In today’s changing media landscape, out of home advertising is a core media buy. OOH is bigger and bolder than ever before and offers unique platforms with powerful storytelling to deliver larger-than-life impact. To celebrate the best global OOH creative work, the OAAA produced this following video. Each of these campaigns […]
Rate This Board allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is provided […]
Rate This Board allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is provided […]
An interesting video from Andy Tilley, CSO & Creative Partner at Talon a U.K. based Out of Home agency with a focus on delivering innovative and forward-thinking strategic OOH solutions, integrated with wider communications. [wpforms id=”9787″] Paid Advertisement
Evan Schultz , Art Director at Adams Outdoor does a terrific job of presenting his creative ideas on paper. Insider especially likes the sketches he includes to help understand his process. Here is his latest article. Do you bleed for your client? Does your client bleed for their customers? Or […]
Media Village posted their thoughts on the top 5 takeaways from last weeks 2017 OAAA\Geopath National Convention. Here they are: 1.Storytelling. “Those who tell stories, rule the world” said Shane Snow Chief Creative Officer of Contently. 2. Media Amplification. There is a consistent blending of the offline and virtual worlds. […]
Evan Schultz, Art Director, Adams Outdoor See, here’s the thing… the LOGO is the punchline to the advertising. It’s the brand. It’s the exclamation to the sentence. You can’t really advertise without it. And yet, in a lot of cases, it’s hard to integrate into the advertising when you have […]
The vinyl printer Camel City Posters has a monthly creative design contest called Good Design is Good Business. The March 2017 winner was East-West Media for an imaginative use of a double stack billboard campaign in Athens, TN. Congrats to East-West Media and Boaz Goudzward. A big thank you […]
By Melody Roberts I like to ride the market to see who is advertising, what outdoor advertising creative is working or what could possibly be improved upon. This lets me to see how my billboard design concepts translate to the real world location of the structure. By doing so, it […]
Rate This Board allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This weeks rating is […]
