Author: billboardinsider

Kevin Bartanian on the Sunset Limelight Rooftop

  Kevani operates an iconic rooftop display at 6630 Sunset Boulevard.  We talked with Kevani Founder and CEO Kevin Bartanian about the sign. The Sunset Limelight sign is a unique rooftop design. Tell us about it. Sunset Limelight represents a new take on out-of-home that is uniquely Kevani. It complements […]

Rate this Ad with Greg Callaham

Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]

Company of the Day: Effective Sign Company

Company: Effective Sign Company Markets: Alabama Headquarters: 1978 South College St, Auburn, AL  36832 Phone: 334-749-0001 Effective Sign Company designs, fabricates and installs on and off premise signs and operates  a billboard plant with more than 22 structures in Alabama and Florida John Persons is the company’s CEO.   [wpforms id=”9787″] Paid Advertisement

Bill Durden on Covid, Supply Chain Issues, Lucit and Lind SignSpring

Billboard Insider learns something new whenever he talks with Bill Durden, VP of Operations at Durden Outdoor.  Here are Bill’s thoughts on covid, supply chain issues and using LUCIT and Lind PosterSprings to boost his business. How did covid impact Durden? Wow. How do I begin.  We lost our sales […]

Intersection Hires Amalfi as VP National Sales

Vince Amalfi has been hired by Intersection, an experience-driven OOH media and technology company, as the Vice President of National Sales. He is based out of Los Angeles and will oversee Intersection’s national sales organization across its LA, San Francisco, Portland, Seattle, Chicago, Minneapolis, Austin and Dallas markets as it […]

Company of the Day: Durden Outdoor

Company: Durden Outdoor Displays Markets: Alabama, Florida Headquarters: 5500 US Hwy 431 N, Dothan, AL  36303 Phone: 334-792-5056 Email: info@durdenoutdoor.com Durden Outdoor Displays operates a marketing network of over 1,000 billboards, posters and digital displays across Southern Alabama and Northern Florida.  The company is an operator associate of the IBOUSA.  Earl Durden formed Durden Outdoor […]

Four Misconceptions Landowners Have About Out of Home Companies

Today out of home development expert Andy Goodman talks about 4 misconceptions landowners have about out of home. I’m not getting a fair share of revenues Landowners ask me “How can I avoid having the billboard company package my billboard with a number of other properties and not give me […]

LED Truck Media Enters Atlanta

ATLANTA – LED Truck Media, a digital mobile billboard agency, has expanded to Atlanta, marking another major U.S. city now served by the company’s digital billboard trucks that take advertising messages to where people are. LED Truck Media CEO Jonnathan Trilleras said adding Atlanta to a national footprint that now […]

Clear Channel Outdoor Closes 5 Acquisitions During Fourth Quarter 2021

Billboard Insider posted on the torrid fourth quarter 2021 out of home transactions market a couple of days ago. We have learned since then that Clear Channel Outdoor had been active along with the other major out of home companies.  The company closed 5 acquisitions in 4 different markets for digital […]

6 Questions to Ask to Take Your OOH Company to the Next Level

Last week Dan Nausley talked about how the OOH Sales Mastery Class helps sales reps.  Today Dan lists 6 questions to ask to take your out of home company to the next level. There are many small but growing out of home companies.  What should a small out of home […]