Rate This Board allows a billboard designer to rate a billboard ad using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer recommends how to improve the ad. This week’s rating is provided by Melody Roberts, an OBIE nominated billboard designer […]
The team behind JAJA Tequila is anything but traditional. Rather than matching the behemoth marketing dollars of their competitors and blowing their entire year’s budget on a single billboard in Soho, they opted instead for a guerilla outdoor and social strategy to create buzz around the up-and-coming brand. By poking fun […]
By View Chicago, LLC. Good billboard creative is simple, but not easy. When advertisers get it right, we look to examine what they’re doing that’s working. Our featured billboard creative for this post is @ Properties. @ Properties is Chicago’s largest residential real estate brokerage. They are neighborhoods experts, and […]
By Haleigh M Powell, Client Relations, Huntington Outdoor We like catchy, clean, and bright creative work, right? The best creative work is simple, to-the-point designs. So why is it so hard to work with your clients and create these classic, easy-on-the-eyes designs? The difference between amazing and average designs has […]
OUTFRONT Media is running an interesting set of ads during the May 13-16 television upfronts. The upfronts are a series of meetings in which the broadcast and cable networks make their annual pitch to media buyers and marketers to secure advertisers for the coming season’s lineup. OUTFRONT is highlighting its […]
Rate This Board allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This weeks rating is […]
Insider is a big fan of Extra Credit projects work. It’s fresh, witty and readable. GRAND RAPIDS, Mich, May 7, 2019—Local children’s advocacy group, D.A. Blodgett–St. John’s, is back on billboards with a new message bringing awareness to their child and family advocacy services.Last month, the Grand Rapids organization teased West Michigan with […]
Lexington, KY – April 23, 2019 – Lamar Advertising Company (Nasdaq: LAMR), one of the largest out of home media companies in the world, this week launched the third and final phase of a billboard campaign in Lexington, KY designed to generate maximum awareness of and excitement for this week’s […]
Rate This Board allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. Today’s rating is provided […]
Rate This Board allows a billboard designer to rate a billboard ad using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer recommends how to improve the ad. This week’s rating is provided by Melody Roberts, an OBIE nominated billboard designer and founder […]
