Moorgate Capital just issued its 2025 State of the OOH industry report. This table caught Billboard Insider’s eye. The public US out of home companies have been adding approximately 500 new digital billboards a year. Lamar leads in installations. During 2025 Lamar installed three times as many digital displays as […]
Other News
Multiply Media Group Appoints Hajjar COO
Multiply Media Group (MMG) has appointed Elie Hajjar as Chief Operating Officer (COO), strengthening its leadership team as the group accelerates its expansion across regional and international markets. Elie brings over two decades of experience in the Out-of-Home (OOH) sector, with a proven track record in scaling operations, driving commercial […]
OAAA Releases State of Video OOH Guide
The OAAA has issued a report promoting Video Out of Home (VOOH). In a recent The Drum article, OAAA Chief Operating Officer Patrick Dolan said VOOH is important because, “VOOH often appears during moments when people are commuting, fueling, shopping, or exercising – times when attention is directed outward rather […]
Company of the Day – Logan Outdoor
Company: Logan Outdoor Markets: Florida Address: 1716 W. Lemon St, Tampa, FL 33606 Email: info@loganoutdoor.com Phone: 813-253-3367 Logan Outdoor operates a billboard plant with over 13o static faces in Central West Florida, including Tampa, St Pete, Clearwater and the six surrounding counties. Their plant includes both single and stacked bulletin […]
Adams Outdoor Continues Their Growth in the Carolinas
Insider’s Note: Adams Outdoor has created a targeted strategy of growth in North and South Carolina focused on as many quality tuck ins that they can find and close. Here is another example that was announced on Friday. LANSING, Mich.–(BUSINESS WIRE)–Adams Outdoor Advertising has expanded its presence in central South […]
Eagle Displays Sells to WestCoast Billboards
March 27, 2026 This is to announce the strategic divestiture of static and digital outdoor assets in California from Eagle Displays, Inc. to WestCoast Billboards. The seller, Eagle Displays, Inc., headed by David Lindsey, operates a billboard plant in California. The buyer, WestCoast Billboards, is a California-based out-of-home company with […]
More Speakers Announced for May OOH Media Conference
The Out of Home Advertising Association of America (OAAA) today announced additional speakers for the 2026 OOH Media Conference, taking place May 11–13 in Dallas. The expanding lineup brings together influential leaders shaping the future of marketing—underscoring OOH’s growing integration across the media landscape and its ability to connect strategy, […]
Rate This Ad by Greg Callaham
Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
Company of the Day: Lockwood Outdoor
Company: Lockwood Outdoor Markets: South Carolina Address: PO Box 202, Huger, South Carolina 29450 Email: info@lockwoodoutdoor.com Phone: 843-860-7325 Lockwood Outdoor operates a pair of digital billboards in the south the Charleston, South Carolina market. The company is a member of the OAAA. Insider talked with CEO and Founder Rodney Lockwood. Rodney Lockwood How did […]
Billboard Insider Classifieds March 28, 2026
“We got a big boost in qualified applicants from running our Ad on your site.” Rodney Davis, Transformation Media “I’ve gotten several leads of the ad and my column this year.” Greg Callaham, Greg Callaham Graphic Design “The classified ad is working on Billboard Insider.” Karla Steele, K Steele Solutions […]
























