Billboard Insider prepared this table after reviewing OSHA inspections data involving out of home companies for the 2019-2021. Year 2019 2020 9 mos 2021 Inspections 24 20 12 Violations 21 16 7 Initial Fines $60,693 $25,049 $12,755 Current Fines $43,620 $18,108 $10,891 An inspection can happen to you. These out […]
Author: billboardinsider
Out of Home Photos, Anywhere, Anytime
Here are some excerpts of a talk by Fotofetch Co-Founder Gary Bamesberger at the IBOUSA show last week. I’m taking photos today in northern California, Boston, Florida and Texas. You’re in the visual media business, so are we; getting any photo, anywhere, anytime is our directive. You’re telling your customer’s story on a board. […]
Accretive Launches New OOH Measurement and Attribution Tool
Los Angeles, CA September 28, 2021 – Accretive Media (www.accretiveads.com), a leader in out-of-home data and technology, today announced the launch of Accretive Outcomes™, a new solution that delivers highly effective and efficient measurement and attribution for the out-of-home advertising channel. “We believe that access to accurate and reliable measurement […]
OUTFRONT Announces Call for Entries for 3rd Annual OUTFRAME Competition
NEW YORK, NY – September 27, 2021 – OUTFRONT Media Inc. (NYSE:OUT) announces its call for entries for its third annual artist-based out of home contest, OUTFRAME. Artwork by Dinesh Boaz, 2020 OUTFRAME Winner, Co-Founder & Creative Director at Direct Agents. Creatives in all areas of business and industries are […]
Handling Collections During a Recession or Disrupted Market
Here are my thoughts for maximizing collections during a recession or a disrupted market (e.g. covid). If, as a sales rep, you are subject to a commission/compensation charge-back for uncollectible accounts, take full responsibility for the process/outcome. Companies provide business office support for collections but when your compensation at stake […]
Max Drachman Says There’s Been an Uptick in OOH Multiples
Max Drachman of Drachman M&A Co. sent us a summary of his comments at the Out of Home mergers and acquisitions panel which Billboard Insider moderated at last week’s IBOUSA show. There’s been an uptick in multiples in the last six months. Market share is becoming more valuable. Digital billboards […]
Peoria Promotes Itself Via Digital Billboards in Chicago
This story caught Billboard Insider’s eye. Peoria has a restrictive sign code with a moratorium on new off-premise signs and a 7 year amortization requirement on non-conforming signs. But guess what medium the city chooses to promote itself when it wishes to grow? Out of Home advertising. PEORIA, Ill., Sept. 13, […]
Company of the Day: Branded Cities
Company: Branded Cities Markets: Nationwide Headquarters: 2850 E. Camelback Road, Phoenix, AZ 85016 Phone: 602-840-3000 Email: sales@brandedcities.com Branded cities operates a plant of high profile billboards in New York, Los Angeles, Chicago, Philadelphia, Wash DC, Phoenix, Denver and Las Vegas and in Canada. The company was formed in 1988. Steven Ellman is the company’s […]
Andy Goodman on Lease Beginnings and Endings
Today out of home leasing and development expert Andy Goodman talks about how to begin and end your out of home advertising lease. When should a lease begin? The lease begins when all of the government permits have been signed off. So in California you’ve gotten your Caltrans permit, you’ve […]
The IBO Show in 5 More Quotes
Here are five quotes which summarize day two of the Independent Billboard Operators (“IBO”) fall 2021 show. OAAA President Anna Bager likes the vibe It’s great to be here. There’s so much positivity. To be back here and talk about growth again is so uplifting. Integration Media Chief Operating Officer […]
























