Author: billboardinsider

Rod Rackley’s 4 Big Things

Rod Rackley, President of the Out of Home division of Circle Graphics ended yesterday’s Billboard Insider podcast interview with some great advice to people just entering the out of home industry. What do you know now that you wish you knew when you entered the out of home industry in […]

Geopath Futures Council members talk about the future.

Yesterday Toni Short, Piper Wirth and Bobby Gorczakowski talked about why they joined the Geopath Futures council.  Today they talk about the future. The future of the Futures Council and the OOH industry Toni: I hope to continue to build on the momentum from training individuals at InSite Street Media. […]

Talon: UK Traffic Declines Have Leveled

The coronavirus (COVID-19) pandemic has already brought about rapid and significant change to the way people live their lives. During the last two weeks of March, social distancing measures, home working, and the closure of all schools, non-essential shops and entertainment venues has had an unprecedented effect on the time […]

Company of the Day: Gotcha Covered Media

Company:  Gotcha Covered Media Markets:  Washington Headquarters: PO Box 1488, Gig Harbor, WA  98335 Phone: 866-355-6267 Gotcha Covered Media operates a billboard plant with 21 faces in Western Washington in the following communities: Everett Fife Gig Harbor Port Orchard Belfair Kelso Kalama Most of the company’s faces are 10′ by 20′ due to […]

What Lamar did in 2009 and what you should do now.

Sean Reilly tells investor conferences that he’s managed through three recessions at Lamar.   It’s instructive to look at what Lamar did during the last recession for tips on how to weather the covid-19 recession.   From 2007-2009, Lamar’s revenue declined by 12% and cashflow declined by 18%, but the corporate cashflow […]

OUTFRONT Amends Bank Covenant

NEW YORK, April 20, 2020 /PRNewswire/ — OUTFRONT Media Inc. (NYSE: OUT) today announced that it, along with certain subsidiaries, entered into an amendment to the credit agreement governing its $500.0 million revolving credit facility due November 2024. The revolving credit portion of our senior credit facilities is subject to a […]

Broadsign on the impact of Covid-19 on Digital Out of Home in China and Australia

Broadsign interviewed staff members in China and Australia about the impact of covid-19 on digital out of home.  We’re running the responses below.     We are living in unprecedented times as the novel coronavirus COVID-19 has rapidly spread around the world, and the global population navigates a new normal, many […]

Inrix Reports Traffic is 54% of Normal

Inrix reports that national wide passenger travel for the week ended April 17 has stabilized at 54% of normal versus pre-covid 19 periods.  Here’s the chart. Source: Inrix US National Traffic Volume Synopsis Issue #5 (April 11-17, 2020) Long haul trucking is down 13% from pre-covid periods. Local area commercial […]

Lamar Converting Vinyl to Personal Protective Equipment

Baton Rouge, LA – April 16, 2020 – Lamar Advertising Company (Nasdaq: LAMR) today announced that the company is supplying vinyl billboard material for conversion into personal protective equipment (PPE) for immediate use by healthcare workers caring for COVID-19 patients at medical facilities across Louisiana. Lamar has joined forces with […]