Author: billboardinsider

Company Of The Day: Metro Outdoor

Company: Metro Outdoor Market: Yakima, Toppenish, Sunnyside and Granger, Washington. Headquarters: 14362 N Frank Lloyd Wright Blvd, Suite 1000, Scottsdale, AZ  85260. Phone: 866-860-6952 Email: pgrover@metrooutdoorllc.com Metro Outdoor was formed in 2005 by Peter Grover to operate a billboard plant in Yakima, Washington.  Metro’s CEO Peter Grover grew up in […]

Marijuna Retailers Want Billboards

Alaska, Colorado, Oregon and Washington permit medical and recreational use of marijuana.  Another 19 states permit the medical use of marijuana.  KOIN and  News 10 have run an articles on the purchase of marijuana billboards by Oregon advertisers and KPLU has written about Washington’s first marijuana billboard advertiser.   Insider has […]

Company Of The Day: Pioneer Outdoor

Company: Pioneer Outdoor Market: Springfield Missouri. Address: 1936 E Sunshine, Suite B, Springfield, MO Phone: 417-315-8719. Email:contact@pioneeroutdoor.com Pioneer Outdoor is a family owned company which operates a plant of 30 static faces and 13 digital faces around Springfield Missouri.  The company was formed in 2011 by Larry Lipscomb who has […]

Mt Airy Meets Today To Review Billboard Rules

The Mt Airy News reports that Surry County, North Carolina county commissions are scheduled to consider a new billboard zoning proposal at 6pm tonight.  The new proposal will: Allow billboards to be placed on property oned industrial manufacturing. Create an opportunity for billboards to be constructed on property zoned highway […]

Fortune Defends Clear Channel Outdoor.

Fortune’s Jennifer Chiang has written an article titled “Why Clear Channel’s Billboard Campaign is Not That Creepy” in response to several recent articles critical the anti-privacy possibilities of Clear Channel Outdoor’s Radar project.  The Radar project overlays mobile and location data from ATT, SM, Placed and PlaceIQ against Clear Channel […]

Billboard Insider Got Hacked.

Billboard Insider got hacked late last week.  We had to move our sites to a new godaddy account and lost some data in the process.  That’s why the site is lacking past articles. We’ve resumed writing articles and are working on restoring the old data. You’ve heard it before but […]

Technavio On The Global Ad Display Market

The British research and advisory company Technavio has issues a new report on the global advertising displays market.  The research is a little pricey for Insider’s tastes with a cost of $2,000 but Insider learned a fre things from reading the executive summary: The global ad displays market is vibrant […]

Company Of The Day: Mile Hi Outdoor

Company: Mile Hi Outdoor Market:  Colorado. Headquarters: 9250 E Costilla Ave, Suite 500, Greenwood Village, CO  80112.  303-783-4000.  sales@milehighoutdoor. Mile Hi Outdoor was founded in 1996 and owns 400 billboard faces in the Denver Metro area and the state of Colorado.  The company also has 9 digital signs.  In addition […]

Outfront Wants Its Own Radar

Location based marketing is all the rage.  Outfront has announced a partnership with xAd, a company which enables real-time, location-based marketing, for the development of xAd Marketplace a self service platform for buying and selling locations.  You can watch a Vimeo video on the new product here.  Here’s the press release: […]

Outdoor revenues reach new high.

US outdoor revenue has recovered from the great recession and reached a new high according to the OAAA.  A couple things stand out from the March 2016 OAAA revenue release.   US outdoor revenues grew at a robust 5.8% rate during the fourth quarter to finish up 4.6% to $7.3 […]