Jacob’s Creek is launching ‘Welcome to the Creek,’ a new global brand platform designed to make one of the world’s most recognised wine brands feel more socially relevant,culturally current, and confidently shareable for a new generation of drinkers. The UK is the first market to launch the platform, with Vinarchy’s […]
Longtime LA billboard watcher Jason Morgan has a new substack and a new billboard book. Billboard Insider talked with Jason Morgan to learn more. You’ve got a new Substack and a new book. Tell us more. So, from 2010 to 2021 when I was living in Los Angeles and I […]
Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
By Nick Coston When you see the word “lemonade” I’m gonna guess you don’t think of car insurance. Chances are since it’s now summer, you’re thinking of the drink, or maybe the Beyonce album that she released in 2016, but car insurance? Homeowners? Pet or life insurance? Yea, me too, […]
No sooner did Insider post our Ode to the Wall Dogs article, when we heard from Colossal Media who tells us, “we have a brand new video premiering this Friday”! And it is a good one. So here is We Paint: A Colossal Film. Enjoy your weekend. To […]
The Hoxton (@thehoxtonhotels) interviews Colossal Media President, Kelly Peppers, and Expert Painters, Tom Hemmerick and Janine Taylor, about murals, Williamsburg, and hand-painted outdoor advertising. The Hoxton: “Meet our Williamsburg neighbor, Colossal Media — the world’s largest hand-painted outdoor ad company. For over 20 years, they’ve been keeping the art of […]
The Foundation for a Better Life and PassItOn.com is thrilled to announce a timely digital PSA campaign proudly celebrating America and her first 250 years! Digital layouts in both full motion and static formats have been prepared in the most common OOH bulletin, poster and shelter sizes, additional sizes […]
Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
Billboard photography is about more than documenting a structure. It is about showing how an advertisement exists in the real world. While a clean, unobstructed image is important, including people, vehicles, and surrounding activity can make a billboard photo more informative and engaging. These elements provide context that helps advertisers […]
As America prepares to celebrate the 250th anniversary of its founding, Lamar Advertising is commemorating this once-in-a-generation celebration with a nationwide Out of Home campaign that honors the people, ideas and achievements that have shaped the American story since 1776. The 5 unique creative concepts are designed to celebrate America […]
