Las Vegas, NV (May 17, 2019) Formetco recently announced the successful integration of its new enterprise software F360 CMS with the Adomni Demand Side Platform (DSP). IBO’s nationwide inventory of digital screens is now available to Adomni’s advertiser base, including national brands, agencies and hyperlocal buyers. With F360, independent operators […]
Vendor: Outdoor Advertising Covers Product: Sheathing and pole covers for monument billboards. Address: 6920 Meeker Road, Dayton, OH 45414 Phone: 937-673-4985 Email: oacovers@hotmail.com Outdoor Advertising Covers makes billboard pole covers and sheathing for monument billboards. Jeff Sparks is the company’s owner. Insider talked with Sparks at the OAAA 2019 show. […]
May 20, 2019 (Las Vegas, NV) – In a unanimous vote by the Out of Home Advertising Association of America (OAAA) Board of Directors, 44 new members were welcomed to join the trade association. The new members were approved during the Board’s biennial meeting May 20 in Las Vegas. “We […]
Clear Channel Outdoor CEO William Eccleshare talked at last week’s JP Morgan Global Technology, Media and Communications Conference. He expressed regret that Clear Channel Outdoor had to sell Australia and certain US assets. Here are the highlights. On the virtues of independence. It changes us psychologically being an independent pure […]
By Gino Sesto, Dash Two Whether you watch “Game of Thrones” or you merely observe with bemusement as your Twitter timeline gets overrun on Sunday nights, there’s no arguing the impact the drama’s had on pop culture. “Thrones” has become an era-defining show, like “Sopranos,” “Dallas” or “I Love Lucy.” […]
Rate This Board allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This weeks rating is […]
Company: Media Choice Market: Texas, Oklahoma, Arkansas and Illinois. Headquarters: 3701 Bee Caves Road, Austin Texas 78746 Phone: 512-693-9905 Email: info@mediachoice.com Media Choice owns and operates over 1000 static and digital faces in Central, South and East Texas, as well as faces in Arkansas, Oklahoma, and the Chicago DMA. The company was started in […]
(1) Transit ridership declined 2 percent in 2018. (2) Gas prices are down. “Since last Wednesday (May 8),” says AAA, “the national average for unleaded regular gasoline has fallen two cents to $2.86. However, with summer on the horizon, pump prices will likely rebound during the run-up to Memorial Day.” […]
This week’s Billboard Insider podcast features Lamar Advertising’s Director of Digital Growth Ian Dallimore. Ian talks about what needs to happen for programmatic buying to increase, how an out of home company can effectively use social media and a not-to-be-missed session at next week’s OAAA 2019 show. Here are some […]
The Chesterfield Observer reports that Chesterfield County has reached an agreement with Lamar to amend the county’s sign code. The changes are the result of a 7 month process including three public work sessions. Key elements of the agreement include: A cap on the number of billboards in the county […]
