The Brill Building at 1619 Broadway set to receive six new digital displays BROOKINGS, S.D. – Feb. 25, 2019 – Property owner Brookfield and consultant Sensory Interactive have selected Daktronics (NASDAQ-DAKT) of Brookings, South Dakota, to supply and install a system of large-scale exterior LED displays at the legendary Brill […]
Digital Signs
Formetco App generates digital sign mockups
Ever wanted to generate a mockup of how a digital billboard will look at a certain location when you are meeting with landowners or city officials. Formetco’s XD app for the iphone lets you do that. Download the app from the itunes store. Open the Xpand box on the Formetco […]
More on digital billboards and cellular antennas
On Wednesday we posted John Barrett’s thoughts on whether cellular antennas can interfere with digital billboards and vice versa. Joni Schmeichel of Daktronics tells Insider this: Daktronics digital billboards are designed with EMI in mind and tested in our own EMI chamber in Brookings, SD. Once a product design is […]
Vendor Profile: Blip Billboards
Company: Blip Billboards Headquarters: 1591 W 820 N, Provo, UT 64601 Phone: 801-692-3217 Email: contact@blipbillboards.com Blip operates an online marketplace for digital billboard space. The company’s approach differs from many online marketplaces in that it does not require a contract and allows advertisers to buy ads in single display increments. […]
John Barrett on Cellular Antennas and Digital Billboards
A reader asks if digital billboards interfere with cellular antennas or vice-versa. This is a timely question because out of home companies are trying to generate new revenue by installing wireless antennas on billboards. Insider asked Barrett Outdoor’s John Barrett who has deployed wireless antennas on several billboard structures what he thinks […]
Watchfire Elevates Weninger and Dines
DANVILLE, Ill. — (February 19, 2019) — Watchfire Signs, a leading manufacturer of outdoor LED signs, digital billboards and video scoreboards, has elevated two employees in its top level leadership team. Kim Weninger was named chief operating officer and Kyle Dines was promoted to vice president of sports and indoor. Click to […]
New and Noted February 15, 2018
Mindshare’s Shane O’Leary has written a linkedin article talking about the strategy direct to consumer (“D2C”) companies like Glossier, Warby Parker and Casper are using to drive growth. A great read for anyone trying to sell advertising to D2C companies. The D2CF companies are souring on digital advertising due to fraud, […]
Indianapolis rejects digital billboards.
Indianapolis has four digital billboards and that’s not going to change soon. The City Council’s Metropolitan and Economic Development committee voted unanimously against a proposal to permit additional digital billboards. Local community groups were upset about a proposed 2:1 ratio of static boards to be taken down for each digital […]
Formetco Doubling Digital Production Facility
Formetco is pleased to announce it is doubling the size of its digital production facility, dubbed “Digital Campus,” to accommodate the company’s growing number of projects. Digital Campus is the facility where Formetco, the nation’s leading outdoor advertising manufacturer and supplier, assembles, tests and packages its LED video displays before shipping […]
Piccadilly Lights Drives Brand Status and Awareness.
LONDON, UK: New research has confirmed the world-famous Piccadilly Lights, owned by Landsec, is a modern global landmark and prestigious brand advertising platform which engages positively with audiences on an emotional level. The annual study was conducted by digital out-of-home media owner Ocean which operates the Lights. It maps the […]