Russ Hilliard has over 50 years experience in the out of home, radio and cable TV. Russ is CEO of USA Outdoor and Russ’s son Chris is CEO of CK Outdoor. Insider asked Russ Hilliard to reflect on what he’s learned. Russ, how did you get into the out of […]
Author: billboardinsider
White Plains renews Clear Channel Outdoor Digital Deal
Lohud reports that the White Plains County council has approved a new five year deal with Clear Channel Outdoor. Here are the details: Clear Channel is providing 15 digital displays throught the city’s municipal parking system. for the city since 2009. Lease payments will be the greater of 35% of […]
Kym Frank Reviews Geopath’s 2017
By Kym Frank, President, Geopath Hello everyone! The Geopath team hopes you had an amazing holiday and are kicking off a prosperous New Year! 2017 was an amazing year for our organization and the industry! Let’s take a quick minute to reflect on 2017. GEOPATH INSIGHTS SUITE! In Spring of […]
Rate This Board by Out of Home Creative
Rate This Board allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is provided […]
Seth Rogan Talks about a billboard on the Golden Globes
Seth Rogan talked about the power of OOH at Sunday’s Golden Globe Awards. Here’s what he said about a billboard he saw on Highland Boulevard in 2003 for movie called “The Room”: “…it was The Room and it has this strange billboard. And there here was no studio. And there […]
“Three Billboards” Sweeps Golden Globes
By Ken Klein, Executive Vice President, OAAA As Hollywood enters the award season, billboards are cheering a critically acclaimed film with “billboard” in the movie’s title. The small-town revenge drama “Three Billboards Outside Ebbing, Missouri” won four Golden Globes on January 7 at the award show broadcast on NBC from […]
Roberts on What to Do When You’ve Won the Business.
This is the last installment of a series discussing how to successfully transition from winning a sale to producing a billboard ad. Insider previously interviewed Debbie Collvins of Billboards, Etc and and Greg Callaham or Greg Callaham Design. Today we talk with OBIE nominated billboard designer Melody Roberts, the founder […]
USA Outdoor
Company: USA Outdoor Markets: Iowa, Kansas, Missouri, Nebraska Headquarters: 409 E 25th St, Suite 5, Kearey NE 68847 Phone: 308-236-1511 Email: info@usaoutdoor.net USA outdoor operates a billboard plant in the upper midwest. The company is owned by Russ Hilliard. Russ built more than 100 cable TV systems prior to entering […]
Billboard Insider Classifieds January 5, 2017
Billboard Insider Classifieds work: “When thinking as to how best to get the word out of our available position we thought of Billboard Insider. We are glad we did. The cost of the ad was reasonable and the response was outstanding.” Jim Moravec, Stott Outdoor “We had over 25 companies inquire […]
Why Insider Joined the OAAA and Why You Should Too
Insider runs a 55-face billboard plant and watches every penny. One of the best investments he makes each year is his membership in OAAA. Here are four reasons why. Legal Advocacy In October 2017, the US Supreme Court ended Scenic America’s four-year legal attack on digital billboards. Guess who organized the […]























