Mashburn Outdoor has acquired select digital and static Interstate bulletin locations in Atlanta, GA from Tinsley Media. The assets are newly constructed 14′ x 48′ displays on a high traffic section of I-20. Led by Richard Mashburn, Mashburn Outdoor (MOA) has owned and operated over 328 traditional and digital billboard faces throughout the […]
Author: billboardinsider
Sean Reilly: You’ve got an industry that’s in the best place I’ve ever seen it.
Lamar CEO Sean Reilly was upbeat about the out of home industry at last week’s Goldman Sachs Communicopia Conference. On industry prospects First of all you’ve got an industry that’s in the best place I’ve seen it and I’ve been doing this a long time. The other two big companies […]
Chad Harris on Social Media and SEO Marketing
Sales reps are the best way to market your billboards. But what about social media marketing or SEO/website marketing? Las Vegas Billboards has 24 Daktronics digital faces in Las Vegas. Harris was asked about marketing on last week’s Daktronics experience podcast and here’s what he said: About a year ago we […]
Rate This Board by Out of Home Creative
Rate This Board allows a billboard designer to rate a billboard ad using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer recommends how to improve the ad. This week’s rating is provided by Melody Roberts, an OBIE nominated billboard designer […]
Company of the Day: Albro Advertising
Company: Albro Bench Advertising Markets: New York, Ohio, Pennsylvania Address: 20 W 3rd St, Suite 4, Jamestown, NY 14701 Phone: 716-640-9729 Email: albro2signs@yahoo.com Albro Bench Advertising operates plant of 150 bus benches primarily in Western New York State. The company’s benches are concentrated in the following communities: James Town, New York Olean, New York […]
Company of the Day: Alabama Outdoor Advertising
Company: Alabama Outdoor Market: Birmingham, Alabama Headquarters Address: 1049 Morrison Dr, Suite 202, Charleston, SC 29403 Phone: 205-533-0708 Email: dhawkins@aloutdoor.com Alabama Outdoor operates two digital billboard around Birmingham, Alabama. The digital billboards are provided by Formetco. Davis Hawkins is the company President. [wpforms id=”9787″] Paid Advertisement
Eccleshare: There Might be Better Owners for Some International Assets
William Eccleshare seems a bit more open to selling Clear Channel Outdoor’s international operations. Here are the highlights from his talk at the Goldman Sachs Communicopia conference wednesday. On why Clear Channel Outdoor is growing. The rush to online was effective but it might have been just a little bit […]
Kym Frank on Out of Home’s Bullish Future
Geopath President Kym Frank talked about the bullish outlook for out of home on Borrell’s Local Marketing Trends Podcast this week. Outdoor is the only traditional medium which hasn’t declined. Why? I think it’s a lot of factors. Certainly there have been more installs…We just really aren’t subjected to a […]
What Happens to OOH Spending During a Recession?
By Sarah Neeley, Blip Billboards Talk of an upcoming recession has caused many to seek out warning signs and to take some financial precautions. In fact, The Economist magazine reports that Google has “registered an alarming rise in searches related to ‘recession.’” But regardless of when, if, or why a […]
Jeremy Male: Big cities are taking an increasing share of the media pie and that’s where we’re big
Here’s a summary of OUTFRONT CEO Jeremy Male’s comments yesterday Goldman Sachs Communacopia Conference. Outfront’s revenue growth is coming from big markets Big cities are taking increasing share of the media pie and that’s where we’re big…Our top 15 markets grew at a higher rate in Q2 than our overall […]
























