Last week Insider wrote about Marquee Media’s three billboard Burma Shave campaign for the Sacramento Kings. The article generated this note from Stott Outdoor’s General Manager Jim Moravec. “Myself and my sales staff were just discussing the recent articles you have posted on variations of the Burma Shave concept. I […]
Hurricane Michael was the 3rd most intense Atlantic hurricane to make landfall in the United States. It travelled across the Florida Panhandle on October 10. Mexico City, Florida and Panama City, Florida suffered the worst damage. Insider asked Horton Outdoor’s Marshall Henderson to talk about the storm. What impact did […]
David Buring tells Insider that RIMO Media has sold 28 billboard faces and 9 permanent easements in the Quad Cities (Davenport, Iowa, Bettendorf, Iowa, Rock Island, Illinois and Moline, Illinois) to Star Media. Star found out about the assets for sale via an article and classified in Billboard Insider. [wpforms […]
Company: 94Outdoor Advertising Headquarters: 300 11th Street North, Sartell, MN 56377 Markets: Minnesota Phone: (320) 249-5625 Email: 94OutdoorAd@gmail.com 94Outdoor is constructing two billboards in Waite Park, Minnesota: a double sided digital billboard and a double sided static billboard. Insider talked with the company’s owners: Jeff and Stacy Blonigen. Construction is […]
How much of every dollar of billboard revenue should be left after paying your vendors, landlords and employees? 45 cents according to Boston Omaha, the parent company of Link Media Outdoor. Take a look at the table which appeared in Seeking Alpha’s Boston Omaha: A Potential Opportunity for Long Term […]
There’s an article at Adweek on sports fan funded billboards which send a message to athletes, team owners and league officials. A UK study funded by Talon, Clear Channel Outdoor and Ocean Outdoor found that there was a 68% increase in store visits by individuals exposed to a combination of […]
A side story to the now overturned Cincinnati billboard tax was the tax’s draconian enforcement provisions: The billboard tax was imposed on an “advertising host” which was defined to mean “any person who owns or controls an outdoor advertising sign, including the persons agent, affiliate, employee or other representative who […]
Marquee Media is executing a modern take on the old Burma Shave progressive billboard campaign in this 3 billboard flight for the Sacramento Kings, complete with extensions. Marquee Media owner Jeff Joaquin tells Insider that the company has presented sequential billboard concepts to several clients but the Kings were the […]
Karl Eller made a fortune twice in the out of home business: selling Combined Communications for $370 million in 1978; and selling Eller Media for $1.15 billion in 1997. Here are five tips for selling out of home which Insider gleaned from Eller’s 2005 book Integrity is all you’ve got […]
California already has restrictions on Marijuana advertising but they aren’t good enough for San Diego. Los Angeles Times reports that San Diego city councilman Chris Cate has proposed legislation to: Prohibit marijuana billboard ads within 1,000 feet of schools, parks, youth oriented facilities, rec centers, libraries, churches and residential care […]
