Out-of-home (OOH) managed service and ad tech company Billups has released a proprietary interactive OOH exposure map that tracks week-by-week comparisons of consumer movement and exposure in major U.S. markets including New York, Los Angeles, Chicago and San Francisco. The map uses proprietary mobile data modeling to study audience and […]
With everything that’s happening in the world today, it’s nice to spread some joy and happiness with your neighbors. This is exactly what San Francisco-based fintech company Brex has done with its OOH contribution to the #RainbowHunt. On May 7th, Brex began releasing artwork made by employee’s children on its […]
Company: Horton Outdoor Markets: Alabama, Georgia, Florida Headquarters: 162 W Main Street, Suite 101, Cartersville, GA 30120 Phone: 404-902-6902 Email: info@hortonoutdoor.com Horton Outdoor was started in 2015 and operates a billboard plant in Alabama, Georgia and Florida. The company has grown via the acquisition of G&G Enterprises, Owen Media, Lewis Outdoor, […]
May 20, 2020 LOS ANGELES — This February, an exciting new digital advertising screen became a part of the Los Angeles skyline. New Tradition Media and The Reef have partnered to launch this screen in one of the world’s most iconic cities. New Tradition, an out-of-home media frontrunner when it […]
On this week’s Billboard Insider Podcast Ken Klein, the OAAA’s EVP Government Affairs, talked about how the OAAA is representing the industry post-covid. In addition to the Paycheck Protection help, and in addition to the individual checks that have arrived to many out of home workers, Congress is looking into […]
May 20, 2020 (Washington, DC) – The Out of Home Advertising Association of America (OAAA) announced today the 78th Annual OBIE Award Winners. OAAA presented the 59 OBIE Awards during a virtual awards show. The OBIE Awards recognize exceptional out of home (OOH) advertising design. This year’s Platinum OBIE Award, […]
Link Media Outdoor is commemorating healthcare workers who are daughters of a Link Media Outdoor account executive April Kissinger. Bailey Kissinger is normally an oncology nurse, but she has volunteered to work with the COVID 19 patients when the need was expressed. She is on a COVID 19 floor at […]
NEW YORK, May 20, 2020 – DPAA, the leading global trade marketing association representing advertising and content outside the home while driving the digitization of out-of-home media, announced today that Verizon Media has joined the association. In conjunction with their association membership, Verizon Media’s Iván Markman, Chief Business Officer, will […]
The Maryland Court of Appeals will review a challenge to Baltimore’s Billboard tax. Clear Channel Outdoor has asked courts to overturn a tax at the rate of $15 per square foot for digital billboards and $5 per square foot on other billboards. Clear Channel Outdoor says the tax is constitutionally […]
US personal travel increased another 4% last week according to the Inrix US National Traffic Volume Synopsis for May 9-15, 2020. Nationwide traffic is now 75% of normal. Travel has increased for four straight weeks. Personal travel increased in 97 of 98 metropolitan areas. The exception was Albany, NY which […]
