An OAAA Special Report By Nancy Fletcher, OAAA President and CEO In early February OAAA brought together OOH industry leaders, technology professionals, city officials, and think tank reps to attend “Cities Going Digital: Understanding Smart Cities” at the Woodrow Wilson Center in Washington DC. The program and discussion centered around […]
What’s it like installing two 14 by 46 radius digital signs in the middle of winter? Insider talked with Glenn McGann of billboard fabricator Selective Structures to find out. Glenn, what was the project? This project was two 14 by 46 digital screens on each end of the Louisville Convention […]
AdMobilize co-founder and CEO Rodolfo Saccoman was in Europe last week at ISE 2018 in Amsterdam as AdMobilize looks to expand their reach. While he was there Rodolfo provided this real time demo of the AdMobilize product and its crowd analytics solutions. It offers promise for generating insights from vehicles […]
Insider has written before about Yesco’s partnership with Blip to sell digital billboard ads. DDI Media recently partnered with Blip as well. Here are Vince Miller’s thoughts on the partnership. Insider is intrigued with the possibilities of using Blip to sell short term advertising. By Vince Miller President, DDI Media […]
Vendor: Formetco Products: Digital Billboards, Billboard Hardware, Billboard Lighting, Safety Equipment Address: 2963 Pleasant Hill Rd., Duluth Georgia 30096 Phone: 1-800-367-6382 Formetco is a privately-held firm which manufactures digital signs and sells billboard products. Jock Gibb is Vice President of Sales. He began his career with Formetco in 1993. Today, […]
Company: Panasonic Products: Digital Billboards and Digital Signs Headquarters: Denver, CO Phone: 877-438-7881 Email: enterprise@us.panasonic.com Ask a consumer what Panasonic means and they’ll probably say tablets or computers or cameras. If you’re in the out of home advertising business Panasonic means Digital Billboards. Panasonic digital billboards have been installed at […]
BROOKINGS, S.D. – Jan. 30, 2018 – Providing crisp, vibrant images, Daktronics(NASDAQ-DAKT) brings a fresh look to the digital billboard market with its DB-5100 series. Designed and manufactured in Brookings, South Dakota, the DB-5100 uses targeted light output and a proprietary LED layout to achieve sharp contrast, reliable performance […]
New York, New York. January 30, 2018 – Intersection, the leading smart cities technology and media company, today announced it has selected Broadsign International, LLC’s leading marketing software to power advertising on Intersection’s network of digital displays across the U.S., including LinkNYC and transit assets in the top media markets, […]
More and more smart small screens are coming to big cities. Here’s the press release for the launch of Clear Channel Outdoor’s smart small screen network in San Francisco. The San Francisco Chronicle wrote about the small screen network on Saturday. Clear Channel Outdoor (CCO) (NYSE: CCO), a subsidiary of […]
NEW YORK – Dec. 21, 2017 – Vistar Media, a geospatial technology company bridging the space between advertising ecosystems and consumer movement patterns, and LiveRamp®, an Acxiom® company (NASDAQ: ACXM) and leading provider of omnichannel identity resolution, today announced a partnership that provides marketers with highly granular and scalable audience […]
