Landmarks across Las Vegas illuminated in turquoise and purple in recognition of National Suicide Prevention Day, including the “Welcome to Fabulous Las Vegas” Sign, City of Las Vegas Gateway Arches, High Roller Observation Wheel, Eiffel Tower at Paris Las Vegas, large digital displays on the Las Vegas Strip courtesy […]
Author: billboardinsider
OUTFRONT Sharpens the Pencil
OUTFRONT CFO Matt Siegel has changed the company’s focus from revenue to cashflow. Here’s an analysis of Siegel’s activities, sponsored and analyzed by SignValue. OUTFRONT has shown a willingness to exit low margin municipal billboard contracts in New York and LA. OUTFRONT shed 6% of their workforce in 2025. OUTFRONT […]
Automated AI Marketing Isn’t Marketing. It’s Spam
AI is being misused for automated marketing. Look at this email Billboard Insider received. The personalization in the email is a reference to a 3 year old podcast Billboard Insider did with Anna Bager. Anna Bager is the person to hear if you’re interested in out of home or advertising […]
Clear Channel Outdoor to Update Pensacola Airport Media
PENSACOLA, Fla., Sept. 15, 2026 /PRNewswire/ — Clear Channel Outdoor’s Airports Division, the leading U.S. airport sponsorship and advertising partner, today announced it has been selected to manage the advertising concession at Pensacola International Airport (PNS). The agreement gives Clear Channel Outdoor (CCO) responsibility for delivering a refreshed airport media program that connects […]
Company of the Day: Seiz Signs
Company: Seiz Signs Markets: Arkansas Address: 1231 Central Avenue, Hot Springs, Arkansas. 71901 Email: david@seizsigns.com Phone: 501-623-3181 Seiz Signs is a full service sign, billboard and graphics company located in Hot Springs, Arkansas. The company is a fourth generation family run corporation which was founded in 1908 and operates 90 […]
Rothfelder on the Fall 2026 IBO Conference
They’ve done it again! Chris Cowlbeck and the rest of the crew at IBO have planned a fun and educational Fall Conference in Phoenix (actually the nearby suburb of Chandler) Arizona on October 6 through 9. While not exactly the destination for a respite from the summer heat, Phoenix is […]
Boston Issues RFP for Street Furniture
Boston has issued an RFP to upgrade and expand the Boston’s street furniture program. Proposals are due November 4, 2026. The incumbent JCDecaux is in the last year of a 25 year contract. JCDecaux maintains 481 faces on bus shelters, city information panels, newsstands and automatic public toilets. Here […]
OAAA announces 2026 Media Plan Awards Jury
WASHINGTON, D.C. – September 14, 2026 – The Out of Home Advertising Association of America (OAAA) today announced the jury for the 2026 OOH Media Plan Awards, bringing together ten leaders from across brands, agencies, media owners and technology to recognize the most effective and innovative strategic thinking in out […]
Global Programmatic DOOH Market was $1.3 billion in 2025
Geography & Country Rankings · Full Year 2025 London · 14 September 2026 · For immediate release $1.339bn GLOBAL pDOOH ADSPEND · FY 2025 7.0% SHARE OF TOTAL GLOBAL DOOH SPEND 12 SSP PARTICIPANTS 40+ MARKETS COVERED The World Out of Home Organization (WOO) today publishes the inaugural WOO Global […]
Billboard Insider Readers Achieving Growth from new Billboards and Digital Conversions
Last week Citicorp Managing Director Jason Bazinet said one-third of US out of home growth was from digital conversions, one-third from tuck in acquisitions and one-third from static billboard rate increases. Our readers agree with Billboard Insider that Bazinet’s analysis misses the importance of new billboard construction. Look at the […]
























