Billboard Insider is running a new series by OAAA called Nuts and Bolts. The series will discuss daily operating challenges facing out of home advertising companies and review some industry best practices. Insider thanks OAAA for putting the series together. Today’s article contains three tips on preventing billboard vandalism […]
One of the top stories of 2017 is the rise of high tech companies as out of home advertisers. The latest example is Amazon. Insider took this picture of an Amazon web services ad on the people mover train in Sea-Tac airport. Wongdoody, Amazon’s agency, is running a Back to […]
In October 2017 Daktronics completed the installation of a massive new curved digital billboard at London’s Piccadilly circus. The display is 17.6 meters high and 44.6 meters wide (that’s 57 feet by 146 feet). The sign curves around the corner of the building and can show a large piece of […]
Did you know? Green Bay is the smallest city in the country that hosts a major professional sports team. There is a town, also called “Green Bay” that sits a few miles north of the city of Green Bay. This week’s Geopath Market Spotlight focuses on the Green Bay DMA. […]
Company: Scadron Outdoor Advertising Markets: Chicago Headquarters: 1015 West Grand Avenue, Chicago, Illinois 60642 Phone: 312-666.7500 Email: info@scadron.com Scadron Outdoor (formerly Arrow Signs or Chicago) is a fourth generation family owned firm which was originally founded in 1892. the firs operates 4 high profile billboard structures and 2 wallscapes in […]
By Kevin Conlin, Autonomous Power Solutions. Conlin has helped several Billboard Insider readers design solar powered billboards. In yesterday’s Solar Power Lessons, Jim McIntyre makes some very valid points about solar powered billboard reliability. It’s been my experience that when you design a solar system for high reliability (99.9%) the […]
The US District Court for Nevada has partly granted and partly denied a petition by the City of Reno, Nevada to throw out a lawsuit by Strict Scrutiny Media. Strict Scrutiny Media secured several billboard leases and permits on three parcels of land in Reno. In 2016 the city ordered […]
In October 2016 Insider wrote an article about IQ Power Systems which was developing a better system for solar powered billboards. Jim McIntyre of McIntyre Outdoor was acting as the company’s sales agent. Insider talked with McIntyre last week for an update. Jim, is IQ Power Systems still offering a […]
Rate This Board allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is provided […]
Company: Saben Outdoor Market: Georgia Headquarters: 1380 Collingsworth Road, Palmetto, GA Phone: 770-463-4158 Email: rentabillboard@sabenllc.com Saben Outdoor is a small, family owned firm which owns static and digital billboards in the Atlanta area. Many of the billboards are along I-85 south of Atlanta and I-20 west of Atlanta. The company also provides management […]
