DANVILLE, Ill. — (August 29, 2017) — In another advancement for digital billboard operators, Watchfire Signs announces an industry-exclusive pre-sale advertising plan available on the next 50 billboard purchases. Click to Tweet. The Watchfire Advertising Plan connects billboard operators with Blip Billboards to deliver pre-sold advertising that dramatically reduces the upfront price of any new […]
Company: Media South Outdoor Advertising Headquarters: Jackson, Tennessee. Markets: Tennessee, Mississippi. Phone: 866.945.0243 Media South was started in 2007 by Norm Isbell. The company has 28 faces placed strategically in Tennessee and Mississippi. Most of the faces are 10.5′ by 36′. Prior to starting Media South, Isbell was a division manager for […]
Brooklyn Outdoor’s Candice Simons takes an optimistic view of autonomous cars and out of home in Autonomous Vehicles and the New Driving Experience. She thinks that bus benches and street furniture will become more important as data points for future commuters. Commuters will also have more time to look out […]
On Wednesday Insider suggested you should include credit card info in your ad contracts. A reader from a large out of home company dissents: “… putting the credit card info into the contract is not advisable. Remember that companies have to be responsible for handling and securing credit information for […]
The August 2017 Peter J Solomon Media Monthly is a good read with articles on how tech is changing out of home sales, wireless leasing of billboard space and Adquick’s $1.1 million raise. The chart below caught Insider’s eye. Bulletins and posters are a great value with a median cpm […]
The Federal Emergency Management Agency (FEMA) has begun activating donated digital billboards in coastal Texas as part of recovery from Hurricane Harvey. In the Corpus Christi market, six of nine digital billboards operated by Lamar Advertising Company were displaying the government’s toll-free number and web address (the other three structures […]
Here are 12 musts for your out of home ad contracts. Location Info. The board number, face number, address, direction, and board size. This avoids misunderstandings. It’s easy for a client to mix up your board with boards nearby while talking on the phone. Contract Term. Be specific about the […]
Did you know… Charlotte is the largest metropolitan area in the United States that doesn’t have a zoo. This week’s Geopath Market Spotlight focuses on the Charlotte DMA. Infographics for the top DMAs and much more are available to Geopath members in their geekOUT Library. For more information on how […]
The American Red Cross is working hard to provide disaster relieve in the wake of Hurricane Harvey. They are requesting assistance from the OOH industry by placing donation messages around the country to support the relief effort. OAAA members are encouraged to download and use the digital bulletin and poster […]
Company: Media Choice Market: Texas Headquarters: 3701 Bee Caves Road, Austin Texas 78746 Phone: 512-693-9905 Email: info@mediachoice.com Media Choice operates a plant with 400 display faces in Central, South and East Texas. The company was started in 1997 and is headquartered in Austin. Curtis Ford is the firm’s manager. [wpforms […]
