Minneapolis, MN – September 19, 2022 – Intersection, an experience-driven out of home media and technology company, today announced it has been awarded a new five-year contract with Metro Transit to further expand both static and digital advertising across the Twin Cities’ bus and rail network. Intersection has been Metro […]
US Billboards have completely recovered from covid and then some. The other US out of home sectors still lag. Here’s what Billboard Insider found after reviewing the last three years of quarterly US out of home revenues by sector as reported to the OAAA. US billboard revenues are 12% above […]
Company: Mesmerize Media Markets: Nationwide Address: 505 8th Ave., Suite 1003, New York, NY 10018 Email: sayhello@mesmerize.com Phone: 212-365-5848 Mesmerize media operates point of care media, transit media, place-based and out of home media. The company was founded in 2006. Gregory Leibert is CEO. Chris Mait is Chief Revenue officer. Michael Ellis is Chief […]
A rising tide lifted all out of home sectors in 2021. Here are the 2021 annual US revenue figures broken down by sector. Street furniture revenue grew 43% in 2021, followed by billboards (up 17%), transit (up 11%) and place-based (up 3%). Roadside billboards have recovered and are […]
Here’s a chart showing the impact of covid on US out of home revenues by sector. Billboards were down the least and have come back the fastest. Place based and transit fell farther and have yet to fully recover. Change in US Out of Home Revenues by Industry Sector Billboards […]
Intersection’s Chief Revenue Officer Michael Rosen talked with Billboard Insider about how transit advertising is recovering from covid. What do we know about transit ridership and how it is recovering from Covid-19? Cities are seeing a recovery at a rapid pace as weather turns warmer, vaccinations increase and new guidelines […]
New York, NY – March 1, 2021 – Intersection, the leading smart cities media and technology company, has announced the launch of Bus Campaign Measurement, a first-of-its-kind program tailored to deliver ROI metrics specific to bus media. In a partnership with StreetMetrics, the leading measurement and analytics company specializing in […]
Boston, MA – Intersection, the leading smart cities media and technology company, today announced that it has been awarded an exclusive seven-year contract with the Massachusetts Bay Transportation Authority (MBTA) to manage its bus shelters and street furniture fleet across the Boston metropolitan area. As part of the partnership, Intersection […]
NEW YORK, Feb. 17, 2021 /PRNewswire/ — Mesmerize, a national leader in transit, point of care, and place-based out-of-home advertising, announced today the expansion of its transit advertising portfolio with a new partnership with Citilink in Ft. Wayne, Indiana. The agreement provides Mesmerize the exclusive sales of exterior and interior transit advertising on over […]
Insider is a fan of MIT-educated data scientist Youyang Gu. His work suggests that the US will reach covid herd immunity and we will return to normal by mid summer. Look at these two charts. The number of daily new US covid infections has dropped since December 24 and […]
