NEW YORK, July 14, 2020 – DPAA, the leading global trade marketing association connecting out-of-home media with the advertising community, announced today that its recently created Diversity & Inclusion Advisory Board has taken substantive action on two important projects – with the IRTS Foundation and Media for All — to […]
This month for Daily Billboard Blog’s 3 of a Kind feature we are shining a spotlight on three billboards that have been pixelated to great effect. This design gimmick helps advertisers hide what may be illegal, or tease something which may not be socially acceptable, or restricted by guidelines, making […]
If you travel the North Carolina metro areas of Charlotte, Winston-Salem/Greensboro and Brunswick County you can’t help but notice the bold, colorful aubergine (eggplant) billboards of Novant Health. Novant Health has been a consistent user of Out-of-Home, but during the Covid-19 pandemic they put the medium to epic use with […]
Company: Lakeland Outdoor Markets: Florida Headquarters: 215 E Bay Street, Suite 7, Lakeland, Florida 33810 Phone: 863-603-0373 Email: koertel@lakelandoutdoor.com Lakeland Outdoor operates a 131 face billboard billboard plant in central Florida including two digital billboards. The firm’s plant is centered on Lakeland, Florida, approximately 45 minutes east of Tampa. Kathy Oertel is the firm’s general […]
Last week Billboard Insider asked readers how their revenues have been impacted by Covid. 20 of 33 (61%) of respondents say last month’s out of home revenues are 90% of pre-covid levels or better. 6 of 33 respondents (18%) have revenues down more than 40% from pre-covid. Insider guesses that […]
Williamson and Associates has announced the closure of three out of home transactions. Cox Media has divested its digital and static assets in Easley, South Carolina to Trailhead Media. Cox was formed in 2015 by Kerry Cox, an industry veteran who began his career in Out of Home in 1991. […]
Mahlmann Media, Inc. (MMI) announces the promotion of Glyn Williams to President. He will oversee the day to day functions of the company and spearhead MMI’s continued growth as a premier OOH media operator. Drawing on his nearly two decades in the OOH industry, he has already made a tremendous impact to […]
Insider reviewed 81 OSHA citations written to display advertising companies (NAICS Code 541850) for the last 24 months (January 2018 to January 2020). Three takeaways. Citations declined in 2019 versus 2018. OSHA wrote $49,000 in fines against display advertising companies in 2019 versus $179,000 in fines during 2018. The large […]
Company: Leslie Outdoor Advertising Markets: Milledgeville, Sandersville and Dublin, GA Headquarters: 121 West Mcintosh St, Milledgeville, GA 31061 Phone: 478-456-4747 Email: leslieoutdoor@gmail.com Leslie Outdoor operates a plant of Formetco digital billboards at 7 locations in Georgia. The company is owned by John and Faye Leslie who are experienced outdoor advertising entrepreneurs. Insider interviewed John and […]
Defaming someone on a billboard can get you in big trouble. That’s the lesson of Anagnost, Crews and Grenier v Michael Gill. Here are the facts. Michael Gill owned three electronic billboards in New Hampshire. He was not in the out of home business but used the digital billboards to […]
