The World Out of Home Organization has boosted its representation across the world with the addition of ten new members from five continents.
The new members come from the United States, Europe, the Middle East, Asia and Australasia. Seven are national media owners, two are OOH service providers/suppliers and one is a national OOH association.
The countries represented include the UK, USA, Korea, Oman, Qatar, New Zealand, Croatia, Monaco, Pakistan and UAE.
The surge follows WOO’s most successful annual congress in its history in London last June, with more than 800 delegates attending.
“The range of territories represented demonstrates how all OOH sectors across the world understand the value they can gain from WOO membership. It is particularly pleasing that the APOAA from Pakistan have joined as we head to Karachi for the Pakistan Country Forum on November 5th.”Mark Flys, WOO Chief Operating Officer.
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