Recent Posts
- US out of home revenues grew much faster than inflation or the economy during the second quarter of 2026. Out of home revenues increased 10.7% versus 7.9% growth for the US nominal GDP and 3.8% inflation. The strong out of home numbers are
- We’ve been running some examples of creative self-promo billboards. Gila River Outdoor’s Mary Ellen (“Mel”) Pap runs her picture as a self promo on her signs. We talked with her to learn more Mel, how did you get into
- NEW YORK – August 18, 2026 – DPAA, the global trade marketing association driving the growth and digitization of out-of-home (OOH) advertising, has announced the initial speaker lineup for the 14th annual Video Everywhere Summit, set for
- They both have the reputation of being ignorable. An afterthought. Easily discarded. This campaign pushes back. Jaxxon Promotions has been advertising on Lancaster, PA billboards for a while. That part’s not news. What’s new is who built this
- Company: Salt River Outdoor Headquarters: SALT RIVER DEVCO, 8840 E. Chaparral Road, Suite 280 Scottsdale, AZ 85250 Sales Agent: Becker Boards, 4234 E. Indian School Rd. Phoenix, AZ 85018 Phone (Sales): 877.209.6323 Email: sales@beckerboards.com
Business
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Out of Home revenues grow faster than economy in 2Q 2026
August 20, 2026US out of home revenues grew much faster than inflation or the economy during the second quarter of [...] -
Company of the Day – Salt River Outdoor
August 20, 2026Company: Salt River Outdoor Headquarters: SALT RIVER DEVCO, 8840 E. Chaparral Road, Suite 280 [...] -
US Out of Home Revenue up 9.2% in 2Q 2026
August 19, 2026Brands are increasing their OOH investment driving ad spend up 10.7% in the second quarter of 2026 [...] -
DPAA Announces Initial Speakers for 14th Annual Video Everywhere Summit, With the Theme of “Real Connections”
August 19, 2026Former White House Communications Director and SkyBridge Founder Anthony Scaramucci to Take [...] -
David Bell joins Veridooh Advisory Council
August 19, 202618 August 2026: Veridooh, the award-winning global leader in independent out-of-home (OOH) [...] -
Company of the Day: Roland Digital Media
August 19, 2026Company: Roland Digital Media Markets: Tennessee Headquarters: 2300 W. Jackson St, Cookeville, [...]
- OOH’s biggest problem isn’t creative, It’s the report
- Company of the Day – Rose City Outdoor & General Moultrie
- Company of the Day: Roger Budd Billboards
Digital Signs
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DPAA announces Video Everywhere Summit speaker lineup
August 20, 2026NEW YORK – August 18, 2026 – DPAA, the global trade marketing association driving the growth [...] -
How Formetco’s Panel-Free Design Redefines Hurricane Resistance
August 18, 2026As hurricane season approaches, it’s crucial to secure your assets and the areas they’re placed [...] -
A note on north versus south facing digital billboards
August 14, 2026Yesterday we quoted Trailhead Media CEO John Murrow as saying “I never understood that a [...] -
John Murrow on converting statics to digital billboards
August 13, 2026On this week’s Bell Board podcast Trailhead CEO John Murrow talked about digital billboards. [...] -
Daktronics Pulled Into NBA Salary Cap Scandal
August 10, 2026Daktronics has landed in the middle of an escalating NBA investigation after reports surfaced that [...] -
Broadsign Issues 2026 Programmatic Report
August 7, 2026Programmatic digital out-of-home (pDOOH) is thriving, bringing digital speed and accountability to [...]
- The Backpackster and Quividi Bring Verified Attention to Mobile DOOH at the World Cup
- AdQuick Featured on Bloomberg Advancements TV
- Pearl Media Launches Atlanta Beltline Network
sales
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The Ultimate Out of Home Sales Guide – We Have Books in Stock!
August 15, 2026Looking to search for the bestselling OOH sales book? Here is what you will find. The Ultimate OOH Sales Guide is available in [...] -
Kevin Gephart on Selling Short-Term vs Long-Term Contracts
July 29, 2026A big “thank you” to the billboard operators who responded to the recent Short-Term vs. Long-Term Contracts survey. [...] -
Reader feedback on minimum length ad contracts
July 21, 2026On last week’s Bell Board Podcast, out of home sales expert Kevin Gephart said to avoid focusing on short term ad [...] -
Kevin Gephart on short term versus long term sales contracts
July 20, 2026On last week’s Bell Board Podcast out of home sales expert Kevin Gephart said this about selling short term versus long [...] -
Stop Selling Billboards. Start Selling Ideas. | Kevin Gephart
July 15, 2026Neil Bell, host of The Bell Board Posdcast has a new show out featuring sales consultant extraordinaire Kevin Gephart. You [...] -
More Revenue, Same Clients. How OOH Companies Are Winning Digital Budgets With Amplified
June 22, 2026What if you could grow revenue without chasing new customers? Join us Wednesday, June 24 at 12:00 PM CST for a live webinar with [...]
- The Drawbacks of Automated Marketing
- The Human Touch in Out of Home Marketing
- OOH Delivers 2x the Performance Lift of TV, New Study Shows
Creative
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Mary Ellen Pap – Self Promo
August 20, 2026We’ve been running some examples of creative self-promo billboards. Gila River [...] -
What do corporate swag and billboards have in common? Turns out—a lot.
August 20, 2026They both have the reputation of being ignorable. An afterthought. Easily discarded. This campaign [...] -
Tyler Media Kinda Chic Self Promo
August 18, 2026Billboard Insider talked with Rick Newcomer, SVP of Sales at Tyler Outdoor Advertising about a new [...] -
Rate this Ad by Greg Callaham
August 17, 2026Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the [...] -
“Hey, Let’s Add in a Billboard and See What Happens”.
August 12, 2026By Nick Coston Years ago, when I first started out in OOH, say around 2001, Clear Channel Radio [...] -
Keep Your Eyes on the Prize
August 6, 2026By Nick Coston, You’ve heard me say it thousands of times, I love, love, love OOH. All of it, not [...]
- Rate This Ad by Greg Callaham
- Why the Rise of Run Clubs Means IRL Opportunity for Brands
- Philly Welcomes LeBron with Billboards
Finance
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More on the Mark Walter Story…
August 19, 2026Yesterday Billboard Insider reported that the DOJ is investigating certain transactions involving [...] -
Keep an Eye on the Mark Walter Story..
August 18, 2026Billionaire investor Mark Walter is under DOJ investigation for not disclosing certain loans his [...] -
Link Media Outdoor Revenues up 3% in 2Q 2026
August 17, 2026Here are the financial results for Link Media Outdoor for the second quarter of 2026 sponsored [...] -
John Murrow on having an equity fund for a partner
August 14, 2026On this week’s Bell Board Podcast Trailhead Media CEO John Murrow talks about the pros and [...] -
US Out of Home stocks paying 4% dividends
August 12, 2026Here’s a breakdown of billboard public stock dividend yields, sponsored and analyzed by [...] -
Lamar Revenue up 7% in 2Q 2026
August 7, 2026“Our business is in a terrific place” was how Lamar Advertising CEO Sean Reilly began [...]
- OUTFRONT Revenue Up 14% in 2Q 2026
- Clear Channel Outdoor Revenue up 8.7% in 2Q 2026
- Clear Channel Outdoor Completes Sale of its Business in Spain to Atresmedia
Legal
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Rothfelder & Falick on Billboard Law – Available in Softback
August 15, 2026Rothfelder & Falick set out to provide the industry with one source for all aspects of [...] -
Dallas Looks to Parks for its Next Billboard Opportunity
August 11, 2026By SignValue Dallas’ proposed billboard program is unusual for several reasons. The proposal to [...] -
Winning the Condemnation Game
July 23, 2026If you’ve been in out of home long enough you’ll get a condemnation notice when a [...] -
Ron Camhi on the Inglewood Case
July 22, 2026Billboard Insider has written before about the Inglewood legal dispute. We talked about the case [...] -
You can recover legal fees if your lease says so
July 9, 2026You can recover legal fees to defend your lease rights if your lease says so. That’s the [...] -
Update on Yesterday’s Inglewood Legal Article
July 1, 2026After publishing our article in the Inglewood lawsuit, we heard back from Richard Hamlin with some [...]
- Inglewood Wins Legal Victory Under World Cup spotlight
- What Constitutes Constructive Notice?
- An Update on AI Legal and Regulatory Issues
Lists
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Billboard Insider’s 2026 List of Billboard Structure Painting Contractors
June 8, 2026“Which contractors paint billboard structures?” is a question Billboard Insider [...] -
Billboard Insider’s Updated Contractor List March 2026
March 4, 2026We’ve added several more names to our list of our of home contractors. This updated list [...] -
Billboard Insider’s Updated Contractor List 2026
February 25, 2026We get frequent requests from readers for contractor and installation referrals. Here’s a [...] -
Updated Out of Home Acquisition List for 2025
January 15, 2026We did well this year getting data together, but like always there are a few deals that slip [...] -
Out of Home Acquisition List for 2025
January 12, 2026Billboard Insider has compiled our list of out of home transactions for 2025. If we’ve written [...] -
The 20 Fastest Growing US Roadside Companies in 2025
August 7, 2025Here’s Billboard Insider’s list of the 20 fastest growing US independent roadside [...]
- Billboard Insider’s 2025 List of Bulletin/Poster Companies Ranked by Digital Faces
- Billboard Insider’s 2025 List of North American Bulletin/Poster companies, Ranked by Faces
- Billboard Insider’s List of the 20 Largest North American Bulletin/Poster Companies, Ranked by Faces
Podcasts
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John Murrow on having an equity fund for a partner
August 14, 2026On this week’s Bell Board Podcast Trailhead Media CEO John Murrow talks about the pros and [...] -
John Murrow on converting statics to digital billboards
August 13, 2026On this week’s Bell Board podcast Trailhead CEO John Murrow talked about digital billboards. [...] -
John Murrow on managing lease costs
August 12, 2026Neil Bell of the Bell Board Podcast released a podcast interview with Trailhead CEO John Murrow [...] -
The Walgreens Rule for Sign Development
June 17, 2026Justin Booher of Vital Outdoor appeared this week on Neil Bell’s Bell Board Podcast. Some [...] -
Street Furniture Product Update: What OOH Media Owners Should Know
June 11, 2026Street furniture continues to be a flexible and valuable format in out of home advertising. In the [...] -
Using AI in Out of Home
April 29, 2026Billboard Insider’s Dave Westburg was a guest on the Bell Board Podcast last week. [...]
- Four Errors Out of Home Companies Make
- Lamar’s Hal Kilshaw talks politics and digital billboards
- Adquick’s Ty Tinker on an Out of Home Success Story
