Author: billboardinsider

Clear Channel Renews Des Moines Airport

Des Moines, IA  – –Clear Channel Airports (CCA), a brand division of Clear Channel Outdoor Americas (CCOA) (NYSE: CCO), and a subsidiary of iHeartMedia Inc., today announced it has signed a new five-year partnership with annual one-year options with the Des Moines International Airport (DSM) to provide state of the […]

Company of the Day: Steel City Billboards

Company:  Steel City Billboards Markets: Pennsylvania Headquarters: 715 Riverview Rd, Verona, PA  15147 Phone: 888-288-7441 Email: mdfowkes@steelcitybillboards.com Steel City Billboards is a family-owned firm which operates a four structure billboard plant with 13 faces in communities around Pittsburgh, Pennsylvania.  The company is a member of the OAAA.  Insider talked with […]

Bullhead City OK’s Digital in Highway 95

The Mohave Valley Daily News reports that the Bullhead City Arizona city council approved a Lamar proposal for a digital billboard on the west side of Highway 95 between Riverview Drive and North Oatman Road. Lamar will: Remove a static billboard near Riviera Boulevard and Plaza Drive Pay the city […]

Company of the Day: Kentucky Outdoor

Company: Kentucky Outdoor Markets: Kentucky Headquarters: PO box 917, Bowling Green, KY  42102 Phone: 270-842-6828 Email: kyoutdoorads@twc.com Kentucky Outdoor operates a billboard plant with 60 structures with 100 faces including many structures on I-65 from the Kentucky-Tennessee state line through Kentucky mile marker 66.  The plant covers the following West Kentucky communities: Kentucky Lake Lake […]

Link Media Buys Digital Sign in Atlanta

Link Media closed last week on the purchase of a back to back digital billboard on Jimmy Carter Blvd in Atlanta.  View Outdoor was the seller.  Link CEO James McLaughlin says the location helps fill out Link’s Atlanta digital footprint. Link has been busy in Atlanta.  The firm purchased of […]

US Out of Home Companies More Risky Than Stock Market

The 3 public US out of home companies are more risky that than that US stock market based on their betas. The US Stock market beta:     1.00 Lamar beta:                                1.13 Outfront beta:   […]

Company of the Day: Kelso Outdoor

Company: Kelso Outdoor Markets: Florida Headquarters: 7208 W. Sand Lake Rd, Suite 303, Orlando, FL  32819 Phone: 407-648-7001 Email: Info@KelsoOutdoor.com Kelso Outdoor Advertising is a rapidly growing full service outdoor advertising company which develops and operates high quality billboards in large and mid-sized markets throughout Florida.Kelso Outdoor Advertising, LLC was founded by Company President Pat […]

Rate This Board By Out of Home Creative

Rate This Board allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is provided […]

Billboard Insider Classifieds July 15, 2017

“Stott Outdoor recently desired to recruit and hire an individual with outdoor advertising industry experience.  When thinking as to how best to get the word out of our available position we thought of Billboard Insider.  We are glad we did.  The cost of the ad was reasonable and the response […]

Put sign video on your website.

You should include sign video in your website and marketing materials.  Video gives clients a rich view of the approach to a billboard and a billboard’s surroundings.  If you run your website with WordPress (as Insider recommends) you can incorporate video in three easy steps. Take video of your billboards […]