By Rod Rackley Half of John Morgan’s keynote in Dallas had nothing to do with out of home. It was about luck, failure and getting back up. If you run a billboard company, a print shop, a fab shop or a software business, I think it was the more useful […]
Creative
How the Biggest Buyer in Out of Home Runs His Billboards
This is the second article in a three part serices that Circle Graphics CEO Rod Rackley is writing on John Morgan’s terrific keynote at last year’s OAAA conference. Yesterday I left off with Morgan’s verdict on our industry’s creative: most of it isn’t creative. What made his keynote more than […]
Reflecting on One of the Best Keynotes in OAAA History. When Our Biggest Customer Took the Stage
By Rod Rackley I’ve been to 25 OAAA conferences. That’s a lot of hotel ballrooms and a lot of keynotes. If I’m honest, most of them are gone from my head by the time the plane lands. John Morgan’s talk in Dallas last May is the exception. Six months later […]
Shel Starkman collection documents hand-painted billboards
SOUTHERN CALIFORNIA – Oct 29, 2026 – A privately held collection associated with commercial artist Sheldon “Shel” Starkman is being organized and preserved, revealing an unusually detailed record of the hand-painted billboards that once transformed Southern California streets and entertainment corridors. The collection is not simply a portfolio of finished […]
Rate This Ad by Greg Callaham
Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
Garmin and Capital Sports Use Billboard For Product launch.
29 September 2026 — Anyone who recently travelled along the A12 near Utrecht may have witnessed a striking outdoor activation: a climber abseiling from an advertising mast high above the ground. The setting was not a rock face in the Alps or the Ardennes, but the Dutch urban landscape as […]
Clear Channel Outdoor and OUTFRONT Partner for Mammograms Campaign
NEW YORK, October 23, 2026 – In honor of Breast Cancer Awareness Month, Clear Channel Outdoor and OUTFRONT Media (NYSE:OUT), one of the largest and most-trusted IRL media companies in the U.S., have partnered with the Million Mammograms initiative, benefiting the Cancer Research & Treatment Fund (CR&T). Million Mammograms advocates for […]
Rod Rackley on the importance of fresh copy
Circle Graphics Chairman, Rod Rackley has written a great white paper called The Creative Multiplier on the importance of keeping out of home creative fresh. We asked Rod to explain. Where did the paper idea come from? I listened to a talk that John Morgan, the largest buyer of […]
Grandparents Day Success
Insider wrote in September about Lamar’s Grandparents’ Day Billboard Campaign. Lamar recognized more than 2,300 grandparents on its digital billboards across the country in honor of Grandparents’ Day. Here is a video recap of the results of the campaign. To receive a free morning newsletter with each day’s […]
Rate this Ad by Greg Callaham
Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]






















