Recent Posts
- Great first day at the IBO Fall Conference in Phoenix. Here are just a few quotes from the many great presentations provided to the IBO members. Sheldon Silverman, Founder & CEO of LMI Advisory Group on “The State of the
- I appreciated yesterday’s Billboard insider article regarding the positive impact tech has on the out of home industry. I would add one other significant benefit: technology allows digital billboard operators to monetize remnant inventory
- SAN ANTONIO, Oct. 7, 2026 /PRNewswire/ — Clear Channel Outdoor Holdings, Inc. (NYSE: CCO) (the “Company”) today announced it has received clearance from the Committee on Foreign Investment in the United States (“CFIUS”)
- Formerly Harkey Media, FRAME OOH expands in New York and Chicago as it Accelerates Acquisitions and Development Nationwide October 6, 2026 (Phoenix AZ) – Today marks the launch of FRAME OOH, an independent out-of-home advertising company
- Company: Stein Sign Display Headquarters: 2020 4th Ave SW, Watertown SD Market: South Dakota Phone: 605.886.4616 Email: stuart@steinsigndisplay.com Insider caught up with Stuart Stein, the President of Stein Sign Display. Stuart
Business
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Day 1 Highlights from the IBO Fall Conference
October 8, 2026Great first day at the IBO Fall Conference in Phoenix. Here are just a few quotes from the [...] -
DDI Media’s Tony Mariani on why tech is a friend to Out of Home
October 8, 2026I appreciated yesterday’s Billboard insider article regarding the positive impact tech has on [...] -
FRAME OOH Launches as Growing Independent National Out-of-Home Platform
October 8, 2026Formerly Harkey Media, FRAME OOH expands in New York and Chicago as it Accelerates Acquisitions and [...] -
Company of the Day – Stein Sign Display
October 8, 2026Company: Stein Sign Display Headquarters: 2020 4th Ave SW, Watertown SD Market: South [...] -
Out of Home Strength: Technology Creates Upside
October 7, 2026When we asked Billboard Insider readers about the strengths of the out of home industry 44% said [...] -
Empirical Productions names Lina Maggi SVP Client Partnerships
October 7, 2026NEW YORK — October 5, 2026 — Empirical Productions, the independent experiential, out-of-home [...]
- Company of the Day: Stellar Outdoor
- Out of Home Strength: High Business Margins
- “Elevate OOH” Launches CRM Billboard Management Software to Lift Up Independents
Digital Signs
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Watchfire Names Doug Waldal as CEO to Lead Next Stage of Growth
October 7, 2026Watchfire today announced the appointment of Doug Waldal as its new CEO. Waldal succeeds [...] -
Adrian Buice on Building a Digital Billboard
September 28, 2026Neil Bell interviewed Amplify Outdoor Founder Adrian Buice on the Bell Board podcast while Amplify [...] -
Statements Media Launches Canada’s First Digital Parking Garage Advertising Network Powered by Media Resources LED Technology
September 28, 2026New large-format digital video walls across Toronto Green P facilities deliver premium reach to [...] -
Clear Channel Announces RADAR® Expansion
September 25, 2026New RADAR integrations bring OOH into the measurement systems marketers already use to make media [...] -
Lamar Brings New Life to an 18-Year Sioux Falls Landmark with Daktronics Digital Technology
September 25, 2026Upgraded billboard keeps a long-standing advertising location running with greater [...] -
Global Programmatic Still Traded on Relationships, Not Open auction.
September 25, 2026Second report reveals 75.7% Private Marketplace dominance and 65.5% OOH-specialist DSP share — [...]
- Out of Home Amplifies Social, Mobile and Your Media Investment
- Statements Media Launches First-Ever Digital Displays in Toronto’s Green P Parking Facilities
- Global Programmatic DOOH Market was $1.3 billion in 2025
sales
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“Monkeys With Rate Cards” A Sequel to Last Week’s Piece
October 7, 2026I’ve been writing moderately humorous pieces for the OOH industry now since 2015. While I lost count after the first five [...] -
The Ultimate Out of Home Sales Guide – We Have Books in Stock!
October 3, 2026Looking to search for the bestselling OOH sales book? Here is what you will find. The Ultimate OOH Sales Guide is available in [...] -
Who Are the Happiest Ad Salespeople?
October 1, 2026By Nick Coston Any guesses? I’ll back up a bit. My first advertising sales gig was with Washingtonian Magazine, a [...] -
Crafting the Perfect Portfolio for Billboard Owners: How Operators Can Showcase Their Inventory to Attract National Brands
October 1, 2026When national brands plan a campaign, they’re often comparing several markets and operators at once. In that moment, [...] -
OAAA Sales Tips for 2027
September 30, 2026With 2027 planning underway, OOH has a compelling story to share with agencies and brands. OOH entered the planning [...] -
Automated AI Marketing Isn’t Marketing. It’s Spam
September 16, 2026AI is being misused for automated marketing. Look at this email Billboard Insider received. The personalization in the email [...]
- Building A Unique and Competitive DOOH Sales Strategy at Unleashed 26
- Rachel Rogers and Ian Dallimore on Getting in the Room
- This should keep you up at night
Creative
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Jellyfish Brings UGG® Season to Life with Striking & Evocative Advertising Campaign
October 6, 2026NEW YORK, NY (Sept. 30, 2026) – Jellyfish, the integrated global digital marketing company within [...] -
Operators Already Know Creative Matters – What’s their perspective on how it affects performance and renewals
October 5, 2026By Neil Morris At Apparatix’s Unleashed 2026 conference in Orlando, I ran live polls during [...] -
Rate This Ad by Greg Callaham
October 5, 2026Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the [...] -
OBIE Award Presenters Announced
October 2, 2026The OBIE awards will be held Thursday October 15 at the Museum of Modern Art in New York City. [...] -
Are Your Ad Contracts on Auto Pilot?
September 29, 2026Recently a question was posed: “what is your take on an auto-renewal clause in ad contracts, [...] -
Yes, people are “skipping” your billboard ads. Here’s how to fix that.
September 29, 2026Re-think your digital OOH screens as a platform for content, not just as a delivery mechanism for [...]
- Rate This Ad by Greg Callaham
- Samsung Brings Its New Galaxy Foldable Lineup to Life with Larger-Than-Life Sunset Boulevard Installation
- When In Doubt, Hire an Artist
Finance
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Clear Channel Receives CFIUS Clearance – Sale to Close Next Week
October 8, 2026SAN ANTONIO, Oct. 7, 2026 /PRNewswire/ — Clear Channel Outdoor Holdings, Inc. (NYSE: CCO) [...] -
Clear Channel Outdoor confirms Mubadala Capital sale to close in 4Q 2026
October 2, 2026Clear Channel Outdoor filed a form 8k yesterday confirming that the Mubadala sale will close before [...] -
US Out of Home Stocks Underperform Market in 3Q 2026
October 1, 2026US out of home stocks underperformed the market for the third quarter of 2026 as rising interest [...] -
Capital spending averages 5.75% of revenue for the public out of home companies.
September 30, 2026What should your annual capital expenditures be excluding large one-time acquisitions? [...] -
Verde Outdoor Unveils New Brand and Website
September 28, 2026Tempe, AZ — Verde Outdoor Capital (VOC) is entering its next era of growth with broader financing [...] -
Leverage Down and Debt Costs Stable for Public OOH Companies in 2Q 2026
September 25, 2026Moorgate Capital Partners produces an outstanding quarterly report on the out of home advertising [...]
- Lamar’s Sean Reilly Opens Nasdaq
- Lender Profile: Stark Capital Solutions
- Vastino Ventures Buys New England OOH Assets from Carlise Capital Corporation
Legal
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Rothfelder & Falick on Billboard Law – Available in Softback
October 3, 2026Rothfelder & Falick set out to provide the industry with one source for all aspects of [...] -
Dubuque Iowa Tightens Sign Code
September 30, 2026On September 21, 2026 the Dubuque City Council by a vote of 7-0 passed an amendment to the [...] -
OAAA Legal Seminar Nov 11-12
September 22, 2026To receive a free morning newsletter with each day’s Billboard insider articles [...] -
Rothfelder on the Fall 2026 IBO Conference
September 15, 2026They’ve done it again! Chris Cowlbeck and the rest of the crew at IBO have planned a fun and [...] -
The Role of Constructive Notice and Inquiry Notice in California Billboard Leases
August 28, 2026By Richard Hamlin and Marnie Cody, Hamlin|Cody Law Firm Constructive notice can become important [...] -
Dallas Looks to Parks for its Next Billboard Opportunity
August 11, 2026By SignValue Dallas’ proposed billboard program is unusual for several reasons. The proposal to [...]
- Winning the Condemnation Game
- Ron Camhi on the Inglewood Case
- You can recover legal fees if your lease says so
Lists
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Billboard Insider’s 2026 List of Billboard Structure Painting Contractors
June 8, 2026“Which contractors paint billboard structures?” is a question Billboard Insider [...] -
Billboard Insider’s Updated Contractor List March 2026
March 4, 2026We’ve added several more names to our list of our of home contractors. This updated list [...] -
Billboard Insider’s Updated Contractor List 2026
February 25, 2026We get frequent requests from readers for contractor and installation referrals. Here’s a [...] -
Updated Out of Home Acquisition List for 2025
January 15, 2026We did well this year getting data together, but like always there are a few deals that slip [...] -
Out of Home Acquisition List for 2025
January 12, 2026Billboard Insider has compiled our list of out of home transactions for 2025. If we’ve written [...] -
The 20 Fastest Growing US Roadside Companies in 2025
August 7, 2025Here’s Billboard Insider’s list of the 20 fastest growing US independent roadside [...]
- Billboard Insider’s 2025 List of Bulletin/Poster Companies Ranked by Digital Faces
- Billboard Insider’s 2025 List of North American Bulletin/Poster companies, Ranked by Faces
- Billboard Insider’s List of the 20 Largest North American Bulletin/Poster Companies, Ranked by Faces
Podcasts
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Adrian Buice on Building a Digital Billboard
September 28, 2026Neil Bell interviewed Amplify Outdoor Founder Adrian Buice on the Bell Board podcast while Amplify [...] -
Hal and Diana Stevenson on Grace and Persistence
September 9, 2026Neil Bell just interviewed Grace Outdoor owners Hal and Diana Stevenson on the Bell Board Podcast. [...] -
Rachel Rogers and Ian Dallimore on Getting in the Room
September 8, 2026Lamar Advertising VP of Digital Growth Ian Dallimore interviewed Rachel Roger, VP of National Sales [...] -
John Murrow on having an equity fund for a partner
August 14, 2026On this week’s Bell Board Podcast Trailhead Media CEO John Murrow talks about the pros and [...] -
John Murrow on converting statics to digital billboards
August 13, 2026On this week’s Bell Board podcast Trailhead CEO John Murrow talked about digital billboards. [...] -
John Murrow on managing lease costs
August 12, 2026Neil Bell of the Bell Board Podcast released a podcast interview with Trailhead CEO John Murrow [...]
- The Walgreens Rule for Sign Development
- Street Furniture Product Update: What OOH Media Owners Should Know
- Using AI in Out of Home
