Did you know: Modern toilet paper, with its perforated sections wound around a cardboard tube, was invented in Albany. Merman Melville, author of Moby Dick, once called Albany home. This week’s Geopath Market Spotlight focuses on the Albany DMA. Infographics for the top DMAs and much more are available to […]
Company: JR Promotions Market: Indiana Headquarters: 430 2nd St, Columbus, IN 47201 Phone: 812-379-2173 JR Promotions owns 1000 billboard faces in Indiana. The company was started by Janeen Sprague in July of 1986. She owned a Kentucky Fried Chicken restaurant that relied on interstate billboards. Janeen saw an opportunity to establish an outdoor […]
Yesterday Insider wrote about damage from Hurricane Michael in Florida. Neil Bell of New South Outdoor was in Florida post-hurricane and gives Insider this report. I went down one week after the hurricane hit with some friends to help a church that was destroyed and saw the devastation. It really […]
Last week Insider wrote about Marquee Media’s three billboard Burma Shave campaign for the Sacramento Kings. The article generated this note from Stott Outdoor’s General Manager Jim Moravec. “Myself and my sales staff were just discussing the recent articles you have posted on variations of the Burma Shave concept. I […]
Hurricane Michael was the 3rd most intense Atlantic hurricane to make landfall in the United States. It travelled across the Florida Panhandle on October 10. Mexico City, Florida and Panama City, Florida suffered the worst damage. Insider asked Horton Outdoor’s Marshall Henderson to talk about the storm. What impact did […]
David Buring tells Insider that RIMO Media has sold 28 billboard faces and 9 permanent easements in the Quad Cities (Davenport, Iowa, Bettendorf, Iowa, Rock Island, Illinois and Moline, Illinois) to Star Media. Star found out about the assets for sale via an article and classified in Billboard Insider. [wpforms […]
Company: 94Outdoor Advertising Headquarters: 300 11th Street North, Sartell, MN 56377 Markets: Minnesota Phone: (320) 249-5625 Email: 94OutdoorAd@gmail.com 94Outdoor is constructing two billboards in Waite Park, Minnesota: a double sided digital billboard and a double sided static billboard. Insider talked with the company’s owners: Jeff and Stacy Blonigen. Construction is […]
How much of every dollar of billboard revenue should be left after paying your vendors, landlords and employees? 45 cents according to Boston Omaha, the parent company of Link Media Outdoor. Take a look at the table which appeared in Seeking Alpha’s Boston Omaha: A Potential Opportunity for Long Term […]
There’s an article at Adweek on sports fan funded billboards which send a message to athletes, team owners and league officials. A UK study funded by Talon, Clear Channel Outdoor and Ocean Outdoor found that there was a 68% increase in store visits by individuals exposed to a combination of […]
A side story to the now overturned Cincinnati billboard tax was the tax’s draconian enforcement provisions: The billboard tax was imposed on an “advertising host” which was defined to mean “any person who owns or controls an outdoor advertising sign, including the persons agent, affiliate, employee or other representative who […]
