Recent Posts
- IRL is an acronym for in-real-life. It was first used only in the 1980’s (e.g. my IRL name is Dave) and then spread to texting after 2000 along with abbreviated phrases like LOL, OMG and IMHO. Now the out of home industry is attempting to
- Not All “Net Revenue” Is Created Equal A billboard operator offers a property owner 35% of net revenue. Whether that is attractive depends on what gets deducted before the owner’s payment is calculated. “Net revenue” is a negotiated
- 10 November 2026, London – Today, VIOOH, the leading premium global digital out of home (DOOH) supply-side platform, announced a strategic partnership with GSTV, the national media network engaging targeted audiences at scale across tens of
- Company: Ultra Outdoor Headquarters: 2210 Sampson St, Westlake, LA 70669 Market: Southwest Louisiana Phone: 337-437-6117 Email: jane@ultraoutdoorla.com Ultra Outdoor operates a plant of 52 total faces including 16 digital displays in
- Billboard Insider has been running an interview series with Fairmount Outdoor President Billy Tolson. Billy has talked about finding his way from child acting to the out of home industry, what makes a good billboard lease and what it’s like
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What Do You Think of IRL?
IRL is an acronym for in-real-life. It was first used only in the 1980’s (e.g. my IRL name… -
Not All “Net Revenue” Is Created Equal
Not All “Net Revenue” Is Created Equal A billboard operator offers a property owner 35% of net… -
Company of the Day: Ultra Outdoor
Company: Ultra Outdoor Headquarters: 2210 Sampson St, Westlake, LA 70669 Market… -
Company of the Day – Trone Outdoor
Company: Trone Outdoor Advertising Markets: Pennsylvania, Maryland, Delaware. Address: 1345… -
Company of the Day: Turner Outdoor
Company: Turner Outdoor Advertising Markets: Texas Headquarters: 940 Eikel Street, New Braunfels… -
Billboard Insider Classifieds November 7, 2026
We got a big boost in qualified applicants from running our Ad on your site.” Rodney Davis…
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VIOOH Brings GSTV’s US Network to Programmatic Buyers
10 November 2026, London – Today, VIOOH, the leading premium global digital out of home… -
Moving Media New York Campaign Generates 408,000 Impressions
By Regis Maher, OAAA MDMA Chair and President & Co-Founder, do it outdoors During… -
VIOOH partners with JCDecaux in the Baltics to bring programmatic DOOH buying to Estonia, Latvia and Lithuania
VIOOH partners with JCDecaux in the Baltics to bring programmatic DOOH buying to Estonia… -
How to Win When the Planning Commission is Against You
Last week Las Vegas Billboards won an appeal before the Las Vegas City Council to convert a… -
YESCO’s Jeff Young Receives World Sign Associates Humanitarian Award
DENVER – October 2026 – WSA is pleased to announce member Jeff Young, Young Electric Sign Company… -
National CineMedia Adds 680 New Screens
NEW YORK–(BUSINESS WIRE)–Oct. 21, 2026– National CineMedia (NASDAQ:NCMI) (NCM)…
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OAAA Sales Tip: Financial Services
Billboard Insider’s take: OAAA sales tips are a terrific resource for selling out of home. Imagine calling on a bank or… -
Cieslok appoints Andy Querin SVP Sales
TORONTO, November 4, 2026 – Cieslok Group today announced the appointment of Andy Querin as Senior Vice President, Sales… -
The Ultimate Out of Home Sales Guide – We Have Books in Stock!
Looking to search for the bestselling OOH sales book? Here is what you will find. The Ultimate OOH Sales Guide is available in… -
What’s Your Excuse Now?
By Nick Coston I’m going to start this little ramble off by immediately stating what the point of this piece is, so here it… -
Grey Vick on Getting the City Council to Say Yes
Grey Outdoor Founder Grey Vick had this comment in response to our story yesterday about Las Vegas Billboards getting city… -
What If Your Reps Loved Using Your CRM
Many OOH sales reps see their company’s Customer Relationship Management (CRM) system as a one-way street: they put information…
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OAAA and Blue Square Alliance Against Hate Launch PSA Campaign
Embargoed until 11/9/2026 at 9am EST WASHINGTON, D.C., November 9, 2026 – The Out of Home… -
What John Morgan Teaches About Life
By Rod Rackley Half of John Morgan’s keynote in Dallas had nothing to do with out of home. It… -
How the Biggest Buyer in Out of Home Runs His Billboards
This is the second article in a three part serices that Circle Graphics CEO Rod Rackley is writing… -
Reflecting on One of the Best Keynotes in OAAA History. When Our Biggest Customer Took the Stage
By Rod Rackley I’ve been to 25 OAAA conferences. That’s a lot of hotel ballrooms and a… -
Shel Starkman collection documents hand-painted billboards
SOUTHERN CALIFORNIA – Oct 29, 2026 – A privately held collection associated with… -
Rate This Ad by Greg Callaham
Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the…
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Billy Tolson on Financing an Out of Home Company
Billboard Insider has been running an interview series with Fairmount Outdoor President Billy… -
OUTFRONT Revenue Up 9% in 3Q 2026
“Our revenue momentum is strong and will accelerate into Q4,” was how OUTFRONT CEO Nick… -
JC Decaux Revenue up 9.1% in 3Q 2026
Here are JCDecaux’s third quarter 2026 financial results, sponsored by SignValue. Strong… -
Lamar Advertising Revenues up 6.6% in 3Q 2026
“We are ending 2026 with a lot of momentum,” was how Lamar Advertising CEO Sean Reilly… -
New Tradition Acquires Connell Outdoor
NEW YORK — November 3, 2026 — New Tradition, a leading independent out-of-home media company… -
Clear Channel Receives CFIUS Clearance – Sale to Close Next Week
SAN ANTONIO, Oct. 7, 2026 /PRNewswire/ — Clear Channel Outdoor Holdings, Inc. (NYSE: CCO)…
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Inglewood Billboard Initiative Defeated
We’ve covered the ongoing billboard dispute between the City of Inglewood, SoFi Development… -
Rothfelder & Falick on Billboard Law – Available in Softback
Rothfelder & Falick set out to provide the industry with one source for all aspects of… -
Keeping up with California: What Evolving Privacy Laws Mean for OOH
As states continue to strengthen consumer privacy protections, California remains at the forefront… -
OAAA Legal Seminar Nov 11-12 in WA DC
Wednesday, November 11, 2026 5:00 PM – 7:00 PM Networking Reception Thursday, November 12… -
Inglewood Billboard Battle Heads to the Ballot
The Los Angeles Times and LAist report that the billboard fight between the City of Inglewood, WOW… -
Illinois Appeals Court Sends Billboard Property Tax Fight Back to Tax Board
Fourth District says the Property Tax Appeal Board failed to explain why billboards are taxable…
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Billboard Insider’s 2026 List of Billboard Structure Painting Contractors
“Which contractors paint billboard structures?” is a question Billboard Insider… -
Billboard Insider’s Updated Contractor List March 2026
We’ve added several more names to our list of our of home contractors. This updated list… -
Billboard Insider’s Updated Contractor List 2026
We get frequent requests from readers for contractor and installation referrals. Here’s a… -
Updated Out of Home Acquisition List for 2025
We did well this year getting data together, but like always there are a few deals that slip… -
Out of Home Acquisition List for 2025
Billboard Insider has compiled our list of out of home transactions for 2025. If we’ve written… -
The 20 Fastest Growing US Roadside Companies in 2025
Here’s Billboard Insider’s list of the 20 fastest growing US independent roadside…
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Dan Franklin Loves Easements
Neil Bell interviewed Franklin Outdoor President Dan Franklin on the Bell Board Podcast. Franklin… -
Adrian Buice on Building a Digital Billboard
Neil Bell interviewed Amplify Outdoor Founder Adrian Buice on the Bell Board podcast while Amplify… -
Hal and Diana Stevenson on Grace and Persistence
Neil Bell just interviewed Grace Outdoor owners Hal and Diana Stevenson on the Bell Board Podcast… -
Rachel Rogers and Ian Dallimore on Getting in the Room
Lamar Advertising VP of Digital Growth Ian Dallimore interviewed Rachel Roger, VP of National Sales… -
John Murrow on having an equity fund for a partner
On this week’s Bell Board Podcast Trailhead Media CEO John Murrow talks about the pros and… -
John Murrow on converting statics to digital billboards
On this week’s Bell Board podcast Trailhead CEO John Murrow talked about digital billboards…
