Author: billboardinsider

Adomni Expands Cartop Program to Include Niio Digital Artwork

LAS VEGAS – Adomni, is teaming up with Niio, the premium video and new media art platform. Starting in August 2020, Atlanta, Dallas and Phoenix will be the first three cities to feature Niio artworks on Uber’s cartop advertising network, Uber OOH powered by Adomni, that launched this past February. […]

Company of the Day: Media Choice

Company:  Media Choice Market:  Texas, Oklahoma, Arkansas and Illinois. Headquarters: 3701 Bee Caves Road, Austin Texas 78746 Phone: 512-693-9905 Email: info@mediachoice.com Media Choice owns and operates over 1000 static and digital faces in Central, South and East Texas,  as well as faces in Arkansas, Oklahoma, and the Chicago DMA. The company was started in […]

Banks Tighten Lending

Insider hears from readers that banks are tightening lending standards.  This is important because many out of home companies use debt for acquisitions and to finance new sign construction and digital sign conversions.  Data from the Federal Reserve July 2020 Senior Loan Officer Survey on Bank Lending shows that 70% […]

Chadwick Boseman RIP

Clear Channel Outdoor ran a nationwide digital campaign commemorating Chadwick Boseman. Lamar Oklahoma City has been running testimonials on digital billboards. Adam Own has designed this creative. [wpforms id=”9787″] Paid Advertisement

Facebook Sponsors OOH Ads for Small Businesses

New York, NY – August 31, 2020 – Intersection, the leading smart cities media and technology company, today announced that it has partnered with Facebook to support its “Power the Comeback” program. As part of the deal, Facebook is sponsoring free outdoor advertising for small businesses across New York, Los […]

Grace Outdoor Takes Over Atkins Outdoor Inventory

Grace Outdoor CEO Diana Stevenson tells Insider that Grace Outdoor has taken over management of 19 Atkins Outdoor faces in Spartanburg, South Carolina.  Grace will be selling the advertising and managing the signs. Grace Outdoor Advertising owns and manages over 500 advertising faces in both South and North Carolina and […]

IBOUSA Members Contribute Vinyls for Hurricane Laura Relief

Every OOH media owner that deals in static inventory deals with the issue of vinyl bulletin materials when the campaign is over.  Chris Cowlbeck, General Manager of IBOUSA, received an email recently from Every Shelter, a non profit that is trying to develop uses for the spent vinyls in the […]

Rate This Ad by Greg Callaham

Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]

Company of the Day: Media Outdoor Displays

Company:  Media Outdoor Displays Markets:  Texas Headquarters: 14731 Bulverde Rd. San Antonio, Texas  78247 Phone: 210-860-9414 Email: info@mediaoutdoordisplays.com Media Outdoor Displays operates 140 static billboard faces in the San Antonio Metro Market and surrounding counties.  Most of the billboards are 12 by 24 or 14 by 48.  The company was formed […]

Hurricane Laura hits Texas and Louisiana out of home plants.

  Hurricane Laura made landfall on parts of Texas and Louisiana.  Looks like Lamar punched holes in a bunch of vinyl minimize damage to the structures.  Insider hears that modern vinyl has gotten so strong that it bends steel before it rips.   Never noticed this before in hurricane prep… […]