On this week’s Bell Board podcast Trailhead CEO John Murrow talked about digital billboards. Digital billboards account for 305 of Trailhead’s 3,300 faces. How do you decide when to upgrade from a static to digital So for us to convert a static to a digital, we want it to […]
Daktronics has landed in the middle of an escalating NBA investigation after reports surfaced that it had a previously undisclosed, multi-million-dollar “sponsorship” arrangement with Los Angeles Clippers forward Kawhi Leonard. The connection between Daktronics and the Clippers isn’t hard to spot on a game night: the company built the massive […]
Programmatic digital out-of-home (pDOOH) is thriving, bringing digital speed and accountability to a medium built on real-world reach. But as the channel’s capabilities expand and campaigns become more sophisticated, so do the investment strategies behind them. To better understand the trends and shifts defining today’s programmatic OOH marketplace, we analyzed […]
The Backpackster, a human powered, measurable media network, today announced the results of a World Cup activation in Inglewood, California, measured with audience analytics from Quividi, a global leader in audience measurement for Digital Out of Home (DOOH) and retail media. During the activation, Backpackster units were deployed at primary […]
Advancements with Ted Danson highlights the latest breakthroughs shaping industries around the world. In the show’s latest episode on July 25th, the AdQuick team shares how artificial intelligence and technology are transforming the future of out of home (OOH) advertising. Here is the segment on AdQuick talking about OOH. […]
Montclair, NJ — July 23, 2026 — Pearl Media, the out-of-home media company behind the first privately built digital network in Midtown Manhattan (MTWN Network), today announced it will launch a full-motion digital advertising network along the Atlanta Beltline, creating a new opportunity for brands to connect with audiences across […]
New York, NY – SOMO, a leader in digital taxi top media, today announced a new strategic sales partnership with ember, an in-car TaxiTV advertising platform operating across the Las Vegas taxi market. The partnership gives advertisers access to premium in-vehicle video media that extends SOMO’s media network from […]
New LED solution helps retailers and restaurants communicate through glass to generate sales while preserving light and visibility BROOKINGS, S.D. – July 15, 2026 – Daktronics (NASDAQ: DAKT) of Brookings, South Dakota, announced the availability of see‑through LED window displays for retail stores, convenience stores, gas stations, quick‑serve restaurants and shopping center […]
CAMILLUS, NY – Park Outdoor Advertising is pleased to announce the completion of its newest back-to- back digital billboard located at 4400 West Genesee Street in the Town of Camillus. This high-visibility location along one of Central New York’s busiest commercial corridors will deliver powerful advertising opportunities to local businesses […]
Interesting interview with BeetTV from Cannes, France. To receive a free morning newsletter with each day’s Billboard insider articles email info@billboardinsider.com with the word “Subscribe” in the title. Our newsletter is free and we don’t sell our subscriber list. Paid Advertisement
