Recent Posts
- Billboard Insider ran a couple interesting articles on lease escalator clauses recently, namely those by Andy Goodman on January 28, 2026 and by Carl Hutchinson on February 17, 2026. Andy and Carl
- Take a look at the latest CPM (cost per thousand impressions) taken from Solomon February 2026 Media Monthly report. Out of home is a better value than broadcast TV, influencer marketing,
- London, 19 February 2026 New role reflects company’s ambition to grow its international presence Wildstone, the world’s largest owner of outdoor advertising infrastructure, has announced the
- New York, NY – February 18, 2026 — Vistar Media, the leading global provider of technology solutions for out-of-home (OOH) media, and part of T-Mobile Advertising Solutions, today released
- Company: JR Promotions Market: Indiana, Kentucky. Headquarters: 430 2nd St, Columbus, IN 47201 Phone: 812-379-2173 JR Promotions owns over 1,400 billboard faces in Indiana and Kentucky. The
Business
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Out of Home Advertising Still a Great Value
February 20, 2026Take a look at the latest CPM (cost per thousand impressions) taken from Solomon February 2026 [...] -
Andrew Foster Promoted to Group Partnerships Director at Wildstone
February 20, 2026London, 19 February 2026 New role reflects company’s ambition to grow its international presence [...] -
Vistar Media Releases State of Consumer Attention Report
February 20, 2026New York, NY – February 18, 2026 — Vistar Media, the leading global provider of technology [...] -
Company of the Day: JR Promotions
February 20, 2026Company: JR Promotions Market: Indiana, Kentucky. Headquarters: 430 2nd St, Columbus, IN 47201 [...] -
Adams Outdoor Expands with Strategic Acquisitions in Charlotte and Virginia
February 19, 2026February 18, 2026 — Adams Outdoor Advertising today announced the acquisition of two [...] -
OAAA Media Conference Speakers Announced
February 19, 2026WASHINGTON, D.C. — February 18, 2026 — As brands navigate an increasingly automated and [...]
- Company of the Day – King Outdoor
- Colleges and Universities Spend More than $100 Million Yearly on Out of Home
- Company of the Day: Keenan Outdoor
Digital Signs
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Who’s Got the Hot OOH Hand?
February 19, 2026by Nick Coston Each year as a combo media buyer and salesperson, I do my best to see which [...] -
OAAA Releases Updated OpenOOH Taxonomy To Advance Industry Standardization & Transparency
February 11, 2026Updated venue classifications support scalable DOOH buying and aligns the medium more closely with [...] -
Lamar’s Hal Kilshaw talks politics and digital billboards
February 6, 2026Ian Dallimore interviewed Hal Kilshaw Lamar’s EVP Government Relations on the Digital and [...] -
Ocean Outdoor Adds Creator Tool
February 6, 2026London, UK: Ocean Outdoor and Creator by Infinitum, a division of Infinitum Group, have formed a [...] -
Firefly Adds to Vegas Network
February 6, 2026New York, NY — Feb 4, 2026 — Firefly, the global leader in mobility media, today announced the [...] -
OUTFRONT Partners with Formula E Miami
February 4, 2026NEW YORK, Feb. 2, 2026 /PRNewswire/ — OUTFRONT Media, one of the leading out-of-home (OOH) [...]
- JCDecaux Unveils Global Programmatic Out of Home Buying
- Readers Say a Digital Takes 6 Mos or More to Rent Up and 70% is Full Occupancy
- How Fast Can a Digital Billboard Ramp Up?
sales
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Kevin Gepart on solving problems versus peddling products
February 18, 2026Thanks to everyone who submitted their toughest OOH sales questions. I will tackle the most common ones over the next few [...] -
What Are Your Out of Home Sales Questions?
February 10, 2026What questions do you have about out of home sales? Use the comment box below or email davewestburg@billboardinsider.com. [...] -
Keith Horton on What He’s Learned in a 44 Year Career Selling Out of Home
February 5, 2026Yesterday we mentioned that Allison Outdoor’s Keith Horton is retiring after a 44 year out of home advertising career. We [...] -
Legal Industry Out of Home Ads Exceed $500 million in US
December 17, 2025Out of Home CFO Matt Siegel said this about legal advertising earlier this month at the B of A Leveraged Finance Conference: [...] -
The Money Is on The Street
December 3, 2025By Nick Coston Imagine if two weeks before the next OOH yearly conference all the salespeople at each of the attending companies [...] -
OOH Sales Survival Guide for 2026
December 1, 2025Sean Riley, CEO of Lamar, stated at the recent Wells Fargo Technology, Media, and Telecom Conference: “You have to sell in the [...]
- Treat Political OOH Like Everyone Else
- Creating a Culture That Converts Customers into Lifelong Partners
- Terry Carmody on the National Out of Home Sales Market
Creative
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Rate this Ad by Greg Callaham
February 17, 2026Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the [...] -
Indie Impact Awards: Small Shops. Big Swings.
February 16, 2026If a killer out-of-home ad hits you right in the brain chemicals, the Indie Impact Awards are your [...] -
Consistency Isn’t Sexy
February 12, 2026From Up To Something, It doesn’t spike. It compounds. We just crossed the one-year mark [...] -
Rate this Ad by Greg Callaham
February 9, 2026Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the [...] -
What Makes a Brand Iconic?
January 21, 2026From Adam Singer, VP Marketing, AdQuick There’s a pattern you’ll see if you study brands that [...] -
ArtPop Awarded $40,000 National Endowment for the Arts Grant to Support the 2026 Artist Cohort
January 21, 2026FOR IMMEDIATE RELEASE Charlotte, NC – 1.14.26 – ArtPop is proud to announce it has been [...]
- Lamar donates digital billboards to support services dogs org
- OOH is the Human Medium and Why That Matters in 2026
- Deadline Extended for Indie Impact Awards (but not for long…)
Finance
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Next steps for Clear Channel Outdoor shareholders?
February 12, 2026Earlier this week Clear Channel Outdoor agreed to sell to Mubadala Capital/TWG for $6.2 billion. [...] -
Analyzing the Clear Channel Outdoor Sale
February 10, 2026Yesterday, Clear Channel Outdoor announced a sale to Mubadala Capital/TWG for $6.2 billion. [...] -
Seeing the Economy Clearly: Christopher Thornberg Takes the IBO Stage
February 2, 2026Sponsored by Drachman M&A Co. Understanding where the economy is headed isn’t an [...] -
Thinking About Selling Your Billboard Assets? Read This Before Taking a Direct Offer
January 27, 2026By Marty Williamson President and CEO at Williamson and Associates Mergers & Acquisitions Over [...] -
Who Wants to Get Paid and When During New Billboard Construction
January 21, 2026Here’s a short course on who wants to be paid when during billboard construction. This [...] -
The Pros and Cons of Private Financing for your Out of Home Company
January 14, 2026This is the fourth column in Billboard Insider’s series on out of home debt. We’ve [...]
- Wall St Forecasting 2-3% Yearly Growth for US Out of Home Through 2027
- Alerus Not Making New Out of Home Loans
- The Pros and Cons of Bank Financing for Your Out of Home Company
Legal
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Rothfelder on Lease Escalator and Unilateral Renewal Clauses
February 20, 2026Billboard Insider ran a couple interesting articles on lease escalator clauses recently, namely [...] -
Richard Rothfelder on Reliance on Surveys
February 17, 2026Billboard Insider recently received a question from a reader that I bet many of you have [...] -
Trailhead Media’s Carl Hutchinson Says Be Wary of Lease Inflators
February 17, 2026A few weeks ago out of home leasing and development expert told our readers to be cautious about [...] -
Goodman says to build trust before you talk dollars
February 4, 2026Today out of home leasing and development expert Andy Goodman of Age Advertising talks about when [...] -
Billboard Easement and Lease Survives a Tax Sale Challenge
February 3, 2026Can a billboard easement and lease survive a tax sale challenge? Yes, according to 3018 Pershall, [...] -
Andy Goodman on Billboard Lease Escalator Clauses
January 28, 2026Today, out of home leasing and development expert Andy Goodman of Age Advertising discusses [...]
- Rothfelder on Collecting Out of Home Receivables
- Former Duane Morris Partner Joins Barton LLP’s Litigation Team
- Richard Hamlin on Development Agreements
Lists
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Updated Out of Home Acquisition List for 2025
January 15, 2026We did well this year getting data together, but like always there are a few deals that slip [...] -
Out of Home Acquisition List for 2025
January 12, 2026Billboard Insider has compiled our list of out of home transactions for 2025. If we’ve written [...] -
The 20 Fastest Growing US Roadside Companies in 2025
August 7, 2025Here’s Billboard Insider’s list of the 20 fastest growing US independent roadside [...] -
Billboard Insider’s 2025 List of Bulletin/Poster Companies Ranked by Digital Faces
July 7, 2025Last week we published a list of North American bulletin/poster companies ranked by total display [...] -
Billboard Insider’s 2025 List of North American Bulletin/Poster companies, Ranked by Faces
July 3, 2025Here is Billboard Insider’s 2025 list of 467 North American bulletin/poster companies, ranked [...] -
Billboard Insider’s List of the 20 Largest North American Bulletin/Poster Companies, Ranked by Faces
July 2, 2025Here is Billboard Insider’s list of the 20 largest North American bulletin/poster companies, [...]
- Billboard Insider’s Updated Contractor List – April 2025
- Billboard Insider’s 2025 List of Out of Home Contractors
- Updated Out of Home Acquisition List for 2024
Podcasts
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Lamar’s Hal Kilshaw talks politics and digital billboards
February 6, 2026Ian Dallimore interviewed Hal Kilshaw Lamar’s EVP Government Relations on the Digital and [...] -
Adquick’s Ty Tinker on an Out of Home Success Story
November 8, 2024Adquick head of analytics Ty Tinker gave a talk called Winning in the Media Mix at October’s [...] -
Anna Bager: We need to go to market with a simple crisp message
February 14, 2024On today’s Billboard Insider podcast, OAAA President and CEO Anna Bager highlights the out of [...] -
Kevin Gephart says Out of Home cold calling isn’t dead.
August 9, 2023On today’s Billboard Insider podcast, out of some sales expert Kevin Gephart answers reader [...] -
John James on How to Improve Your Out of Home Marketing
May 17, 2023On today’s Billboard Insider podcast, SignBird founder John James talks about how [...] -
Anna Bager’s Out of Home Issues to Watch in 2023
January 4, 2023On today’s podcast OAAA President and CEO Anna Bager talks about the top stories of [...]
- Jim Johnsen: The Pool of Buyers is Better Than I’ve Ever Seen
- DJ Jennings and John James on OutdoorLink’s Purchase of SignBird
- Dr. Rick Wilson on Attribution and What Advertisers Should Do in a Recession
