We’ve written before about Alex Shunnarah, the Alabama lawyer who rents 2,500 billboards a year to promote his accident and injury law practice. Shunnarah is having a billboard design contest. The winner will receive a $500 VISA gift card. Submissions are due September 30, 2020 Insider’s take: A clever way […]
GRAND RAPIDS, Mich—The latest billboard for Mary Free Bed Rehabilitation Hospital, in collaboration with advertising agency Extra Credit Projects (ECP), has viewers doing double-takes.The design, which features a strategically placed fallen ‘F,’ continues the organization’s playful brand voice while reinforcing their mission and message of hope and love during the fall season.While the hospital is nationally known for […]
Baton Rouge, LA – August 24, 2020 – Lamar Advertising Company (Nasdaq: LAMR), one of the largest outdoor advertising companies in the world, today announced that, through its ongoing partnership with the City of Las Vegas, it will build a new informational digital advertising sign, or Parquee®, created specifically to […]
OAAA President and CEO Anna Bager was on the Local marketing trends podcast last week. Some of her comments. On recovering from the pandemic We really retained traffic very well. It wasn’t like people weren’t allowed to go out of their houses. No…they were still going out of certain things. […]
The OAAA and Nielsen have put together a terrific infographics series summarizing Nielsen’s 2020 digital OOH Advertising report. Here’s the infographic on how digital place based advertising engages consumers. Used by permission of OAAA [wpforms id=”9787″] Paid Advertisement
Rate This Board allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
Company: Manabloom Media Markets: Washington, Oregon Address: POB 626, Milton-Freewater, OR 97862 Phone: 208-953-1202 Manabloom Media operates three billboards with 6 faces in: Walla Walla, WA Touchet, WA Pendleton, OR [wpforms id=”9787″] Paid Advertisement
A reader asked Insider about billboard imprints – the metal plates which you put up on a billboard to identify it as yours. Here are Insider’s thoughts. Imprints are great advertising. What store fails to put up a sign? Billboards are your store. Put up a sign. Imprints are […]
A reader asked Insider to write about billboard imprints, the nameplates which identify that a billboard is yours. Insider talked with Marcia Carroll and Kylene Foster at Tiffin Metal Products to learn more about Billboard imprints. What kinds of imprints do you sell? We provide imprints in a variety of […]
The OAAA and Nielsen have put together a terrific infographics series summarizing Nielsen’s 2020 digital OOH Advertising report. Here’s the infographic on digital billboards. We’ll run the rest of the infographics over the next few days. Used with permission of OAAA. [wpforms id=”9787″] Paid Advertisement
