The Triad Business Journal reports that the High Point, NorthCarolina city council has voted against a Fairway Outdoor proposal to expand areas where billboards are permitted to Eastchester Drive, North Main Street and West Wendover Avenue. High Point’s 48 billboards are currently limited to industrial areas. [wpforms id=”9787″] Paid […]
Company: Harvest Outdoor Markets: Illinois Headquarters: 2516 Waukegan Road, PMB 350, Glenview, Illinois 60025-1774 Phone: 847-509-8876 Email: info@harvestoutdoor.com Harvest Outdoor operates a wall and billboard plant in Chicago. Mike McHugh is the company’s owner. The company was started in November 1998. One of the company’s billboards with a Vote Trump […]
Andy McRae is General Manager at the digital signage software provider Dot2Dot Communications. Last week McRae gave an OAAA sponsored talk on dynamic digital billboard programming. McRae said companies are not incorporating enough business intelligence into digital sign programming. Andy in your talk last week you said that out of […]
Rate This Board allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This weeks rating is […]
This week’s design tip comes from Extra Credit Projects and the Burkhart Advertising Blog. An outstanding 1 minute video on keeping it simple. Insider thinks more out of home companies should use video to illustrate good and bad outdoor design. [wpforms id=”9787″] Paid Advertisement
Montrose,CO,– – Clear Channel Airports (CCA), a brand division of Clear Channel Outdoor Americas (CCOA) (NYSE: CCO), and a subsidiary of iHeartMedia Inc., today announced that the Montrose Regional Airport (MTJ) has awarded it a five-year contract with a five-year extension option to provide a cutting edge digital media program. The new advertising network will allow […]
Company: Harmony Outdoor Markets: Pennsylvania Headquarters: 114 W Diamond St, PO Box 271, Butler, PA 16001 Phone: 724-282-8000. Email: vsmith@harmonyoutdoorads.com Harmony Outdoor advertising operates a plant with 90 billboards in four counties in Western Pennsylvania. The company is a subsidiary of the family owned Eagle Media Corporation. Eagle Media owns several […]
June 8, 2017, Stockholm, Sweden Nancy Fletcher Let me begin by reporting that the US OOH industry is doing well: In 2016, US industry revenue hit an all-time high of $7.6 billion. OOH has grown in every one of the last 28 quarters. Every segment of the business was up […]
Out of Home advertising can lead the media industry as digital transformation moves from the digitization of analog media – “digital as a screen I can go to” – to the reinvention of traditional media – “digital coming to where I already am.” This process of digitizing reality can already […]
NEW YORK — OUTFRONT Media Inc. (NYSE: OUT), one of the largest out-of-home media companies in North America, today announced the expansion of its partnership with Brooks Brothers on the brand’s latest out-of-home campaign, promoting its new ‘Bursting Into Bloom’ creative that touts the classic Supima Cotton Shirt and Performance […]
