Yesterday Insider reported that US out of home revenues were down by 45% during the second quarter of 2020. Place based advertising took the biggest hit (-83%) followed by street furniture (down 69%) and transit (down 68%). Billboards were down 30%. Insider’s take: Looks to Insider like Lamar and the […]
Company: Marquee Media Markets: California Headquarters: 1013 Galleria Blvd, Suite 280, Roseville, CA 95678 Phone: 916-297-7882 Email: info@marqueemediaus.com Marquee Media operates high profile digital billboards in California. Insider talked with Marquee’s President Jeff Joaquin How did you get into the out of home advertising business? I started in the Real Estate department at Foster & […]
On yesterday’s Billboard Insider podcast we asked Reeves Shaw Media President TG Shaw what out of home sale he’s proudest of and he talked about a sale he made early in his career when he was with Lamar Advertising. What’s the out of home sale you’re proudest of? A campaign […]
New York, New York – Clear Channel Outdoor (CCO) (NYSE: CCO) today announced it has partnered with Tremor Video, the leading programmatic video and data-driven TV platform, to help brands amplify out-of-home (OOH) reach and deepen consumer engagement with video ads across all screens including desktop, mobile, tablet and connected […]
Today’s podcast guest TG Shaw, President of Reeves Shaw Media, talks about selling out of home and mistakes people make selling out of home. How did you get into the out of home business? I grew up in the northern suburbs of Atlanta and when I graduated high school I […]
Ubimo, a Quotient brand, specializes in transforming data into actionable marketing insights for the Out-of-Home (OOH) space. Today we will be exploring OOH exposure in and around gas stations and convenience stores in top summer destinations and the impact it has on OOH. Summer vacation is the perfect time to […]
The OAAA and Nielsen have put together a terrific infographics series summarizing Nielsen’s 2020 digital OOH Advertising report. Here’s the infographic on how digital street level advertising engages consumers and drives action. [wpforms id=”9787″] Paid Advertisement
DANVILLE, Ill, — (August 25, 2020) — Watchfire Signs, a leading provider of exterior and interior LED signs, announced that its Fremont Street Experience Canopy project in Las Vegas was named the Specialty Construction Best Product 2020 Southwest by Engineering News-Record (ENR). Click to tweet. ENR, which reports on the […]
Hivestack, a global ad tech leader in digital out-of-home (DOOH), today announced the appointment of global marketing strategist Nikki Hawke to the position of Chief Marketing Officer. As Hivestack’s first ever CMO, Hawke will report to the Company’s Chief Executive Officer, Andreas Soupliotis. She will lead the team responsible for […]
Company: Maloney Outdoor Markets: Kentucky, Indiana Headquarters: PO Box 4849, Louisville, KY 40204 Phone: 502-584-5512 Email: info@maloneyoutdoor.com Maloney Outdoor is a family owned local billboard company serving Louisville Kentucky and Southern Indiana including New Albany, Clarksville, Jeffersonville, Floyd County and Clark County. The company’s products include Expressway Bulletins, Billboards on Major Roads in Louisville and […]
