BATON ROUGE, La., Jan. 23, 2019 – Lamar Advertising Company (LAMR) announced today that it is seeking to raise approximately $250 million through an institutional private placement of additional 5 3/4% Senior Notes due 2026 (the “Notes”) by its wholly owned subsidiary, Lamar Media Corp (“Lamar Media”). The Notes are being […]
Author: billboardinsider
David Buring Seeks Billboards in Southeast
Billboard Investor David Buring is seeking to buy billboards in the southeast United States. Buring has 27 years experience in out of home. Insider talked with Buring last week. David, how did you enter the out of home business? I bought a building a little over 27 years ago. In […]
Clever Weather-Triggered Digital Campaign
Lamar is running a clever ad campaign in Tuscaloosa, AL which combines a sense of humor with weather triggered ads. Lamar Account Executive John James describes the ad: BankFirst Financial Services will be using their Digital Billboard in Tuscaloosa, AL to take advantage of all this rain we’re having with […]
Adomni and Broadsign Partner to Enhance and Simplify Digital Out of Home Marketing
LAS VEGAS – Adomni, an open online platform to find and buy DOOH advertising, and Broadsign, the leading DOOH marketing platform for media owners, are now working together to make buying, selling and launching DOOH campaigns easier than ever before. The Broadsign Reach supply-side platform (SSP) which currently has over […]
Company of the Day: Mollman Outdoor
Company: Mollman Outdoor Signs Markets: Oklahoma Headquarters: 627 Chickasha, OK 73018 Phone: 405-224-1560 Mollman outdoor operates a 200 face billboard and poster plant in 17 towns in Southwest Oklahoma. The company is run by Matthew Mollman. In December 2016 Mollman installed an 11′ by 22′ Daktronics digital billboard. The company is an operator […]
A Right of First Refusal Clause
Insider recommends a right of first refusal clause in your leases to prevent Landmark Infrastructure or a competitor from suddenly becoming your landlord. Here’s a pretty thorough right of first refusal clause which Insider inherited in a billboard lease assigned to his company. Right of First Refusal: If, during the […]
Pigeons and Billboards
A reader recently asked Insider how to keep pigeons off billboards. We are reprinting a post we wrote a couple years ago on the subject. Insider has problems with pigeons roosting on his Circle City Outdoor billboards. Lisa Atkinson of Premium Outdoor tells Insider that giant buzzards have a fondness for her billboards. Insider […]
Scott Lafoy on Out of Home Acquisitions
Scott LaFoy has learned a thing or two about buying and selling out of home companies in the course of a 34 year out of home career. He is in charge of Mergers and Acquisitions for Link Media Outdoor. Prior to that he was a General Manager for Fairway Outdoor […]
Rate This Board By Out of Home Creative
Rate This Board allows a billboard designer to rate a billboard ad using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer recommends how to improve the ad. This week’s rating is provided by Melody Roberts, an OBIE nominated billboard designer and founder […]
Company of the Day: Moreland Signs
Company: Moreland Signs Markets: Alabama, Mississippi, Tennessee, Arkansas Headquarters: 800 market Street, Suite 215, Chattanooga, TN 37402 Phone: 423-756-7767 Email: morelandsigns@yahoo.com Moreland signs operates an outdoor plant in Alabama, Arkansas, Mississippi and Tennessee. The company’s President is Al Hoke. [wpforms id=”9787″] Paid Advertisement
























