A reader asks if digital billboards interfere with cellular antennas or vice-versa. This is a timely question because out of home companies are trying to generate new revenue by installing wireless antennas on billboards. Insider asked Barrett Outdoor’s John Barrett who has deployed wireless antennas on several billboard structures what he thinks […]
DANVILLE, Ill. — (February 19, 2019) — Watchfire Signs, a leading manufacturer of outdoor LED signs, digital billboards and video scoreboards, has elevated two employees in its top level leadership team. Kim Weninger was named chief operating officer and Kyle Dines was promoted to vice president of sports and indoor. Click to […]
Company: Orlando Outdoor LLC Markets: Florida Address: 2019 Meeting Place, Orlando, FL 32814 Phone: 877-314-4567 Email: ryan@orlandooutdoor.com Orlando Outdoor operates an out of home plant with 31 digital billboard locations around Orlando. In addition the company operates a taxi top advertising business. Ryan Deming is the firm’s President. [wpforms id=”9787″] […]
Rate This Board allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. Today’s rating is provided […]
The San Antonio Express News says that Clear Channel Outdoor and the city of San Antonio have reached an agreement under which Clear Channel will take down nearly 300 static billboard faces is exchange for approval to convert up to a dozen static billboards to digital. The agreement requires Clear […]
Indianapolis has four digital billboards and that’s not going to change soon. The City Council’s Metropolitan and Economic Development committee voted unanimously against a proposal to permit additional digital billboards. Local community groups were upset about a proposed 2:1 ratio of static boards to be taken down for each digital […]
LAS VEGAS – Adomni, an open online platform to find and buy DOOH advertising, and Broadsign, the leading DOOH marketing platform for media owners, are now working together to make buying, selling and launching DOOH campaigns easier than ever before. The Broadsign Reach supply-side platform (SSP) which currently has over […]
Digital billboard opponents used to base all their arguments on safety. It’s harder to make those claims in the wake of federal government studies which have found that digital billboards do not distract drivers. Insider is starting to see digital billboard opponents raise privacy as an issue. Here’s a quote […]
Insider heard reports this week that a digital billboard in the northwest got hacked. We asked Formetco’s Jim Shimmin to talk about digital billboard security. Jim, how do Independent Billboard Operators protect their digital billboards from being hacked? The two most important things are Network Security and Password Security. Network […]
Vistar Media’s CEO Michael Provenzano appeared on the Dec 4 Ad Exchanger Talks podcast to talk about programmatic out of home. Vistar’s been on a tear with revenues in excess of $20 million and 65% year over year growth. Here are the highlights. On the digital sign market You’ve got […]
