New York – September 22, 2021 – Smartify Media, creator of a digital media revenue platform for retail locations, today announced the expansion of its Smartify Network with new activations in retail and street digital locations throughout the New York City and Los Angeles metro markets. With storefront displays already […]
Author: billboardinsider
Company of the Day: bMedia
Company: bMedia Markets: Puerto Rico Phone: 787-593-0960 Email: Hector.horta@bMediagroup.com, Juan.casillas@bmediagroup.com BMedia is the largest out of home provider in Puerto Rico. bMedia is run by Juanchi Casillas and Hector Horta and financially backed by Seaport Capital. Seaport made an equity investment in bMedia in August 2014 and assisted bMedia with the Showtime Outdoor acquisition […]
The IBO Show in 5 Quotes
Here’s a summary of day one of the IBOUSA fall show in 5 quotes. Chris Cowlbeck on the IBO’s growth The idea is ranchers helping ranchers. Someone’s barn burns down and we help them fix it. That’s what the IBOUSA is about….We’re growing and we’re going to continue to grow. […]
Kevin Gleason on the Searchlight/BCI Investment
Billboard Insider asked Adams Outdoor President and CEO Kevin Gleason to comment on the equity investment by Searchlight Capital Partners “(Searchlight”) and British Columbia Investment Management Corp (“BCI”) in Adams Outdoor Advertising (“AOA”). Gleason said this: Stephen Adams and the leadership team at Adams Outdoor Advertising are interested in leveraging […]
Geopath Names Dylan Mabin EVP Operations and Acting President
New York, NY (September 22, 2021) – Geopath, the not-for-profit organization that provides the industry-standard audience metrics for out-of-home (OOH) advertising, today announced the promotion of Dylan Mabin to Executive Vice President of Operations and Acting President at Geopath, effective immediately following a unanimous vote from the Geopath Board of […]
What you need to know about non-conforming signs
Knowing the difference between a conforming and non-conforming billboard will keep you out of trouble with regulators. Here’s a short course on conforming and non-conforming out of home advertising signs. What’s a conforming sign? A conforming out of home advertising sign is lawfully erected and in compliance with federal, state […]
Broadsign Rolls Out New Digital Marketing Platform for Retailers
MONTREAL, SEPTEMBER 21, 2021 — Broadsign, developer of the leading out-of-home (OOH) marketing platform, today announced a joint effort with visual solutions company Gable; managed network services, cybersecurity, and digital signage solutions provider SageNet; and digital signage hardware developer Seneca (an Arrow Electronics company) to provide an end-to-end in-store digital […]
Company of the Day: Blue Outdoor
Company: Blue Outdoor Headquarters: 419 Park Ave. So., Suite 605, New York, NY 10016 Markets: Nationwide. Phone: 212.759.0200 Email: sales@blueoutdoor.com Blue Outdoor operates an indoor and outdoor out of home plant primarily in shopping malls and lifestyle centers. the firm has 41,732 ad faces in 231 retail locations in 40 states. The company was […]
Fulcrum Capital Invests in Creative Outdoor Advertising
Canadian’s love out of home. Yesterday British Columbia Investment Management Corp partnered with Searchlight Capital to invest in Adams Outdoor. Earlier this month the Canadian Equity Fund Fulcrum Capital Partners invested in street furniture company Creative Outdoor Advertising. Fulcrum Capital Partners Principal James Morrison tells Billboard Insider: “We were impressed […]
Where Is Signbird This Month?
This month, SignBird has been in Tennessee! Our friends at Allison Outdoor Advertising hired SignBird to visit their Johnson City, TN market. We visited 16 digital units in the market taking to time to highlight key selling points with cameras in hand and aerial drones in the sky. Within 30 […]
























