Rate This Board allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This weeks rating is […]
Author: billboardinsider
Out of the Office: Patti Reeves
In addition to owning an out of home plant in Turks and Caicos and running an out of home rep firm, Patti Reeves and her husband Dean race horses. One of their horses – Tax – ran in the Kentucky Derby today and finished 14th. Here’s a picture of Patti […]
Lamar Organic Revenue Up 2.2% in 1Q 2019
“The first quarter played out largely as we anticipated, with acquisition-adjusted revenue growth a little over 2%. I’m particularly pleased by the continued strong performance of our digital platform, and I’m optimistic about the balance of 2019.” That’s how Lamar CEO Sean Reilly summarized first quarter 2019 financials. Here are […]
Jim Matalone on Ashby St’s Tornado Warning System
Digital billboards provide a big assist to government agencies that need to communicate quickly in public emergencies. Insider talked with Ashby Street Outdoor’s Jim Matalone about the company’s tornado warning system. Jim, where did the idea for a tornado warning system come from? This was something that bothered me for […]
Eccleshare’s Elevator Pitch for Out of Home
Clear Channel Outdoor Chairman and CEO William Eccleshare was interviewed by Yahoo Finance from the floor of the New York Stock Exchange during Clear Channel Outdoor’s first day of trading. He was asked to make the case for Out of Home and here’s what he said: “It’s a good moment […]
Company of the Day: Scadron Outdoor
Company: Scadron Outdoor Advertising Markets: Chicago Headquarters: 1015 West Grand Avenue, Chicago, Illinois 60642 Phone: 312-666.7500 Email: info@scadron.com Scadron Outdoor (formerly Arrow Signs or Chicago) is a fourth generation family owned firm which was originally founded in 1892. The company operates 4 high profile billboard structures and 2 wallscapes in downtown Chicago. […]
Vector Acquires Laurel Outdoor
NEW YORK (May 1, 2019) – Vector Media, an innovative media company specializing in transit media, traditional Out-of-Home (OOH) media and the creation of interactive brand experiences, today announced the acquisition of Laurel Outdoor, the exclusive municipal transit advertising partner of the city of New Orleans, Jefferson Parish and St. Bernard Parish, operating all […]
Outfront Studios Kruter Motors Campaigns Demonstrates Impact of Out of Home Advertising
NEW YORK, April 29, 2019 OUTFRONT Media Inc. (NYSE: OUT) has revealed the results of its experiential campaign for the non-existent Kruter Motors, a brand and campaign conceptualized by OUTFRONT Studios. The campaign was launched on April Fool’s Day, but the results were no joke. After strategically placing invented ads […]
Cleveland Airport Screens Hacked
Digital security is important. Cleveland.com and 16:9 report that the Cleveland airport’s flight and baggage information screens were down for much of last week as a result of a malware attack. The FBI is involved. There’s quite a twitter trail. The affected screens weren’t smart advertising screens or kiosks […]
Billboard Relocation Saves Taxpayer Money
By Kerry Yoakum, Vice President of Government Affairs, OAAA Relocating billboards as an alternative to government acquisition saves substantial tax dollars, says a new government-sponsored report written by top experts. “The relocation of an outdoor advertising sign will typically be substantially less expensive to the state department of transportation than acquisition of […]
























