Author: billboardinsider

Landmark Selling 20 Billboard Leases With Perpetual Easements

Put your 1031 proceeds into an income-producing billboard lease and easement. Landmark Dividend, the nation’s leading ground lease and easement real estate investment firm, is selling 20 NNN, non-cancellable leases that all have perpetual billboard easements with 2.5% annual escalators. The company owns the 20 properties and title is 100% […]

4 Questions for OAAA’s Ken Klein

Ken Klein is EVP Government Affairs for the OAAA.  Insider interviewed Klein last week about political issues impacting out of home. Digital billboards have been a huge help to public officials combatting severe weather this year.  Comments?  After Harvey, the FEMA representative responsible for Texas described the billboard industry’s response […]

IBOUSA Pinsight Media Traffic Count Trial

In May 2017, as part of the IBO Vision effort announced in Scottsdale AZ, IBOUSA and Pinsight Media entered in to an agreement to evaluate utilizing mobile carrier data to provide the number of mobile devices going toward billboard faces as a rapidly deployable alternative to the stale and sporadic […]

Fair Market Value Condemnation Victory in North Carolina

In a victory for the principle of just compensation, the North Carolina Supreme Court upheld fair market value for a nonconforming billboard condemned by the State for construction. The ruling (Department of Transportation v. Adams Outdoor Advertising of Charlotte) was dated September 29.  It focused on the State’s 2011 taking […]

Company of the Day: Orion Outdoor

Company: Orion Outdoor Markets: California Headquarters: PO Box 6341 Folsom, CA  95763 Phone:  800-272-3885 Orion Outdoor owns a 8 billboard structures and bus shelter outdoor advertising plant in Folsom and El Dorado Counties in California.  The firm’s CEO is Beau Palley.  Palley is a 25 year veteran of the outdoor business.   He originally entered […]

Billboard Insider Classifieds – September 30

Billboard Insider Classifieds work: “We have written new insurance business as a result of our ad in Billboard Insider.”  Stu Lee, Bassler Insurance “When thinking as to how best to get the word out of our available position we thought of Billboard Insider.  We are glad we did.  The cost […]

Bill Ripp on Digital Billboard Siting Mistakes

Lamar’s Bill Ripp has installed over 2,500 digital displays across a 14 year span.  At Lookout2017 Ripp said that even though Lamar has gotten quite good siting digital billboards, he still has to relocate some every year due to a lack of financial performance.  Insider talked with Ripp about why digital […]

Jeff Joaquin on Sign Videos

Insider wrote earlier this month about using drones to get billboard footage.  A reader asked Insider why bother with a drone.  The reason is that a drone can get you amazing video footage of a sign.  This helps sales with clients and agencies.  It’s doesn’t make sense to film all […]

Male says MTA win “once in a lifetime opportunity”

Here are the details of the webcast and powerpoint in which Outfront announced the MTA contract win. Outfront CEO Jeremy Male began the call with an ebullient statement: “We’re very excited to be sharing this news with you today.  It’s truly an extraordinary opportunity and one that’s been a long […]

Company of the Day: Mahalo Marketing

Company: Mahalo Marketing Headquarters: 4005 Nine McFarland Dr, Suite 200, Alpharetta, GA  30004 Phone: 404-681-9700 Email: sjones@mahalomarketinginc.com Mahalo Marketing, Inc. acquires, develops and manages outdoor advertising assets in and around Atlanta, Georgia.  The firm is a member of the OAAA, Geopath and the Outdoor Advertising Association of Georgia.  Mahalo Marketing […]