Jersey Digs reports that the Trenton Poster Advertising/R.C. Maxwell Building at 725 East State Street in Trenton, New Jersey is slated to be renovated and turned into a light fixture manufacturing plant. The building was occupied by Trenton Poster Advertising and R.C Maxwell from 1923 till 2000 when R.C. Maxwell […]
The Day reports that Stonington Connecticut Zoning Board of Appeals has denied a variance allow a landowner to tear down three billboards in Route 1 and replace them with a smaller digital billboard. A short-sighted decision by the town. They would have replaced 900 square feet of signage with […]
This press release caught Insider’s eye because the funding for the board came from a New York State tourism grant. Sometimes there are other institutions like advertising co-ops and public entities which can help your clients pay for billboards. SUFFERN, N.Y.–The Historic Thayer Hotel at West Point unveiled a new […]
Insider hears two things from subscribers. You love our posts but would like to take a break on the weekend. We’ll cut back our weekend posts to 1 post summarizing our classifieds. You’d like us to consolidate our 4 daily emails into 1 to declutter inboxes. We’re evaluating some wordpress […]
Rate This Board allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is provided […]
Company: JR Promotions Market: Indiana Headquarters: 430 2nd St, Columbus, IN 47201 Phone: 812-379-2173 JR Promotions owns 1000 billboard faces in Indiana. The company was started by Janeen Sprague in July of 1986. She owned a Kentucky Fried Chicken restaurant that relied on interstate billboards. Janeen saw an opportunity to establish an outdoor […]
Geopath, the not-for-profit with a mission to provide state-of-the-art audience location measurement to the out-of-home (OOH) industry, today announced the appointment of three new members to its Board of Directors, effective immediately. Joining the board are Joel Braswell, Senior Manager Connections Planning at Coca-Cola North America, Rick Newcomer, Executive Vice […]
Wingate Media does a monthly newsletter for clients. This month’s Wingate newsletter talks about how clients can take advantage of real dime data. Insider likes this approach to educating clients about what digital can do for them. Great job Ike! We’ve reprinted the article below. The Wingate Letter – […]
Insider counts 11 North American companies that are trying to develop cloud based systems for buying and selling out of home advertising: ADstruc, AdSemble, Adquick, Blip Broadsign, DoMedia, Fliphound, Kinetic,rVue, Vistar and Xaxis Places. Today we look at Blip Billboards. Company: Blip Billboards Headquarters: 1591 W 820 N, Provo, UT […]
Public out of home company valuations were stable during the second quarter of 2017. The following table shows that the four public out of home companies (Clear Channel Outdoor, Lamar, OUTFRONT and JCDecaux) had an enterprise value of 13.2 times cashflow at June 2017, down slightly from 13.4 times cashflow […]
