What’s a reasonable figure for revenue per employee or revenue per sales rep at your out of home company? Looks like the three US public companies average $560,000 in annual revenue per employee and $1.8 million in revenue per sales rep. Billboard Insider is surprised that OUTFRONT’s revenue per sales […]
Billboard Insider gets 5-6 privacy opt out requests a week. Is this the brave new world of privacy opt-outs? Most requests come from Surf Shark, which has a privacy product called incogni. Incogni must send out blanket opt out requests to as many websites as possible. Billboard Insider has […]
Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
Company: Heisner Media Markets: Niagara Falls New York Address: 9025 Niagara Falls Blvd, Niagara Falls, NY. 14304 Phone: 716-345-0048 Heisner Media operates a billboard plant and ad agency in Niagara, New York. [wpforms id=”9787″] Paid Advertisement
A landowner can’t claim that it owns a billboard if creates barriers which prevent you from removing a billboard in a timely manner. That’s the lesson of Kwik Stop v Lamar. Here are the facts. Lamar owned a 30 by 36 static billboard on Kwik Stop property in Indiana. When […]
Company: HB Outdoor Market: Georgia Headquarters: 1775 Woodstock Rd, Suite 150 Roswell, GA 30075. Phone: 770-951-8222 Email: billyharvin11@gmail.com HB Outdoor operates forty-two faces in Georgia including a double sided trivision and double sided static in Winder, two-sided digital billboards in Buford and a double sided static billboard in Norcross. The company is run by Billy […]
Onward and upward but don’t expect OUTFRONT to bid for Clear Channel Europe. Those were the highlights from OUTFRONT CEO Jeremy Male’s talk at the Deutsche Bank 30th Annual Media, Internet and Telecom Conference this week. Positive momentum If we look back to 2019, out of home in general grow […]
Miami Beach, FL / March 16, 2022 – The advertising industry’s adoption of digital technologies has ushered in strategies experts believe will become table stakes for connecting with consumers and increasing revenue. In fact, new research from Alfi(NASDAQ:ALF), an AI enterprise SaaS advertising platform, reveals that 99% of senior advertising […]
New York, NY (March 16, 2022) — Vistar Media, the leading global provider of programmatic technology for digital out-of-home (DOOH), has today announced a partnership with Mira, a location intelligence and attribution provider for OOH, which was recently acquired by Reveal Mobile. As a result of this partnership, marketers can […]
Here are five things about OUTFRONT Media which Billboard Insider learned from reading the OUTFRONT Media 2021 10k. Workforce growing but not back to 2019. OUTFRONT’s workforce grew 5% in 2021 but is still 10% below precovid. Entertainment is the belle of the ball. Entertainment is OUTFRONT’s leading industry […]
