Duluth, GA (May 29, 2019) Formetco recently announced its new enterprise software F360 CMS has successfully integrated with the Vistar Media programmatic monetization platform. IBO’s nationwide inventory of digital screens is now available to Vistar’s advertiser base, including national brands and agencies. With F360 and Vistar, independent operators can access […]
Author: billboardinsider
Geopath Market Spotlight: Tulsa
Did you know: Tulsa’s Gilcrease Museum houses the world’s largest collection of art and artifacts from the American West. Tulsa spent more than six decades as the “oil capital of the world.” This week’s Geopath Market Spotlight focuses on the Greensboro DMA. Infographics for the top DMAs and much more […]
Matt Schulze on steel prices, a new hire and how to install a 24′ by 48′ digital sign
Insider discussed steel prices, a new hire and the Atlanta Braves Digital Marquee project with billboard fabricator Matt Schulze of Selective Structures at last week’s 2019 OAAA convention. What’s new with steel costs? A year or so ago with the talk of the tariffs we saw some increases but we’ve […]
Wow Media Partners with The Onion
Los Angeles, CA (May 28, 2019) – Los Angeles-based digital signage operator WOW Media has announced an exclusive partnership with publisher The Onion. The Onion will serve as WOW’s official headline partner, bringing its signature satirical news content to WOW’s digital billboard network across Los Angeles. The partnership marks the […]
Clear Channel Wins 3 year contract extension with Omaha’s Epply Airfield
Omaha, NE – – Clear Channel Airports (CCA), the Americas-based airports business of Clear Channel Outdoor Holdings, Inc. (NYSE: CCO), today announced Omaha Airport Authority’s Eppley Airfield (OMA) awarded the U.S. airport media leader, CCA, a new three-year extension of its existing airport advertising contract. This agreement continues a relationship […]
Company of the Day: Steel City Billboards
Company: Steel City Billboards Markets: Pennsylvania Headquarters: 715 Riverview Rd, Verona, PA 15147 Phone: 888-288-7441 Email: mdfowkes@steelcitybillboards.com Steel City Billboards is a family-owned firm which operates a billboard plant in communities in and around Pittsburgh, Pennsylvania. The company is a member of OAAA, GeoPath & IBO Market Club. Insider talked with Mitch Fowkes about the […]
Saving Money with High Efficiency Lights
Insider talked with Jason Repak Sales Manager of Acuity Brands, Holophane channel, about high efficiency LED lights at the OAAA 2019 show. You’re leaving money on the table if you are not replacing your old HID lights with high efficiency LED’s. Insider recommends Brian Kline of Reliable Electric as […]
Wendy Hickey on ArtPop and ArtPop Street Gallery
ArtPop is a Charlotte, North Carolina nonprofit which displays local art on vacant billboards. Insider talked with ArtPop founder Wendy Hickey in Las Vegas at the 2019 OAAA conference. Las Vegas is one of the 14 cities where ArtProp has a presence. Wendy talk about ArtPop ArtPop makes local artists […]
Rate This Board by Greg Callaham
Rate This Board allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This weeks rating is […]
Company of the Day: Southeastern Displays
Company: Southeastern Displays Market: South Central Kentucky Headquarters: PO Box 990, Bowling Green, Kentucky 42102-0990 Phone: 270-781-8720 Email: info@southeasterndisplays.com Southeastern Displays offers billboard coverage in 20 cities in South Central Kentucky. The company has 30 sheets and bulletins. The company has a 50 year history. Rita Vaughn, the Company’s President, died in April […]























