Other News

DoohClick AB Establishes U.S. Subsidiary, DoohClick, Inc.

DoohClick AB, the OOH advertising technology platform, today announced the incorporation of its fully owned U.S. subsidiary, DoohClick, Inc., in the State of Delaware. The formation of DoohClick, Inc. represents a significant step in the company’s international expansion and formalizes its presence in the United States market. The new entity […]

Reveal to Provide Impressions Measurement to Vector

NEW YORK CITY, NY / ACCESS Newswire / March 24, 2026 / Vector Media, the leader in mobility marketing, and Reveal, the industry standard in mobility and transit measurement, today announced a landmark partnership to provide the media buying and planning community with impression-based selling, precise measurement accuracy, and an […]

Want to Reduce Risk on Your Next Digital Project?

By Britt McConnell, Director of Digital Sales, Formetco In our industry, we spend a lot of time talking about ROI, pixel pitch, and revenue upside. But not enough time talking about risk. And the reality is risk doesn’t show up in the sales deck. It shows up on install day. […]

The Share Shift Conversation: Why Suppliers Must Be Part of OOH’s Growth

By Rod Rackley, CEO, Circle Graphics, Chair of OAAA Suppliers Council Out of home advertising sits at an inflection point. For years, OOH has hovered around a modest share of total media investment. Respected. Valued. But too often treated as an add-on rather than a core pillar of media strategy. […]

Daktronics Refreshing Wrigley Field with Enhanced LED Displays

8,300+ square feet of displays refreshed for the 2026 regular season with improved video board resolution BROOKINGS, S.D. – Mar. 23, 2026 – Daktronics (NASDAQ: DAKT) of Brookings, South Dakota, is bringing bolder, brighter moments to fans at historic Wrigley Field in Chicago, Illinois, through an LED display refresh. Eight LED displays, […]

Company of the Day – REX Media

Company: REX Media Market: Los Angeles, San Gabriel Valley Address: 801 Baldwin Park Blvd., Bassett CA 91746 Email: Sales@RexMediaUsa.com Phone: 323.688.3905 Founded in Los Angeles, Rex Media provides impactful and timely advertising messages for both National and Local advertisers in the Greater Los Angeles area of the San Gabriel Valley. […]

Where Can I Find Billboards for Sale?

Billboard Insider is frequently asked how to find billboards for sale.  You have three options.  Contact an out of home industry broker.  Look in the Billboard Insider Classifieds.  Or do it yourself. Out of Home Advertising Brokers Here’s an alphabetical list of experienced, reliable brokers who have an inventory of […]

Reflections on the 2026 National Conference of State Outdoor Advertising Associations

  By Andy McDonald, SVP, Government Affairs, OAAA, and Mike Hershey, EVP, Government Affairs, OAAA. OAAA hosted its 2026 National Conference of State Outdoor Advertising Associations from March 3rd through 4th in Washington, DC, bringing together state leaders, advocates, and industry experts for meaningful discussion and federal engagement. Sessions attended […]

Rate This Ad by Greg Callaham

Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]

Company of the Day: Lockridge Outdoor

Company: Lockridge Outdoor Advertising Headquarters: 2110 Ranch Rd 620 S., PO Box 341432, Austin, TX. 78734 Markets: Utah, Indiana, Illinois, Idaho, Ohio, Kentucky, Iowa, Alabama, Georgia, New Mexico, California, Pennsylvania, Oregon, Washington, New York, Connecticut, Michigan, and Florida Phone: 727-415-4332 Email: tony@lockridgeoutdoor.com Lockridge Outdoor is a family owned company which operates a nationwide out […]