Earlier this week there was a guest opinion published in the Deseret News titled “Is it time for Utah to ban billboards.” Here’s a letter written by YESCO’s Pat O’Donnell and Reagan Outdoor’s Dewey Reagan which the Deseret Times published yesterday in response. Up or Down on Billboards . . […]
Adams Outdoor President/CEO Kevin Gleason shares these thoughts about David Flint with Billboard Insider: There are two types of attorneys in this world: those that understand and “get” billboard law and those that don’t. David Flint definitely understood and leveraged billboard law to its fullest when I was General Manager […]
By Stephen Freitas, OAAA Chief Marketing Officer The Out of Home Advertising Association of American (OAAA) has launched a working group charged with establishing standards for OpenRTB. Real-Time Bidding (RTB) is a platform and protocol that allows bidding as a method for transacting media, making it possible for ad impressions to […]
Ready for a laugh. Look at this Pennsylvania billboard attacking Joe Biden. The politicos on twitter are having a field day. [wpforms id=”9787″] Paid Advertisement
Today’s podcast guest is Grey Vick the founder Grey Outdoor, an independent out of home company with 260 billboard structures in North and South Carolina. Here are his thoughts about digital billboards and small markets. On Digital signs. We’ve got a few digitals and we’re going to be doing more…We’ve […]
New York, NY – October 20, 2020 – Talon, a leading independent Out of Home (OOH) media specialist, today announced that it has joined forces with LoopMe, the outcomes-based advertising platform, to harness attribution, artificial intelligence (AI) and data analytics to measure and deliver real world outcomes for advertisers. The […]
NEW YORK, Oct. 15, 2020 /PRNewswire/ — Mesmerize, a prominent out-of-home media company specializing in patient education at the point of care, announced the expansion of its pharmacy network through a partnership with Benasource, a group purchasing organization that combines the power of hundreds of independent pharmacies to provide innovative and cost-effective solutions. […]
Company: Norton Outdoor Market: Cincinnati, Ohio. Headquarters: 5280 Kennedy Avenue, Cincinnati, OH Phone: 513-631-4864 Norton Outdoor is a private, family owned outdoor company which was started by Jerry Norton in 1949. The company is run by Jerry Norton’s sons and grandson. Tom Norton Co-Chairman. Dan Norton is Co-Chairman and CEO. Jerry Norton’s grandson, Mike, […]
By Richard Hamlin, Hamlin Cody Simi Valley is a city northwest of Los Angeles.It prohibited parking mobile billboards on city streets unless they also qualified as “authorized emergency or construction-related vehicles.”Bruce Boyer would park mobile billboards throughout the city.The city police either impounded or threatened to impound the billboards. Mr. […]
Longmont, CO – When Adams Outdoor Advertising and the Out of Home Advertising Association of America (OAAA) decided to collaborate on an ad campaign to support EARTHDAY.ORG, it was only natural to print bulletins on smog-absorbing materials available from Circle Graphics. The campaign, Nature’s Essential Workers, features plants and animals […]
