Company: Hometown Outdoor Markets: Indiana Address: PO Box 1068 Muncie, IN 47308 Phone: 765-713-6677 Email: hometown618@comcast.net Hometown Outdoor operates a plant of 10 by 32 and 10 by 24 static billboards around Muncie, Indiana. Gary Dragoo is the company’s President. [wpforms id=”9787″] Paid Advertisement
Author: billboardinsider
Whit Weeks on Barter
Whit Weeks, Vice President and General Manager of Ashby Street Outdoor talked about how to trade out of home advertising space for services at last week’s IBOUSA show. This is also known as barter. On how Ashby Street uses trade We prefer cash contracts first but will use trade. All […]
East West Outdoor Sells To Lamar
Insider has heard from multiple sources that East-West Outdoor has sold to Lamar Advertising. East West Media was started in 2001 by Bobby Mizer. East-West was family owned with 5 Mizer’s active in the business: Bobby (founder), Brad (President), Charlie (Account Executive), Sam (Operations Manager) and Sarah (Secretary). East-West owned […]
Rate This Board by Greg Callaham
Rate This Board allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This weeks rating is […]
Nancy Fletcher on Privacy
OAAA President and CEO Nancy Fletcher gave an outstanding speech titled An Overview of OOH and Technology at last week’s IBOUSA conference. Her speech is a must read for anyone interested in out of home and tech and what the OAAA is doing to help OOH transition to the future. […]
Kym Frank on Geopath and small out of home companies.
By Kym Frank, President, Geopath I spend a lot of time on the road visiting with Geopath members in markets large and small across the country. Just last week, I was in Chicago, grabbing coffee with a media operator who asked me, “Why would you want to spend time with […]
Company of the Day: Highway Displays
Company: Highway Displays Outdoor Market: New York Headquarters: 404 Maple Street, Poughkeepsie, NY 12601 Phone: 845-452-2121 Email: info@highwaydisplays.com Highway Outdoor has over 420 static and digital billboards in the mid-Hudson valley. The company was founded by Louis Schwartz, a Hungarian immigrant in 1918. The company has 15 employees. Sandra Schwartz […]
Out of the Office: Rebecca Thurman
In addition to being one of the nicest people you’ll ever meet, Billboards Etc President Rebecca Thurman is a travel fan. She writes: “I am huge traveler! Anytime I can step away from the billboard business I will always find a trip my son and I can go on. While I […]
Billboard Alerts Generates Client Leads
Evan Metrock of Billboard Alerts gave an update of the company’s direct mail out of home marketing service yesterday at the IBOUSA conference. The Product. Billboard alerts allows you to send out 4X6 postcards to market a billboard (latitude and longitude) to directionally oriented businesses within a certain number of […]
Media Ratings Council Addresses IBOUSA
George Ivie, CEO and Executive Director of the Media Rating Council (MRC), presented how his Industry self-regulatory organization moved to developing audience measurement standards and best practices for data used in decision making for advertisement placement in the OOH Industry at the bi-annual conference of IBOUSA Associates yesterday in Columbus […]
























