Here are the highlights from Lamar’s 2Q 2017 earnings release and conference call: Net revenue increased 2.5% to $397 million. Acquisition adjusted net revenue increased 1.7%. National revenue increased 4.5% and local revenue increased 1.5%. CEO Sean Reilly said that the company’s coast regions are doing well. It’s the middle […]
Company: Brite Media Group Markets: Nationwide. Headquarters: 475 14th Street, Suite 200, Oakland, CA 94612 Sales office: 40 Wall Street, Suite 3100, New York, NY 10005. Production plant in Reno. Phone: 212-370-1122 Brite Media Group is a specialty marketing company whose products include coffee ad sleeves, cash jackets and valet tickets. This […]
NEW YORK – AUGUST 8, 2017 – The latest Media Economy Report from MAGNA Intelligence, focuses on Out-of-Home (OOH) Advertising trends globally. A joint study in partnership with IPG Mediabrands’ out-of-home specialist agency, Rapport, the report, entitled Why Out-of-Home Outperforms, is based on an analysis of the global OOH industry […]
Campaign US reports that PETA is shifting its marketing strategy from billboards to live protests because Lamar has issued a company wide ban on all PETA business receiving flak for running this billboard in 2013. The article quotes Grey Vick of Grey Outdoor as saying he runs the PETA ads […]
Company: Soft Signs Address: 207353 Highway, Mono, Ontario, L9W 6J2, Canada Phone: 519-938-9986 Email: eddy@softsigns.com Soft Signs 3D manufactures a Patented “all in one” 3Dimensional billboard vinyl. The 3D props are constructed from a vinyl substrate. Examples of the company’s work can be found at softsigns3d.com. Insider talked with the company’s […]
BATON ROUGE, La., Aug. 04, 2017 Lamar Advertising Company (LAMR) (Nasdaq:LAMR), a leading owner and operator of outdoor advertising and logo sign displays, today announced that it has acquired the assets of Steen Outdoor Advertising, significantly enhancing Lamar’s position in Philadelphia and the surrounding region. The all-cash acquisition adds more than 460 billboard […]
Here are the highlights from Landmark infrastructure’s 2Q 2017 financials and earnings conference call. Landmark quarterly revenue increased 69% to 12.8 million due to site acquisitions. Cashflow increased $3.4 million to $10.2 million. Landmark added 15 new outdoor sites during the second quarter of 2017. Landmark had 535 outdoor advertising […]
Rate This Board allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This weeks rating is […]
Company: Legends Outdoor Market: Maryland, Pennsylvania, West Virginia Email:ssnyder@legendsoutdoor.com, stevesarkady@gmail.com Phone: 410-489-4723 Legends Outdoor operates a billboard plant in Maryland, Southeastern and South Central Pennsylvania and Eastern West Virginia. The company’s coverage includes the city of Morgantown, West Virginia. Insider talked with Steve Snyder, Director of Operations Steve, tell us about the […]
Over the weekend we consolidated our daily Billboard Insider emails into a single daily newsletter which highlights the day’s stories. As part of the conversion we migrated our subscriber database to MailChimp. A small number of you who are wordpress direct subscribers will need to give us your emails […]
