Creative

Rate This Ad by Out of Home Creative

Rate This Ad allows a billboard designer to rate a billboard ad using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great).  Then the designer recommends how to improve the ad.  This week’s rating is provided by Melody Roberts, an OBIE nominated billboard designer and founder […]

Mobile Digital Billboards Communicate Atlanta Back to School Messages

(ATLANTA, GA – February 19, 2021) – Thousands of students have returned to in-person learning at Atlanta Public Schools (APS) as of February 16th after a long hiatus of virtual learning. To help make this return a little easier, Atlanta-based Zep, Inc. contributed to APS’s comprehensive Return + Learn reopening plan. The program […]

Melody Roberts Says Its Time to Re-Engage With Clients

By Melody Roberts, Out of Home Creative Every New Year, I think about what changes I can implement to offer clients a better creative experience. One thing always comes to mind: how we engage with our clients. Too many emails and texts = loss of dialogue and miscommunication. With what we […]

Rate This Ad By Greg Callaham

Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]

OUTFRONT and Artsy Promote Black Artists

New York, NY, February 17, 2021 —Artsy, the largest online marketplace for discovering, buying and selling fine art by leading artists, and OUTFRONT Media, one of the largest out-of-home media companies in North America, is delighted to announce a new national activation, ‘Portrayals of Black Joy by Today’s Emerging Artists’. […]

Rate This Ad by Greg Callaham

Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]

Daily Billboard Blog’s 3 of a Kind: Hearts

Valentine’s Day is the special time of year when love is all around and so to mark the occasion, today Daily Billboard thought we’d look at three different ad creatives using hearts to help them stand out. First up is a teaser billboard for the computer animated/live-action movie, Hop, from February […]

Outfront Running Goody Campaign for Valentines Day

NEW YORK – February 11, 2021 – OUTFRONT Media Inc. (NYSE:OUT) leads first out of home campaign for Goody, an app that makes gifting easy this Valentine’s Season. Goody’s creative will be featured on OUTFRONT’s highly visible OOH assets across New York City when love is top of mind. Goody […]

Park Outdoor’s 3D Stethoscope

  Park Outdoor installed a 3D stethoscope in Binghamton, New York in collaboration with the UHS Heart and Vascular Institute.   Park Outdoor Operations Manager Chris Culver and his team constructed and installed every element of this incredible design.   The stethoscope tube is made out of black drainage tile.  The end […]

Domestic Violence Nonprofit and OAAA Partner to Prevent Domestic Abuse

KANSAS CITY, Mo. (February 8, 2021) — Safe in Harm’s Way, a domestic violence nonprofit is partnering with The Out of Home Advertising Association of America (OAAA) to launch a nationwide awareness campaign for victims of domestic abuse. As the national trade association for the entire out of home (OOH) […]