Rate This Board allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
Author: billboardinsider
Company of the Day: OK Outdoor
Company: OK Outdoor Markets: Oklahoma, Arkansas Address: 22599 Blu Bird Lane, Poteau, OK 74953 Email: josh@okoutdoor.us Phone: 918-401-0631 OK Outdoor operates a billboard plant with 68 faces in eastern Oklahoma and Western Missouri. It is owned and operated by Josh & Kristin Snyder who bought their original Leflore County plant […]
Meadow Outdoor’s Win-Win Tree Agreement in Ontario, OR
In yesterday’s Managing Tree Issues with a City Insider talked about a creative solution to a tree problem in which Meadow Outdoor agreed to replace diseased trees in Ontario, Oregon. The city got healthy, low maintenance trees. Meadow preserved billboard views. John Lehman, Meadow Outdoor’s Lease Manager discusses the […]
45% of Consumers Notice OOH Ads More Post Pandemic
WASHINGTON D.C. (October 15, 2020) – The out-of-doors has taken on new resonance in the wake of the COVID-19 lockdowns, with nearly half (45%) of American adults saying they are noticing OOH (out of home) advertising more than before the pandemic began. This heightened awareness and receptivity are particularly prevalent among those ages […]
Geopath Reports Traffic is 93% of Normal
Traffic is 93% of normal according to Geopath’s Mobility update dated October 15, 2020. Here’s the state data. Louisiana had an 11% drop in travel related to Hurricane Delta. [wpforms id=”9787″] Paid Advertisement
Company of the Day: Next Generation Advertising
Company: Next Generation Advertising Headquarters: 5801 S. Perkins Road, Stillwater, OK 74074 Markets: Two sided digital structures in Stillwater on Highway 177 Phone: 405.334.5638 Email: dan@lednextgen.com Next Generation Advertising started in October 2010. The have two 10′ X 30′ Watchfire Digital boards on one structure. [wpforms id=”9787″] Paid Advertisement
Managing Tree Issues with a City
A reader asks: I am curious of how other billboard companies deal with City planted trees in the boulevard that impact the view of a billboard. I know in ___________ on state regulated highways there is an ordinance that prohibits this activity, but inside city limits on city streets and […]
Outfront Provides New Yorkers the Time with a Twist
In partnership with GIPHY Arts, OUTFRONT is delivering a one-of-a-kind experience to surprise and delight New Yorkers by delivering the first ever GIF powered dynamic clock. This experience is part of MOMENTS by OUTFRONT, an in-house content and publisher platform delivering editorial style content to earn the attention of […]
Daily Billboard Blog’s 3 of a Kind: Lincoln Memorial
As it’s election season last month we looked at three examples of billboards using an election theme to help their products stand out in the city skyline. This month with the clock ticking to Election Day here are three outdoor ad examples featuringAbraham Lincoln and the iconic Lincoln Memorial in creative […]
South New Jersey Billboard Campaign Fights Drug Overdoses
Hammonton, New Jersey – The South Jersey Transportation Authority (SJTA) teamed with its out of home advertising partners in the South Jersey Region in late September 2020 to promote Governor Phil Murphy’s and the State of New Jersey Department of Human Services’ (DHS) free giveaway of naloxone, the drug that […]























