgan [...] -
Sean Reilly on the Clear Channel Outdoor Assets Lamar Would Like to Buy
May 30, 2023At last week’s JP Morgan conference Lamar Advertising CEO Sean Reilly was asked “If [...] -
Brian Coleman Talks Clear Channel Outdoor Asset Sales
May 26, 2023Clear Channel CFO Brian Coleman and EVP Bob McCuin appeared at the JP Morgan 51st Annual [...] -
Debt Costs Rising at Public Out of Home Companies
May 23, 2023Moorgate Capital Partners has analyzed out of home leverage and cost of debt trends thru March [...] -
Breaking News: Blackstone Media acquiring majority stake in New Tradition
May 20, 2023Bloomberg reports that a Blackstone Media investment fund is buying a majority stake in New [...] -
Who is Legion Partners – the Activist Calling for a Clear Channel Outdoor Sale
May 19, 2023Billboard Insider answers your questions about Legion Partners, the 5% shareholder calling for a [...]
- Reader Comments on the Call for Clear Channel Outdoor to Sell
- Activist Pushes for Clear Channel Outdoor Sale
- Daktronics Has New Credit Line Funding & Maybe A New Friend
Legal
-
OOH Attorney: Michael Galasso
May 25, 2023Today we interview Indiana/Ohio/Kentucky out of home attorney Michael Galasso as part of a series [...] -
Maryland Eliminating Cannabis OOH Advertising
May 25, 2023In a comment on our Cannabis shakeout post, Toni Ogle, of Insite Street Media, points out that [...] -
Goodman on Miscellaneous Clauses in Out of Home Leases
April 21, 2023This week out of home leasing and development expert, Andy Goodman, reviews miscellaneous clauses [...] -
Andy Goodman on Recording a Lease or Lease Memorandum
April 14, 2023Today out of home leasing and development expert Andy Goodman discusses the pros and cons of [...] -
Richard Hamlin on California Property Taxes and Billboards.
April 13, 2023Earlier this week Texas out of home attorney Richard Rothfelder reviewed the legality of taxing [...] -
Kerry Yoakum’s 6 Tips for Easier Digital Billboard Permitting
April 12, 2023Kerry Yoakum discussed Digital Billboard permitting at the 2023 OAAA/Geopath out of home [...]
- Rothfelder on Billboard Taxes
- 5th Circuit Court Affirms Austin Ruling
- Andy Goodman on Lease Rights of First Refusal
Lists
-
Billboard Insider’s 2023 List of Out of Home Equity Investors
February 7, 2023Private equity funds and family offices remain interested in out of home. Billboard Insider gets [...] -
Billboard Insider’s 2023 list of 238 US bulletin/poster companies, ranked by digital faces
January 19, 2023Today Billboard Insider is publishing a list of 239 US bulletin and poster companies ranked by [...] -
Billboard Insider’s 2023 list of 441 US bulletin/poster companies ranked by total faces
January 17, 2023Today Billboard Insider is publishing our list of 441 US bulletin and poster companies ranked by [...] -
The SignValue/Billboard Insider 2022 Out of Home Lender List
October 27, 2022Out of Home lending is a specialized form of finance. To save the time and trouble of having to [...] -
Billboard Insider’s 2022 List of Out of Home Equity Investors
October 14, 2022Many private equity funds and family offices are interested in out of home to judge from the calls [...] -
Billboard Insider’s 2021 List of US Bulletin/Poster Companies Ranked by Faces
June 30, 2021Here’s Billboard Insider’s 2021 list of 430 US out of home companies ranked by bulletin [...]
- Billboard Insider’s 2021 List of the Top 20 US Bulletin and Poster Companies, Ranked By Faces
- The SignValue/Billboard Insider 2021 List of OOH Lenders
- 2020’s Most Read Articles By Category
Podcasts
-
John James on How to Improve Your Out of Home Marketing
May 17, 2023On today’s Billboard Insider podcast, SignBird founder John James talks about how [...] -
Anna Bager’s Out of Home Issues to Watch in 2023
January 4, 2023On today’s podcast OAAA President and CEO Anna Bager talks about the top stories of [...] -
Jim Johnsen: The Pool of Buyers is Better Than I’ve Ever Seen
November 2, 2022Today’s podcast guest is Jim Johnsen, a managing director at the out of home investment [...] -
DJ Jennings and John James on OutdoorLink’s Purchase of SignBird
September 22, 2022On today’s Billboard Insider podcast we talk with DJ Jennings and John James about [...] -
Dr. Rick Wilson on Attribution and What Advertisers Should Do in a Recession
September 7, 2022Today’s podcast guest is Dr. Rick Wilson, Associate Professor at Texas State University San [...] -
Nick Gonzales is Bullish on Out of Home Lending
August 24, 2022On today’s Billboard Insider podcast out of home banker Nick Gonzales talks about the out of [...]
- Jay Johnson on Out of Home and REITs
- Chenault Saunders: Giant Signs Sell Themselves
- Kevin Gephart on the Ideal Out of Home Client
