Author: billboardinsider

Pest control billboard wins award

Camel City Posters congratulates Shelly Greer, Creative Director at AdSource Outdoor, and winner of the Camel City April Art Challenge.   Pest control is usually one of those categories as an industry that we can have a little fun with.  The client really liked a previous design which had extensions of a […]

Fairway Chattanooga Billboard attracts attention.

The Times Free Press has run an article discussing Fairway Outdoor’s new 600 square foot digital billboard in downtown Chattanooga.  Fairway recently converted the location from a static billboard to a digital billboard.  The article quotes an attorney who is opposed to the sign: Compromises were made with the sign […]

Stuart Lee on Billboard Insurance

Stuart Lee is a rarity: an insurance agent who understands the out of home business and writes policies nationwide.  Stuart is an OAAA member who works for Bassler Insurance in Illinois.  Insider interviewed Stuart last week.  You can contact Stuart at slee@basslerins.com or 312-533-9547  Stuart, how did you get involved in the out of home business?  It […]

Rate This Board By Out of Home Creative

Rate This Board allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]

Company of the Day: Faris Outdoor

Company: Faris Outdoor Advertising Markets: Texas, Arkansas Headquarters: 6301 Southwest Blvd, Benbrook, TX  76132 Phone: 1-817-737-4472 Faris Outdoor Advertising, Inc is a Texas based and Texan owned billboard company that was begun in 1984 and has been in continuous operation since then. Faris operates billboards in Texas and Arkansas.  Most of […]

Inspiring Words From Terry Steen

Funeral services were held May 12 for Philadelphia billboard legend Terry Steen (1941-2017).  His two-word motivational plea is displayed on memorial bulletins:  “Try Harder.”   A decade ago, Steen was diagnosed with Parkinson’s Disease.  He pushed himself to remain physically active and mentally engaged, often exercising for hours a day […]

Company of the Day: Evansville Outdoor

Company: Evansville Outdoor Markets: Southwest Indiana Headquarters: 999 N Congress Ave, Evansville, IN  47715 Phone: 812-471-0809 Evansville Outdoor operates a 46 structure billboard plant in Southwest Indiana. The company is privately held.  David Mounts is the company’s President.

State Regulatory Roundup

Myron Laible chaired the state association lunch at the LookOut2017 convention Tuesday.  Here’s what Insider learned. Don Avjean.  Outfront eastern region VP. Lots of billboard proposals in New York including just compensation, a requirement that alcohol off billboards, a lighting bill a bill to increase the minimal digital flip to […]

Company of the Day: Foster Interstate

Company: Foster Interstate Media Markets: Illinois, San Francisco Headquarters: 1111 Broadway, Suite 1515, Oakland, CA  94607 Phone: 510-832-7070 Email: outdoor@fosterinterstate.com Chicago Digital Sign Foster Interstate Media was started in the mid-1990’s and has designed, built and operated numerous high profile wallscapes and displays in California and Illinois.  The company’s major projects […]

Every Out of Home Ad Dollar Generates $5.97 in Sales

May 16, 2017 (Washington, DC) – For each dollar spent on out of home (OOH) advertising, an average of $5.97 is generated in product sales, according to a new report released today by the Outdoor Advertising Association of America (OAAA). While radio, print, and digital display advertising receive a greater […]