This column was the basis of a presentation at the OAAA Independent Summit this week. Billboard Insider liked the talk so much we are publishing an edited version here. By Brandon Sweeney, Creative Director, Link Media Outdoor One of the biggest challenges in out-of-home advertising is not designing great creative, […]
Quebec City, May 7, 2026 — G3 Media Inc. and VENDO Media Inc. announce a major partnership combining their sales forces and advertising inventories, positioning it among the three largest out-of-home (OOH) media providers in Canada. This agreement enables both organizations to consolidate their efforts and offer a comprehensive, nationwide […]
Company: Movia Markets: Nationwide US, Canada and Europe Address: Toronto, Canada Email: info@movia.media Phone: 416-271-1008 Movia helps brands maximize their advertising results with a unique combination of mobile ads and technology. Movia’s static and digital Mobile Billboards work together with tracking and Wi-Fi collecting sensors, allowing for both analytics and […]
OUTFRONT CEO Nick Brien says to sell outcomes and solutions, not location and audience I personally get rather frustrated when… we sell billboards on locations and audiences instead of outcomes and solutions…we don’t want to be restricted to gun shows and strip clubs… Scott Wells says AI trains Clear Channel’s […]
The Cone Company services the insurance needs of out-of-home advertising companies. Last week, Brian discussed how he started representing out-of-home companies in the insurance marketplace. Today, Brian explains general liability insurance and why it matters for your out-of-home company. Let’s start with “GL”. What is General Liability, and why do […]
Steel City Billboards is expanding in Pittsburgh. Billboard Insider talked with Steel City Billboards CEO Mitchell Fowkes about the project. You’re adding some digitals? Steel City Billboards is expanding its presence in the Pittsburgh market with the addition of 22 digital faces. This move significantly increases the company’s digital footprint across […]
May 12, 2026 – The Out of Home Advertising Association of America today announced the winners of its inaugural 2026 Honors Circle, a new industry awards program recognizing the individuals helping shape the future of out of home advertising. The awards were presented during the 2026 OOH Media Conference in […]
Lamar Advertising Outdoor Division President Ross Reilly talks about his background I got into this space around 12 years as a real estate manager and then general manager for Baton Rouge…the last five years I’ve been having a great time in capital allocation. We’ve done a billion dollars worth of […]
WASHINGTON, May 12, 2026 (GLOBE NEWSWIRE) — The Out of Home Advertising Association of America (OAAA) today announced a new national public service campaign in collaboration with the National Geographic Photo Ark, celebrating the 20th anniversary of this renowned conservation documentary project. The “Pledge to Pollinate” campaign builds on nearly […]
Company: Mountain Outdoor Markets: Tennessee Address: 9724 Kingston Pike, Suite 204, Knoxville, TN 37922 Phone: 865-691-4705 Email: schurch@mountainoutdoor.com Mountain Outdoor operates a billboard company with 83 faces in Knox county and Sevier County in East Tennessee. Dwight Church is the company’s President. How did Mountain Outdoor get into the billboard business? Mountain Outdoor […]
