Did you know… The Hartsfield-Jackson Atlanta International Airport is the world’s busiest airport with more than 150 US destinations, 60+ international destinations in 50 countries and more than 2,500 daily flights? This week’s Geopath Market Spotlight focuses on the Atlanta DMA. Infographics for the top DMAs and much more are […]
Author: billboardinsider
Rate This Board by Greg Callaham
Rate This Board allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This weeks rating is […]
Company of the Day: Outdoor Displays
Company: Outdoor Displays, Inc. Market: East Tennessee Headquarters: 6165 Primus Rd., Knoxville, TN 37912 Phone: (865) 357-9077 Email: info@outdoordisplaysinc.com Outdoor Displays owns billboards in Eastern Tennessee. The firm was founded in 2007 and is owned and operated by Dan, Danny and Russell Amanns, lifetime residents of Knoxville, Tennessee. Tracy Emmons is the firm’s […]
Landmark Selling 20 Billboard Leases With Perpetual Easements
Put your 1031 proceeds into an income-producing billboard lease and easement. Landmark Dividend, the nation’s leading ground lease and easement real estate investment firm, is selling 20 NNN, non-cancellable leases that all have perpetual billboard easements with 2.5% annual escalators. The company owns the 20 properties and title is 100% […]
4 Questions for OAAA’s Ken Klein
Ken Klein is EVP Government Affairs for the OAAA. Insider interviewed Klein last week about political issues impacting out of home. Digital billboards have been a huge help to public officials combatting severe weather this year. Comments? After Harvey, the FEMA representative responsible for Texas described the billboard industry’s response […]
IBOUSA Pinsight Media Traffic Count Trial
In May 2017, as part of the IBO Vision effort announced in Scottsdale AZ, IBOUSA and Pinsight Media entered in to an agreement to evaluate utilizing mobile carrier data to provide the number of mobile devices going toward billboard faces as a rapidly deployable alternative to the stale and sporadic […]
Fair Market Value Condemnation Victory in North Carolina
In a victory for the principle of just compensation, the North Carolina Supreme Court upheld fair market value for a nonconforming billboard condemned by the State for construction. The ruling (Department of Transportation v. Adams Outdoor Advertising of Charlotte) was dated September 29. It focused on the State’s 2011 taking […]
Company of the Day: Orion Outdoor
Company: Orion Outdoor Markets: California Headquarters: PO Box 6341 Folsom, CA 95763 Phone: 800-272-3885 Orion Outdoor owns a 8 billboard structures and bus shelter outdoor advertising plant in Folsom and El Dorado Counties in California. The firm’s CEO is Beau Palley. Palley is a 25 year veteran of the outdoor business. He originally entered […]
Billboard Insider Classifieds – September 30
Billboard Insider Classifieds work: “We have written new insurance business as a result of our ad in Billboard Insider.” Stu Lee, Bassler Insurance “When thinking as to how best to get the word out of our available position we thought of Billboard Insider. We are glad we did. The cost […]
Bill Ripp on Digital Billboard Siting Mistakes
Lamar’s Bill Ripp has installed over 2,500 digital displays across a 14 year span. At Lookout2017 Ripp said that even though Lamar has gotten quite good siting digital billboards, he still has to relocate some every year due to a lack of financial performance. Insider talked with Ripp about why digital […]






















