The Watertown, South Dakota Plan Commission approved a revised off-premises sign ordinance last Thursday according the Watertown Public Opinion. You can find the proposed ordinance within the Plan Commission August 10 Meeting Packet. Key off-premises sign restrictions include: A 288 square foot limit on sign size which translates into a […]
Author: billboardinsider
Company of the Day: Look Billboards
Company: Look Billboards Market: Southern Oklahoma Headquarters: 1500 W. Broadway, Ardmore, Oklahoma Phone: 580-226-0222 LOOK Billboards operates 100+ traditional faces and 5 digital rotary-networked billboards in the following Oklahoma markets: Ardmore, Atoka, Caddo, Durant, Healdton-Wilson, Lone Grove, Madill, Springer and Sulphur-Davis. Most of the billboards are 12 by 24. The company’s digital signs were […]
Austin rewriting billboard code
mystatesman.com reports that Austin, Texas is rewriting billboard and sign rules as part of a large project called Codenext to rewrite the cities development code. The project is motivated in part by the need to get the city’s code in compliance with Reed v Gilbert. Reagan Outdoor has a pending […]
Why 5 times cashflow is your debt capacity.
On Friday Insider wrote that debt for an out of home advertising company should not exceed 5 times cashflow (earnings before interest, depreciation and amortization) or 3 times revenue. This is the upper limit. It’s OK to operate way below this if your risk tolerance is less. This analysis is […]
GEFT Sells Indy Signs To Lamar
Indiana out of home advertising company GEFT Outdoor has sold its Indianapolis billboards to Lamar. No price was disclosed. In early 2017, GEFT received approval for two high profile digital billboard structures with 4 faces inside the I-465 beltway in Indianapolis after winning a Reed v Gilbert lawsuit against the […]
Rate This Board By Out of Home Creative
Rate This Board allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is provided […]
Company of the Day: Logan Outdoor Advertising
Company: Logan Outdoor Advertising Markets: Florida Headquarters: 1716 W. Lemon Street, Tampa, Florida 33606 Phone: 813-253-3367 Email: info@loganoutdoor.com Logan Outdoor operates a billboard plant in Central Florida. The company’s markets include: Tampa, St Petersburg, Clearwater and the surrounding counties. [wpforms id=”9787″] Paid Advertisement
Billboard Insider Classifieds August 12, 2017
Now’s the time to look for an out of home job. Plenty of listings. Classifieds cost $60 for 3 months or $120 for 12 months. To place you own Billboard Insider classified click here. Appraisals Signvalue appraises billboards. Art and Creative Billboards, Etc designs and prints billboard ads. Out of Home Creative designs billboard […]
Four Tips When Seeking an Out of Home Loan
Here are four tips when seeking out of home financing: look for debt before you need it, cultivate multiple lenders, know your lender and don’t borrow too much. One: Look For Debt When You Don’t Need It. Start talking to lenders before you need them. It will allow you to […]
Driverless Cars? Not So Fast
McKinsey Partner Scott Nyquist takes a skeptical view of driverless cars in Why Driverless Cars Might Not Hit The Road So Fast. Next time you hear someone say they think that we’ll all be driving driverless cars in 10 years remind yourself that the error rate on futuristic projections is […]






















