Author: billboardinsider

Becker Boards Buys Relay Outdoor Assets

  Becker Boards has purchased certain assets of Relay Outdoor.  Becker owns a billboard plant in Phoenix, Los Angeles, Miami and San Francisco.  Insider talked with Mark Becker about the transaction. What assets were involved? Nine sign structures on seven sites with 18 faces primarily in the northwest part of […]

Company of the Day: Triple O Outdoor

Company: Triple O Outdoor Market:  Texas Headquarters: P.O. Box 101253, Fort Worth, TX 76185 Phone:  963-777-3527 Email:  walter@tripleooutdoor.com Triple O is a family business which was founded in 1995.  The company has digital faces and static faces in the North Houston Metro area.   The company serves the following communities: Conroe The Woodlands […]

Lamar and Sustainability

On Monday’s Billboard Insider podcast, Insider asked Lamar CEO Sean Reilly about sustainability. On Lamar and sustainability  I’m super proud of Lamar’s leadership in the industry around the issue of sustainability.  On this one the credit goes to Bobby Switzer the head of all things production at Lamar…Also to Greg […]

Is Metromedia Binding?

By Michael Wright, Billboard Attorney. Everyone knows that the Supreme Court’s decision in Metromedia, Inc. v. City of San Diego (1981) is the leading case on sign regulation. For 38 years, courts have followed Metromedia’s four-justice plurality opinion in upholding laws that selectively ban offsite commercial signs. But the 4-2-3 […]

Geopath Market Spotlight: Columbus, GA

Did you know: The Battle of Columbus, Georgia (April 16, 1865) was the last battle fo the American Civil war. The inventor of Coca-cola, Dr. John Stith Pemberton, was wounded in the battle of Columbus, Georgia. This week’s Geopath Market Spotlight focuses on the Columbus, Georgia DMA. Infographics for the […]

Company of the Day: Triad Outdoor

Company: Triad Outdoor Markets: North Carolina. Headquarters: 141 Industrial Avenue, Greensboro, NC  27406 Phone: 336-379-8420 Email: dhill@triadinvestmentco.com Triad Investment Company is a family owned North Carolina Corporation located in Greensboro, North Carolina.  Triad has been in a commercial real estate brokerage and development firm in the Piedmont-Triad area of North Carolina […]

12 Questions To Ask During a Sales Call

By Neil Bell, Owner, New South Outdoor When I began in this business, I was fortunate to receive great training from my employer and that early instruction has served me well throughout my career. The most important lesson, by far, was how to conduct an effective sales call. Billboard Insider […]

Nashville’s Blackbird Media Buys Iconic Atlanta Billboard

  ATLANTA – A Tennessee media company recognized for best-in-market, large format outdoor signage has purchased Atlanta’s most iconic billboard. Blackbird Media today announced the acquisition of the Centennial Olympic Park spectacular billboard, a legacy property of Boardworks Outdoor Advertising Company, Inc. of Atlanta. Terms of the deal were not […]

Sean Reilly on Lamar’s Corporate Culture

On this week’s Billboard Insider podcast Lamar CEO Sean Reilly talks about the search for a new OAAA CEO, Lamar’s corporate culture, sustainability, programmatic out of home, Landmark Infrastructure, tariffs and what keeps him awake nights. You head the OAAA committee which is searching for a replacement for Nancy Fletcher.  […]

Rate This Board by Out of Home Creative

Rate This Board allows a billboard designer to rate a billboard ad using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great).  Then the designer recommends how to improve the ad.  This week’s rating is provided by Melody Roberts, an OBIE nominated billboard designer and founder […]