NEW YORK, January 16, 2020 – Comedy Central, in partnership with the MTA, today announced Golden Globe-winner and Queens native Awkwafina is taking over as MTA New York City Transit’s subway guest announcer, becoming the voice of the Flushing 7 Line. Through a dynamic partnership with OUTFRONT Media, the advertising […]
Creative
A Great Design Gets Multiple Campaigns
Out of Home Creative was commissioned in May 2019 by Benchmark Outdoor to design speculative artwork for a prospective client, Schlitterbahn water park. To enhance the sell, the billboard design was submitted in the IBOUSA/Soft Signs 3D creative contest with first-place awarded a complimentary 3D inflatable vinyl from Soft Signs 3D, an estimated $10,000 value. […]
Daily Billboard Blog’s 3 of a Kind: Graffiti
Graffiti can be the bane of many a billboard operator when hoardings are vandalized with spray paint, but it’s amazing how often the gimmick is used intentionally as part of outdoor ad campaigns too. Here are three examples of graffiti billboard designs. First up is this fun billboard for the […]
Rate This Board by Out of Home Creative
Rate This Board allows a billboard designer to rate a billboard ad using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer recommends how to improve the ad. This week’s rating is provided by Melody Roberts, an OBIE nominated billboard designer and founder […]
Using 3D Billboards to Create Value
By Vinny Pannutti, Camel City Posters As a sales person we should always be looking for the best way to help our clients achieve their goals. Especially in the Advertising World. If our clients succeed, we succeed. That is why I love Outdoor. We should try to advise and […]
Virgin Media Demonstrates “unlimiting” power of data-driven creative
Earlier this year Virgin Media took a truly data-driven approach to creative solutions, embodying the ‘unlimiting’ power of its services with a unique UK wide campaign that physically broke out of more frames than ever before. Virgin Media set the challenge to relaunch its brand, with the ambition to […]
Rate This Board by Greg Callaham
Rate This Board allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This weeks rating is […]
Happy New Year!
We’re taking the day off to watch football. Back tomorrow. [wpforms id=”9787″] Paid Advertisement
Rate This Board by Out of Home Creative
Rate This Board allows a billboard designer to rate a billboard ad using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer recommends how to improve the ad. This week’s rating is provided by Melody Roberts, an OBIE nominated billboard designer and founder […]
Rate This Board By Greg Callaham
Rate This Board allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]