Company: Highway Displays Outdoor Market: New York Headquarters: 404 Maple Street, Poughkeepsie, NY 12601 Phone: 845-452-2121 Email: info@highwaydisplays.com Highway Outdoor has over 420 static and digital billboards in the mid-Hudson valley. The company was founded by Louis Schwartz, a Hungarian immigrant in 1918. The company has 15 employees. Sandra Schwartz is […]
Author: billboardinsider
Clear Channel Outdoor Sued in Covid Dispute
This month a former employee sued Clear Channel Outdoor after being dismissed for refusing to return to the office due to covid health concerns. The case is Fidago v Clear Channel Outdoor. Joseph Fidago was a Procurement Manager at Clear Channel’s Allentown office. Fidago had a satisfactory review in 2019 […]
Are You Back in the Office?
Today we posted about a lawsuit against Clear Channel Outdoor because it terminated an employee who requested a covid-related work at home accommodation. Are you back in the office or working from home? Take our survey. We’ll report the results Thursday. [wpforms id=”9787″] Paid Advertisement
Michael Rosen on Sports Betting and Out of Home
As an investor conference earlier this month OUTFRONT’s Jeremy Male identified sports betting as a high growth area for out of home. Billboard Insider talked to Intersection CRO Michael Rosen to get his thoughts on sports betting and out of home. What types of OOH are of most interest to […]
Neil Bell on Sales Training for Out of Home Sales Reps
New South Outdoor founder Neil Bell talked with Billboard Insider about a sales rep training event which he is organizing. Neil, I hear you’re putting together a sales training event for out of home sales reps. Can you tell us more about it? Yes. I tend to get pulled in […]
Rate This Ad by Greg Callaham
Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
Company of the Day: Hispanic Indoor
Company: Hispanic Indoor Media, Inc Markets: Nationwide Address: Offices in New York, Los Angeles, Atlanta, San Antonio Email: dean@hispanicindoor.com Phone: 1-716-572-3210 Email: dean@hispanicindoor.com Phone: 1-716-572-3210 Since 2002, Hispanic Indoor Media (HIM) has been a leading pioneer in “place based” media nationwide. The company’s media capabilities include both Outdoor and Indoor formats with […]
Peter Bordes on Digital Out of Home and Amazon
By Peter Bordes, Interim CEO, Alfi Amazon is paying attention to the immediate benefits of Digital Out of Home Advertising (DOOH) and its potential to become the revenue driver for multiple industries it touches. By enhancing its “Just Walk Out” technology — which requires shoppers to download an app that […]
Digital OOH Assists Vaccination Push
NEW YORK (March 24, 2022) — Vistar Media, the leading global provider of programmatic technology for digital out-of-home (DOOH), today announced that its DOOH activation for the Ad Council’s “It’s Up To You” COVID-19 vaccination education campaign drove a 6 % lift in intent to get vaccinated, and a 22% […]
Company of the Day: Herring Outdoor
Company: Herring Outdoor, LLC. Market: Alabama, Mississippi, Louisiana Headquarters: 525 Central Avenue, 200, Laurel, Mississippi, 39440 Phone: 601-498-4600 Herring Outdoor is a private family owned company based in Laurel, Mississippi. Herring owns and manages billboard locations in Alabama, Mississippi and Louisiana. The company is an operator associate in the IBOUSA. The company also […]
























