Digital Signs

Formetco Software Connects Independents

ATLANTA, Ga. (March 26, 2019) Formetco announces its new enterprise grade F360 CMS software’s open architecture design will connect independent operators, turning many small operations across the country, into a larger group with a stronger voice. F360 allows independent operators access to an array of services that cannot be easily […]

Adomni Launches Platform Providing Analytics to Digital Out-of-Home Advertisers

LAS VEGAS – March 22, 2019 – Adomni, an open online platform to find and buy digital out-of-home (DOOH) advertising, today announced a first-of-its-kind update to its platform: the ability to buy DOOH ads based on audience. The new feature gives advertisers the ability to spend campaign dollars more effectively […]

Times Square to get new 46 story digital billboard.

CNBC writes that a 46 story billboard is going up at the corner of 47th street at Broadway and 7th Avenue.  The billboard will be incorporated into a building which replaces the soon to be demolished Double Tree Hilton Hotel.  The digital billboards are part of a $2.5 billion redevelopment […]

Traffic Safety: Government Communicates via OOH

Ken Klein, OAAA Executive Vice President, Government Affairs The Pennsylvania Turnpike pleads with drivers to focus on the road, not cell phones (Focus is Key). It delivers that message on billboards. The PA Turnpike campaign (tagline: “Delete the Distractions”) is the latest example of billboards as safety messengers. For decades, […]

Ocean and AGS introduce Scotland’s #1 digital screen

February 25 2019: Ocean Scotland and AGS Airports have launched Scotland’s number one advertising tower on the country’s busiest road which connects the nation’s two biggest cities. The double-sided advertising screen will deliver more than two million impacts a fortnight as motorists and their passengers travel in both directions along […]

Daktronics Selected for LED Installation in Times Square

The Brill Building at 1619 Broadway set to receive six new digital displays BROOKINGS, S.D. – Feb. 25, 2019 – Property owner Brookfield and consultant Sensory Interactive have selected Daktronics (NASDAQ-DAKT) of Brookings, South Dakota, to supply and install a system of large-scale exterior LED displays at the legendary Brill […]

Formetco App generates digital sign mockups

Ever wanted to generate a mockup of how a digital billboard will look at a certain location when you are meeting with landowners or city officials.  Formetco’s XD app for the iphone lets you do that. Download the app from the itunes store. Open the Xpand box on the Formetco […]

More on digital billboards and cellular antennas

On Wednesday we posted John Barrett’s thoughts on whether cellular antennas can interfere with digital billboards and vice versa.  Joni Schmeichel of Daktronics tells Insider this: Daktronics digital billboards are designed with EMI in mind and tested in our own EMI chamber in Brookings, SD. Once a product design is […]

Vendor Profile: Blip Billboards

Company: Blip Billboards Headquarters:  1591 W 820 N, Provo, UT  64601 Phone:  801-692-3217 Email:  contact@blipbillboards.com Blip operates an online marketplace for digital billboard space.  The company’s approach differs from many online marketplaces in that it does not require a contract and allows advertisers to buy ads in single display increments. […]

John Barrett on Cellular Antennas and Digital Billboards

A reader asks if digital billboards interfere with cellular antennas or vice-versa.  This is a timely question because out of home companies are trying to generate new revenue by installing wireless antennas on billboards.  Insider asked Barrett Outdoor’s John Barrett who has deployed wireless antennas on several billboard structures what he thinks […]